Avg. Base Salary (CAD)
The average salary for an Online Marketing Specialist is C$49,634
What is the Pay by Experience Level for Online Marketing Specialists?
An early career Online Marketing Specialist with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of C$47,199 based on 18 salaries. A mid-career Online Marketing Specialist with 5-9 years of experience earns an average total compensation of C$57,616 based on 22 salaries. An …Read more
What Do Online Marketing Specialists Do?
A company employs an online marketing specialist to examine the goods and services offered by the organization, and then help develop and refine the way the company advertises through the web, email, and social media. The specialist analyzes response data based on these approaches and then continues to refine and adjust marketing approaches to maximize return and help the company grow market share.
The online marketing specialist typically works within the marketing department and usually acts …Read more
- Design, coordinate, and execute marketing campaigns across multiple delivery channels.
- Develop and implement strategies for search engine optimization, AdWords, and other word choices.
- Write and update content on multiple webpages and platforms for coherency and consistency across exposure sites.
- Collect, analyze, and report on customer engagement and best practices.