Director of Digital Marketing Salary

A Director of Digital Marketing earns an average salary of $87,351 per year. Most people move on to other jobs if they have more than 20 years' experience in this career. For the first five to ten years in this position, pay increases somewhat, but any additional experience does not have a big effect on pay. A skill in Marketing Management is associated with high pay for this job.

$61,277 - $141,561
$61K
$92K
$140K
MEDIAN: $91,843
10%
50%
90%

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$0$156K
Salary $61,277 - $141,561
Bonus $1,030 - $28,060
Profit Sharing $-0.50 - $9,933
Commission $17,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$62,690 - $156,213
  • Country: United States
  • Currency: USD
  • Updated: 18 Nov 2017
  • Individuals Reporting: 184

Job Description for Director of Digital Marketing

  • Develop, evaluate, and manage digital marketing plans, such as customer acquisition strategies, budgets, and deliverables.
  • Work with marketing leadership to ensure digital strategies accomplish marketing objectives.
  • Work with IT to manage user experience across platforms, assisting with problem resolution.
  • Oversee customer relationship management to increase user engagement across key digital platforms.
  • Own digital marketing metrics and key performance indicators, presenting results to leadership and recommending solutions.

Director of Digital Marketing Job Listings

Pay by Experience Level for Director of Digital Marketing

Pay by Experience for a Director of Digital Marketing has a positive trend. An entry-level Director of Digital Marketing with less than 5 years of experience can expect to earn an average total compensation of $79,000 based on 18 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Director of Digital Marketing with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $94,000 based on 48 salaries. An experienced Director of Digital Marketing which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $97,000 based on 39 salaries. A Director of Digital Marketing with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $100,000 based on 8 salaries.

Related Job Salaries

Key Stats for Director of Digital Marketing

Gender

Female
44 %
Male
56 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 33 votes.
1-4 years
10%
5-9 years
29%
10-19 years
50%
20 years or more
11%

Experience Affects Director of Digital Marketing Salaries

Late-Career
▲3%

▼0%

National Average
$97,000

▼4%

Entry-Level
▼19%

Skills That Affect Director of Digital Marketing Salaries

Marketing Management
▲3%

National Average
$97,000



Search Engine Optimization (SEO)
▼10%

Social Media Marketing
▼15%

Strategic Marketing
▼16%

Search Engine Marketing (SEM)
▼21%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 33 votes.

Gender

Female
44 %
Male
56 %

Years of Experience

1-4 years
10%
5-9 years
29%
10-19 years
50%
20 years or more
11%

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 81%
vision benefits
Vision: 72%
no benefits
None: 10%