Average Early-Career Social Media Director Salary

$55,433
Avg. Base Salary (USD)
10%
$39k
MEDIAN
$55k
90%
$91k

The average salary for a Social Media Director is $55,433

Base Salary
$39k - $91k
Bonus
$299 - $10k
Commission
$0 - $10k
Total Pay
$32k - $87k
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What is the Pay by Experience Level for Social Media Directors?

What Do Social Media Directors Do?

Social Media Director Tasks
  • Develop and implement a comprehensive social media strategy, including projects and metrics.
  • Handle brand and image crises rapidly to preserve networks and perception.
  • Train and mentor across the organization to improve social media integration and usage.
  • Create reports and integrate internal and external data and trends to guide initiatives.
  • Lead social media projects, enforcing standards and monitoring progress.
Find your market worth – how it works:

Gender Breakdown

Female
73.5%
Male
25.3%
Prefer to self-define
1.2%
This data is based on 162 survey responses. Learn more about the gender pay gap.

Common Health Benefits

Medical

59%

Dental

48%

Vision

44%

None

40%