Senior Online Marketing Manager Salary

Senior Online Marketing Managers in the United States pull down an average of $95K per year. Location and years of experience each impact pay for this group, with the former having the largest influence. Job satisfaction is high and work is enjoyable for most Senior Online Marketing Managers. Female Senior Online Marketing Managers survey participants are more prevalent than men — 60 percent of professionals. Medical benefits are awarded to almost all, and a large number earn dental coverage. The numbers in this rundown were provided by PayScale's salary survey participants.

$68,800 - $120,092
$69K
$95K
$120K
MEDIAN: $95,436
10%
50%
90%

Add this chart to your site: 640px    300px

$0$133K
Salary $68,800 - $120,092
Bonus $3,077 - $19,762
Profit Sharing $8,500
Commission $20,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$72,282 - $133,786
  • Country: United States
  • Currency: USD
  • Updated: 22 Sep 2017
  • Individuals Reporting: 71

Find Out Exactly What You Should Be Paid

United States (change)

Job Description for Senior Online Marketing Manager

Senior online marketing manager positions are commonly available within companies that conduct e-commerce and/or market online. The basic duties performed by senior online marketing managers include performing market research and analysis, working within the company to develop product goals and brand initiatives, analyzing and detailing e-commerce requirements, and generating reports for proposed and existing advertising campaigns. These professionals may also solicit and collect feedback from customers through mediums such as email campaigns or surveys as well.

Read More...

Senior Online Marketing Manager Tasks

  • Build and implement online strategies and goals through web marketing.
  • Manage budget and resources for online services.
  • Collaborate with design and content staff to ensure projects are aligned with marketing objectives and expectations.
  • Monitor and track utilization, performance and traffic analytics to optimize keyword efforts.

Common Career Paths for Senior Online Marketing Manager


Add this chart to your site:   640px 640px    300px 300px


Senior Online Marketing Manager Job Listings

Popular Skills for Senior Online Marketing Manager


Senior Online Marketing Managers report using a pretty varied skill set on the job. Most notably, skills in Web Marketing, Search Engine Marketing, Search Engine Optimization, and Web Analytics are correlated to pay that is above average. Those listing Project Management as a skill should be prepared for drastically lower pay. Social Media Marketing and Email Marketing also typically command lower compensation. Those familiar with Online Marketing also tend to know Social Media Marketing, Search Engine Optimization (SEO), and Web Marketing. Those familiar with Search Engine Marketing tend to be well versed in Search Engine Optimization (SEO).

Pay Difference by Location

National Average: $103,931

Larger city markers indicate a job is popular in that location.

San Jose is home to an above-average pay rate for Senior Online Marketing Managers, 34 percent higher than the national average. Senior Online Marketing Managers will also find cushy salaries in San Francisco (+10 percent) and Seattle (+2 percent). In Atlanta, salaries are 10 percent below the national average and represent the lowest-paying market. A couple other locations with smaller-than-average paychecks include New York (10 percent lower) and Washington (8 percent lower).

Related Job Salaries

Key Stats for Senior Online Marketing Manager

Gender

Female
61 %
Male
39 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 11 votes.
1-4 years
4%
5-9 years
55%
10-19 years
41%
ADVERTISEMENT
Location:
Years in Fields/Career:
United States (change)

Experience Affects Senior Online Marketing Manager Salaries

▼0%

National Average
$104,000

▼1%

▼13%

Skills That Affect Senior Online Marketing Manager Salaries


National Average
$104,000

Search Engine Marketing (SEM)
▼3%



Web Analytics
▼7%




Project Management
▼36%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 11 votes.

Gender

Female
61 %
Male
39 %

Years of Experience

1-4 years
4%
5-9 years
55%
10-19 years
41%

Common Health Benefits

medical benefits
Medical: 92%
dental benefits
Dental: 85%
vision benefits
Vision: 77%
no benefits
None: 8%
ADVERTISEMENT