Avg. Base Salary (USD)
The average salary for an Advertising/Promotions Director is $76,913
What is the Pay by Experience Level for Advertising/Promotions Directors?
An early career Advertising/Promotions Director with 1-4 years of experience earns an average total compensation (includes tips, bonus, and overtime pay) of $49,682 based on 21 salaries. A mid-career Advertising/Promotions Director with 5-9 years of experience earns an average total compensation of $74,039 based on 28 salaries. …Read more
What Do Advertising/Promotions Directors Do?
Advertising and promotions directors are responsible for overseeing and coordinating an organization’s public-facing sales programs and policies, helping create interest in their company’s products or services. This director supervises the creation of advertising campaigns and timely promotional offerings that may span a variety of mediums, including print publications, online venues, billboards, television stations, and others. Many advertising and promotions directors also handle contract …Read more
- Promote products using diverse and innovative techniques involving print media, television, social media, sales representatives, etc.
- Establish organization's brand image by developing advertising and promotional campaigns.
- Analyze advertising campaign costs and effectiveness, and report results to clients.
- Maximize the revenue an organization gains through advertising campaigns while minimizing costs.