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Associate Director, Sales and Marketing Salary

Pay for Associate Directors of Sales and Marketing in the United States sits in the ballpark of $86K annually. In the world of Associate Directors of Sales and Marketing, overall cash allowance can occasionally include more than $30K from bonuses and, in some exceptional cases, $44K from profit sharing, causing incomes to vary widely between $46K and $162K. Residence is the biggest factor affecting pay for this group, followed by experience level. Medical benefits are awarded to nearly all, and most earn dental coverage. Women make up a slight majority of Associate Directors of Sales and Marketing (56 percent) survey respondents. Job satisfaction is reported as high by the vast majority of workers. This overview is based on answers to PayScale's salary questionnaire.
$45,806 - $142,306
(Median)
46K
60K
86K
120K
140K
MEDIAN: $86,159
10%
25%
50%
75%
90%

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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$60K$120K$180K
Salary
$45,806 - $142,306  
   
Bonus
$501 - $30,445  
Profit Sharing
$2,970 - $44,385  
Commission
$0.00 - $35,355  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$45,585 - $161,785  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 320
United States (change)

Job Description for Associate Director, Sales and Marketing

The associate director of sales and marketing helps create plans to build their company's sales, as well as ensure its products and services are marketed appropriately. The associate director of sales and marketing coordinates sales teams to meet their organization's sales goals and maximize revenue by using industry best practices and emerging techniques. The associate director also helps create and develop new marketing strategies to raise awareness of products and services among new and existing customers.

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Associate Director, Sales and Marketing Tasks

  • Help direct marketing and advertising activities as well as customer, public, and industry relations.
  • Supervise teams of sales and marketing personnel, and hire, train, direct, and evaluate team managers.
  • Assist in the development and implementation of annual marketing and sales plans.
  • Oversee and coordinate research on product target markets, customer demographics, and activities of competitors.

Common Career Paths for Associate Director, Sales and Marketing


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Associate Directors of Sales and Marketing often transition into an upper level Marketing Director position and may see a small drop in pay. Marketing Directors earn $79K on average.

Associate Director, Sales and Marketing Job Listings

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Popular Skills for Associate Director, Sales and Marketing


Overall, survey participants reported applying a fair number of skills to their work. Most notably, skills in Strategic Marketing, Market Research, Marketing Management, and Marketing Communications are correlated to pay that is above average. Those listing Microsoft Office as a skill should be prepared for drastically lower pay. Microsoft Excel and Microsoft Word also typically command lower compensation. For most people, competency in Marketing Management indicates knowledge of Marketing Communications.

Pay by Experience Level for Associate Director, Sales and Marketing

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Salaries of relatively inexperienced workers fall in the neighborhood of $61K, but folks who have racked up five to 10 years see a notably higher median of $92K. Between 10 and 20 years, pay surpasses six figures; at this stage, the average professional scores around $110K. Respondents who boast more than 20 years of experience can't seem to boast paychecks reflecting that extensive experience, though; veteran Associate Directors of Sales and Marketing report making only $101K on average.

Pay Difference by Location


East Hanover is home to an above-average pay rate for Associate Directors of Sales and Marketing, 70 percent higher than the national average. Associate Directors of Sales and Marketing can also look forward to large paychecks in cities like New York (+23 percent), Boston (+23 percent), San Francisco (+21 percent), and Atlanta (+2 percent). Those in the field find the lowest salaries in Chicago, 12 percent below the national average.

Related Job Salaries

Experience Affects Associate Director, Sales and Marketing Salaries


Late-Career
up arrow 10%

National Average
$92,000


Entry-Level
up arrow 34%

Skills That Affect Associate Director, Sales and Marketing Salaries

Strategic Marketing
up arrow 8%

Marketing Management
up arrow 2%

Market Research
up arrow 2%

National Average
$92,000



Microsoft Excel
up arrow 21%

Microsoft Word
up arrow 21%

Microsoft Office
up arrow 23%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 67 votes.

Gender

Female
56 %
Male
44 %

Years of Experience

Less than 1 year
2%
1-4 years
17%
5-9 years
32%
10-19 years
41%
20 years or more
8%

Common Health Benefits

medical benefits Medical: 91% dental benefits Dental: 84%
vision benefits Vision: 70% employee benefits None: 7%