A Mid-Career Brand Manager in Melbourne, Victoria earns an average salary of AU$80,768 per year.

AU$61,008 - AU$115,798
AU$61K
AU$81K
AU$120K
MEDIAN: AU$80,768
10%
50%
90%
AU$0AU$119K
Salary AU$61,008 - AU$115,798
Bonus AU$1,030 - AU$17,960
Profit Sharing AU$500
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
AU$62,714 - AU$119,431
  • Country: Australia
  • Currency: AUD
  • Updated: 17 Jan 2018
  • Individuals Reporting: 70

Job Description for Brand Manager

Businesses and corporations that rely extensively on customer-facing operations will typically have one or more brand managers under contract. These specialized marketing managers are typically assigned to one or more branded trademarks, which are owned by and associated with the company. The brand manager's job is to simply control and manage all the ways that particular brand is exposed to the public. The manager works to assure that consumers associate positive responses with the brand, which also help drive advertising and marketing initiatives.

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Brand Manager Tasks

  • Develop and lead annual brand strategy.
  • Responsible for developing plans and executing projects that support the broader marketing strategy.
  • Develop and coach assistant brand managers and guide marketing skill development.
  • Lead development of consumer communications in collaboration with corporate advertising.
  • Set objectives, strategies, tactics and targets for all elements of the marketing mix.

Brand Manager Job Listings

Key Stats for Brand Manager

Gender

Female
74 %
Male
26 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 7 votes.
5-9 years
80%
10-19 years
20%

Skills That Affect Brand Manager Salaries


▲3%


Marketing Management
▼0%

National Average
AU$84,000

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 7 votes.

Gender

Female
74 %
Male
26 %

Common Health Benefits

medical benefits
Medical: 10%
dental benefits
Dental: 5%
vision benefits
Vision: 7%
no benefits
None: 86%