The average salary for a Content Strategist is $61,228.
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What Do Content Strategists Do?
Content strategists typically develop a plan for content and oversee how that plan is carried out. Because content strategists are responsible for creating a unified message for their organization, they must be able to work well with others to determine their company's - and individual departments' - needs. A typical day for a content strategist includes meetings with a work team to discuss ongoing and upcoming projects, outlining new content to run in the future, and working with a designer to …Read more
Content Strategist Tasks
- Create specifications and appropriate content for designated audience.
- Improve content delivery including search engine optimization and metadata management.
- Set guidelines for tone, style, and content of writing and communications.
- Strategize to ensure content is consistent and compelling across delivery streams.
Job Satisfaction for Content Strategist
Popular Employer Salaries for Content Strategist
The top respondents for the job title Content Strategist are from the companies Facebook Inc, ClearLink and Walker Sands Communications. Reported salaries are highest at Capital One Financial Corp where the average pay is $114,400. Other companies that offer high salaries for this role include Amazon.com Inc and Facebook Inc, earning around $98,264 and $92,000, respectively. Walker Sands Communications pays the lowest at around $51,000. ClearLink and Huge also pay on the lower end of the scale, paying $58,958 and $74,710, respectively.
Content Strategist Job Listings
What Are Popular Skills for Content Strategists?
Skills in Strategy and Editing are correlated to pay that is above average. Skills that pay less than market rate include Marketing Communications, Copywriting and Content Management.
What is the Pay by Experience Level for Content Strategists?
An entry-level Content Strategist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $46,354 based on 38 salaries. An early career Content Strategist with 1-4 years of experience earns an average total compensation of $54,462 based on 801 salaries. A mid-career Content Strategist with 5-9 years of experience earns an average total compensation of $68,607 based on 529 salaries. An experienced Content Strategist with 10-19 years of experience earns an average total compensation of $81,273 based on 246 salaries. In their late career (20 years and higher), employees earn an average total compensation of $100,362.
Pay Difference by Location
Employees with Content Strategist in their job title in San Francisco, California earn an average of 29.3% more than the national average. These job titles also find higher than average salaries in Seattle, Washington (25.9% more) and Los Angeles, California (12.6% more). The lowest salaries can be found in Atlanta, Georgia (6.7% less) and Chicago, Illinois (4.9% less).
Years of Experience
This data is based on 1,676 survey responses.