A Brand Manager in Vancouver, British Columbia earns an average salary of C$61,063 per year. A skill in Product Development is associated with high pay for this job. Most people move on to other jobs if they have more than 20 years' experience in this field. For the first five to ten years in this position, pay increases sharply, but any additional experience does not have a big effect on pay.

C$49,129 - C$72,603
C$49K
C$61K
C$73K
MEDIAN: C$61,288
10%
50%
90%
C$0C$81K
Salary C$49,129 - C$72,603
Bonus C$194 - C$12,255
Profit Sharing C$5,500
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
C$47,300 - C$81,171
  • Country: Canada
  • Currency: CAD
  • Updated: 5 Jan 2018
  • Individuals Reporting: 37

Job Description for Brand Manager

Businesses and corporations that rely extensively on customer-facing operations will typically have one or more brand managers under contract. These specialized marketing managers are typically assigned to one or more branded trademarks, which are owned by and associated with the company. The brand manager's job is to simply control and manage all the ways that particular brand is exposed to the public. The manager works to assure that consumers associate positive responses with the brand, which also help drive advertising and marketing initiatives.

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Brand Manager Tasks

  • Develop and lead annual brand strategy.
  • Responsible for developing plans and executing projects that support the broader marketing strategy.
  • Develop and coach assistant brand managers and guide marketing skill development.
  • Lead development of consumer communications in collaboration with corporate advertising.
  • Set objectives, strategies, tactics and targets for all elements of the marketing mix.

Brand Manager Job Listings

Key Stats for Brand Manager

Gender

Female
63 %
Male
37 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 3 votes.
1-4 years
28%
5-9 years
49%
10-19 years
23%

Experience Affects Brand Manager Salaries

▲11%

▲8%

National Average
C$62,000

▼11%

Skills That Affect Brand Manager Salaries



National Average
C$62,000

Product Marketing
▼2%

Marketing Communications
▼2%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 3 votes.

Gender

Female
63 %
Male
37 %

Years of Experience

1-4 years
28%
5-9 years
49%
10-19 years
23%

Common Health Benefits

medical benefits
Medical: 85%
dental benefits
Dental: 85%
vision benefits
Vision: 70%
no benefits
None: 15%