The average salary for a Digital Strategist in Canada is C$55,525.
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C$40k - C$83k
C$992 - C$10k
C$750 - C$3k
C$0 - C$2k
C$40k - C$84k
Your Market Worth Over Time
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Job Description for Digital Strategist
A digital strategist generally works cooperatively with other members of a strategy team to create long-term goals and plans for their products. This is a job for a creative and innovative thinker that understands technology and the people who use it. Companies rely on digital strategists to determine the best direction of digital product and services, so it is important that prospective strategists have a proven track record in this line of work. This person also must have excellent interpers…Read more
Digital Strategist Tasks
- Create strategy and content for web presence and outreach.
- Identify new communities and technologies for marketing efforts.
- Create, update, and enforce digital style guides and branding efforts.
- Define, track, analyze, and report on metrics and analytics to understand reach.
- Create, edit, update, connect, and share digital video, images, text, and graphics.
Explore the most common career paths for Digital Strategist. Thickness and color of lines indicates how common a path is.
More common (> 20%)
Somewhat common (8 - 20%)
Less common (< 8%)
Digital Strategist Job Listings
Popular Skills for Digital Strategist
Social Media Marketing
Search Engine Optimization (SEO)
Skills in Strategic Planning and Search Engine Optimization (SEO) are correlated to pay that is above average. Skills that pay less than market rate include Web Analytics, Social Media Marketing and Online Marketing.
Pay by Experience Level for Digital Strategist
An entry-level Digital Strategist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of C$41,246 based on 32 salaries. An early career Digital Strategist with 1-4 years of experience earns an average total compensation of C$51,512 based on 157 salaries. A mid-career Digital Strategist with 5-9 years of experience earns an average total compensation of C$64,734 based on 92 salaries. An experienced Digital Strategist with 10-19 years of experience earns an average total compensation of C$77,472 based on 25 salaries.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Digital Strategist in their job title in Toronto, Ontario earn an average of 10.0% more than the national average. These job titles also find higher than average salaries in Montréal, Québec (5.5% more). The lowest salaries can be found in Saskatoon, Saskatchewan (24.8% less), Halifax, Nova Scotia (18.8% less) and Edmonton, Alberta (10.2% less).
Years of Experience
This data is based on 306 survey responses.
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