The average Direct Marketing Manager in the United States can expect to rake in roughly $60K per year. Most Direct Marketing Managers like their work and job satisfaction is high. A large number report receiving medical coverage from their employers and most collect dental insurance. Men are in the minority of survey respondents, with female Direct Marketing Managers making up 75 percent. This report is based on answers to PayScale's salary questionnaire.

$46,362 - $96,547
$46K
$60K
$97K
MEDIAN: $60,383
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$34K$68K$102K
Salary
$46,362 - $96,547  
   
Bonus
$0.00 - $17,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,575 - $99,329  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 36

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Direct Marketing Manager

  • Ensure execution of the developed sales strategies, plans and advertising or promotional programs.
  • Ensure activities are in accordance with the developed sales objectives.
  • Plans and implements sales programs for one or more of the company's product line.
  • Maintain contact with key markets by visiting and investigating the operations and local conditions.
  • Evaluate and provide analysis to management for new products and international market opportunities.

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Pay by Experience Level for Direct Marketing Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Relatively untried employees who have fewer than five years of experience earn around $60K on average. People who have worked for five to 10 years can expect a higher median salary of $61K. Direct Marketing Managers see a median salary of $54K after reaching one to two decades on the job. Survey participants who have worked for more than two decades report bringing in $71K on average.

Related Job Salaries

Key Stats for Direct Marketing Manager

Gender

Female
75 %
Male
25 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 4 votes.
032
Less than 1 year
3%
1-4 years
33%
5-9 years
20%
10-19 years
33%
20 years or more
13%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Direct Marketing Manager Salaries

Late-Career
up arrow 22%

Mid-Career
up arrow 5%

Entry-Level
up arrow 3%

National Average
$58,000

Experienced
up arrow 7%

Skills That Affect Direct Marketing Manager Salaries


National Average
$58,000

Email Marketing
up arrow 1%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 4 votes.

Gender

Female
75 %
Male
25 %

Years of Experience

Less than 1 year
3%
1-4 years
33%
5-9 years
20%
10-19 years
33%
20 years or more
13%

Common Health Benefits

medical benefits
Medical: 89%
dental benefits
Dental: 81%
vision benefits
Vision: 69%
dental benefits
None: 11%
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