Average Mid-Career Social Media Manager Salary

$59,832
Avg. SalaryShow Hourly Rate
$3,049
Bonus
$1,700
Commission
$1,500
Profit Sharing
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The average salary for a Mid-Career Social Media Manager is $59,832.
10%
$42k
MEDIAN
$60k
90%
$86k
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United States (change)
Salary
$42k - $86k
Bonus
$200 - $10k
Profit Sharing
$503 - $8k
Commission
$0 - $2k
Total Pay
$37k - $87k

Your Market Worth Over Time

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Job Description for Social Media Manager

Social Media Manager Tasks
  • Develop and execute the corporate social media strategy.
  • Monitor Web 2.0 activities across departments and geographies, guiding participants on integration and best practices while encouraging successful participation.
  • Identify influential opportunities, engage regularly with audiences online and speak publicly as a thought-leader on the company social media strategy.

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Popular Skills for Social Media Manager

Skills in Social Media Marketing and Social Media Optimization are correlated to pay that is above average. Skills that pay less than market rate include Copywriting, Marketing Communications and Content Management.

Pay by Experience Level for Social Media Manager

An entry-level Social Media Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $39,114 based on 167 salaries. An early career Social Media Manager with 1-4 years of experience earns an average total compensation of $47,937 based on 2,699 salaries. An experienced Social Media Manager with 10-19 years of experience earns an average total compensation of $64,926 based on 251 salaries. In their late career (20 years and higher), employees earn an average total compensation of $51,626.
Employees with Social Media Manager in their job title in San Francisco, California earn an average of 47.0% more than the national average. These job titles also find higher than average salaries in Washington, District of Columbia (12.5% more) and New York, New York (11.0% more). The lowest salaries can be found in Austin, Texas (6.1% less) and Chicago, Illinois (3.3% less).

Years of Experience

This data is based on 3,147 survey responses.
Entry Level
5.3%
Early Career
85.8%
Experienced
8.0%
Late Career
1.0%