The average salary for a Mid-Career Social Media Manager with Social Media Optimization skills is $61,436.
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$44k - $86k
$98 - $10k
$489 - $9k
$39k - $88k
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Job Description for Social Media Manager
Social media managers are responsible for facilitating social media tasks and communicating with customers and vendors to manage social media pages, profiles, and sites. They also use personal computers to write company statements and respond to questions, concerns, and inquiries. Social media managers must be highly proficient with Microsoft Office applications for word processing, email management, spreadsheets, and presentations. They must have strong communication skills in order to lead te…Read more
Social Media Manager Tasks
- Develop and execute the corporate social media strategy.
- Monitor Web 2.0 activities across departments and geographies, guiding participants on integration and best practices while encouraging successful participation.
- Identify influential opportunities, engage regularly with audiences online and speak publicly as a thought-leader on the company social media strategy.
Social Media Manager Job Listings
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Popular Skills for Social Media Manager
Social Media Marketing
Skills that pay less than market rate include Graphic Design, Copywriting, Marketing Communications, Content Management and Social Media Marketing.
Pay by Experience Level for Social Media Manager
An entry-level Social Media Manager with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $39,930 based on 39 salaries. An early career Social Media Manager with 1-4 years of experience earns an average total compensation of $48,693 based on 880 salaries. An experienced Social Media Manager with 10-19 years of experience earns an average total compensation of $59,924 based on 78 salaries. In their late career (20 years and higher), employees earn an average total compensation of $53,000.
Pay Difference by Location
Learn more about cost of living by city.
Employees with Social Media Manager in their job title in San Francisco, California earn an average of 50.1% more than the national average. These job titles also find higher than average salaries in Washington, District of Columbia (23.5% more) and Dallas, Texas (14.7% more). The lowest salaries can be found in Austin, Texas (8.9% less).
Years of Experience
This data is based on 1,010 survey responses.
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