The average salary for a Vice President (VP), Marketing is $147,100.
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What Do Vice President (VP), Marketings Do?
Vice presidents (VP) of marketing are highly-placed executives or board-level directors within a company who are responsible for determining strategies to improve or maintain the market-shares for the goods or services sold. This involves setting strategies in many areas concerned with the presentation of company assets and products, from branding to advertising and even pricing and discount structures. The marketing VP will typically have a department dedicated to researching and providing usef…Read more
Job Satisfaction for Vice President (VP), Marketing
Popular Employer Salaries for Vice President (VP), Marketing
The top respondents for the job title Vice President (VP), Marketing are from the companies J.P. Morgan Chase & Co. (JPMCC), Synchrony Financial and Citibank. Reported salaries are highest at Nokia, Inc. where the average pay is $183,126. Other companies that offer high salaries for this role include Synchrony Financial and Citibank, earning around $150,556 and $131,473, respectively. The Northern Trust Company pays the lowest at around $107,465. Tropical Financial Credit Union and J.P. Morgan Chase & Co. (JPMCC) also pay on the lower end of the scale, paying $123,853 and $127,451, respectively.
Vice President (VP), Marketing Job Listings
What Are Popular Skills for Vice President (VP), Marketings?
Skills in Strategic Marketing and Digital Marketing are correlated to pay that is above average. Skills that pay less than market rate include Branding, Marketing Communications and Marketing Management.
What is the Pay by Experience Level for Vice President (VP), Marketings?
An entry-level Vice President (VP), Marketing with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $81,024 based on 6 salaries. An early career Vice President (VP), Marketing with 1-4 years of experience earns an average total compensation of $96,957 based on 158 salaries. A mid-career Vice President (VP), Marketing with 5-9 years of experience earns an average total compensation of $125,491 based on 572 salaries. An experienced Vice President (VP), Marketing with 10-19 years of experience earns an average total compensation of $149,446 based on 2,350 salaries. In their late career (20 years and higher), employees earn an average total compensation of $159,138.
Pay Difference by Location
Employees with Vice President (VP), Marketing in their job title in San Francisco, California earn an average of 22.0% more than the national average. These job titles also find higher than average salaries in Los Angeles, California (11.3% more) and New York, New York (11.2% more). The lowest salaries can be found in Denver, Colorado (3.3% less).
Years of Experience
This data is based on 4,757 survey responses.