A Marketing Director in Calgary, Alberta earns an average salary of C$90,000 per year. A skill in Branding is associated with high pay for this job.

C$57,638 - C$142,290
C$58K
C$88K
C$140K
MEDIAN: C$87,608
10%
50%
90%
C$0C$144K
Salary C$57,638 - C$142,290
Bonus C$3,020 - C$25,760
Profit Sharing C$5,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
C$53,033 - C$144,826
  • Country: Canada
  • Currency: CAD
  • Updated: 22 Jan 2018
  • Individuals Reporting: 59

Job Description for Marketing Director

Marketing directors are responsible for managing and directing marketing tasks on behalf of their organization. They oversee their organization's marketing professionals and specify the scope of its marketing requirements and needs. Their main duties include creating projects, concepts and budgets for successful marketing campaigns, as well as helping resolve team issues and maintaining communication with clients, vendors and other managers within their company. They are also responsible for facilitating dialogue in their organization on marketing needs and requirements, including customers' needs. Marketing directors help brainstorm ideas, suggest appropriate technology to complete marketing tasks, coordinate with marketing professionals to modify campaigns and measure the progress of marketing projects. They collect data and refine research techniques to improve marketing performance in future endeavors.

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Marketing Director Tasks

  • Oversee staff operations, business planning, staff and advertising budget development.
  • Act as subject matter expert to leadership on issues relating to effective marketing.
  • Direct, plan and oversee the marketing strategies of the organization's products and services.
  • Maintain awareness in market changes and adjust marketing strategies accordingly.

Marketing Director Job Listings

Pay by Experience Level for Marketing Director

Pay by Experience for a Marketing Director has a positive trend. An entry-level Marketing Director with less than 5 years of experience can expect to earn an average total compensation of C$65,000 based on 20 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of C$60,000 based on 7 salaries. An experienced Marketing Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of C$119,000 based on 10 salaries. A Marketing Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of C$103,000 based on 8 salaries.

Key Stats for Marketing Director

Gender

Female
50 %
Male
50 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 16 votes.
1-4 years
13%
5-9 years
27%
10-19 years
53%
20 years or more
6%

Experience Affects Marketing Director Salaries

▲32%

Late-Career
▲15%

National Average
C$90,000

Entry-Level
▼28%

▼33%

Skills That Affect Marketing Director Salaries

▲14%

National Average
C$90,000

Product Marketing
▼2%


Social Media Marketing
▼11%


Advertising
▼14%

Web Marketing
▼18%


Online Marketing
▼33%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 16 votes.

Gender

Female
50 %
Male
50 %

Years of Experience

1-4 years
13%
5-9 years
27%
10-19 years
53%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 88%
vision benefits
Vision: 71%
no benefits
None: 10%