Avg. Base Salary (CAD)
The average salary for an Online Marketing Specialist is C$48,382 in 2023
What is the Pay by Experience Level for Online Marketing Specialists?
An early career Online Marketing Specialist with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of C$47,660 based on 16 salaries. A mid-career Online Marketing Specialist with 5-9 years of experience earns an average total compensation of C$58,115 based on 8 salaries.
What Do Online Marketing Specialists Do?
A company employs an online marketing specialist to examine the goods and services offered by the organization, and then help develop and refine the way the company advertises through the web, email, and social media. The specialist analyzes response data based on these approaches and then continues to refine and adjust marketing approaches to maximize return and help the company grow market share.
The online marketing specialist typically works within the marketing department and usually acts …Read more
- Design, coordinate, and execute marketing campaigns across multiple delivery channels.
- Develop and implement strategies for search engine optimization, AdWords, and other word choices.
- Write and update content on multiple webpages and platforms for coherency and consistency across exposure sites.
- Collect, analyze, and report on customer engagement and best practices.
FAQs About Online Marketing Specialists
What is the highest pay for Online Marketing Specialists?
Our data indicates that the highest pay for an Online Marketing Specialist is CA$62k / year
What is the lowest pay for Online Marketing Specialists?
Our data indicates that the lowest pay for an Online Marketing Specialist is CA$32k / year
How can Online Marketing Specialists increase their salary?
Increasing your pay as an Online Marketing Specialist is possible in different ways. Change of employer: Consider a career move to a new employer that is willing to pay higher for your skills. Level of Education: Gaining advanced degrees may allow this role to increase their income potential and qualify for promotions. Managing Experience: If you are an Online Marketing Specialist that oversees more junior Online Marketing Specialists, this experience can increase the likelihood to earn more.