Marketing Specialist Salary (United States)

The average salary for a Marketing Specialist is $45,184 per year. Most people with this job move on to other positions after 20 years in this career. A skill in Project Management is associated with high pay for this job.
Marketing Specialist Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$33,087 - $63,226
(Median)
33K
39K
45K
54K
63K
MEDIAN: $45,184
10%
25%
50%
75%
90%
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Marketing Specialist Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$11.39 - $25.63
(Median)
11
14
17
21
26
MEDIAN: $16.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$22K$44K$66K
Salary
$33,087 - $63,226  
   
Bonus
$0.00 - $5,756  
Profit Sharing
$350.00 - $5,139  
Commission
$102.13 - $19,574  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,865 - $64,305  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 3,508
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$13$26$39
Hourly Rate
$11.39 - $25.63  
   
Overtime
$15.49 - $36.28  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$26K$52K$78K
Bonus
$0.00 - $5,756  
   
Commission
$102.13 - $19,574  
Profit Sharing
$350.00 - $5,139  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,865 - $64,305  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 798
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Job Description for Marketing Specialist

Marketing specialists serve a function that is intended to attract the attention of potential customers to increase revenue. They may have a say in what a company puts on the market, what media venues they use to display the product, the image that the company wishes to project, and the advertising approach they would use for a product.
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Marketing Specialist Tasks
  • Research consumer demand and explore ways to increase it.
  • Assist with the development and writing of marketing materials, such as plans, recommendations and presentations.
  • Analyze current and past marketing data to help determine overall marketing strategy.
  • Ensure marketing ideas coincide with the company's brand and mission statement.

Common Career Paths for Marketing Specialist

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Marketing Specialist Job Listings

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Popular Skills for Marketing Specialist

Pay by Experience Level for Marketing Specialist

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference By Location

up arrow 15%
up arrow 14%
up arrow 7%
up arrow 6%
National Average
$45,000
up arrow 1%
up arrow 1%
up arrow 1%
San Diego
up arrow 1%
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Experience Affects Marketing Specialist Salaries

National Average
$45,000

Skills That Affect Marketing Specialist Salaries

Marketing Administration
up arrow 3%
Event Planning
up arrow 2%
Marketing Communications
up arrow 1%
Microsoft Excel
0%
Powerpoint
0%
National Average
$45,000
Market Research
up arrow 1%
Microsoft Office
up arrow 2%
Advertising
up arrow 3%
Microsoft Word
up arrow 3%

Job Satisfaction

Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 1115 votes.

Gender

Female
70%
female alumni
 
Male
30%
male alumni

Years of Experience

Less than 1 year
4%
1-4 years
57%
5-9 years
25%
10-19 years
11%
20 years or more
3%

Common Health Benefits

medical benefits Medical: 85% dental benefits Dental: 76%
vision benefits Vision: 60% employee benefits None: 14%