Director of Sales, Hotels/Hospitality Salary (United States)

Hospitality Sales Directors in the United States can expect to earn an average of $54,049 annually. Pay generally spreads from $31,640 to $89,031 per year. In the world of Hospitality Sales Directors, overall cash earnings stretch from $32,566 near the bottom to $80,736 near the top; these packages encompass bonuses that run near $15,073 and profit sharing that can exceed $5,152, along with commissions approaching $23K. The most influential factor affecting pay for this group is residency, though the company and tenure have a (lesser) impact as well. While around one third report receiving no health benefits, 69 percent do receive medical coverage, and more than half have dental, as well. Female Hospitality Sales Directors make up most of the field at 75 percent. For the most part, Hospitality Sales Directors enjoy their work and report high levels of job satisfaction. This outline is based on answers to PayScale's salary survey.
Director of Sales, Hotels/Hospitality Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$32,566 - $80,736
(Median)
33K
40K
50K
66K
81K
MEDIAN: $50,442
10%
25%
50%
75%
90%
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Director of Sales, Hotels/Hospitality Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$8.29 - $17.72
(Median)
8
11
14
18
MEDIAN: $10
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Salary
$32,566 - $80,736  
   
Bonus
$301.00 - $15,073  
Profit Sharing
$0.00 - $5,152  
Commission
$0.00 - $23,490  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,640 - $89,031  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 1,020
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$8.29 - $17.72  
   
Overtime
$12.28 - $25.37  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$301.00 - $15,073  
   
Commission
$0.00 - $23,490  
Profit Sharing
$0.00 - $5,152  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,640 - $89,031  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 51
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Job Description for Director of Sales, Hotels/Hospitality

A director of sales for hotels and hospitality works in the hotel or hospitality industry overseeing activities related to sales. Their primary goal is to make sure guests are satisfied and help solicit new or continuing business for the organization. They are in charge of ensuring their facility meets revenue goals in areas such as food, room rentals, and beverages; this typically includes overseeing not just guest rooms, but a banquet or rentable meeting space as well. They also have interactions with customers such as preparing information, receiving and responding to correspondence, and attending meetings before an event.
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Director of Sales, Hotels/Hospitality Tasks
  • Responsible for maximizing the potential sales volume of all segments of the market.
  • Direct the management staff in meeting sales objectives and goals.
  • Plans and directs sales force activities to maximize profit from all segments of the market.

Common Career Paths for Director of Sales, Hotels/Hospitality

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Hospitality Sales Directors do not see a large difference in pay with career advancement. Usually, those who transition into an upper level General Manager, Hotel position will not necessarily make much more than they do in their current role.

Director of Sales, Hotels/Hospitality Job Listings

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Popular Employer Salaries for Director of Sales, Hotels/Hospitality

Dominating the field, Hampton Inn, Holiday Inn, Hilton Garden Inn, Holiday Inn Express, and Interstate Hotels and Resorts are top firms with a reputation for hiring a great number of Hospitality Sales Directors. Interstate Hotels and Resorts leads the field in terms of pay, with a median salary of $71,767.
Holiday Inn Express pays significantly less than competing companies with a median salary of $30,992, less than half of the top paying employer's rate. Hampton Inn is another employer with a reputation for below-average pay.

Popular Skills for Director of Sales, Hotels/Hospitality

Survey results suggest that Hospitality Sales Directors put a wide range of professional skills to use. Those who have experience with Contract Negotiation can expect to be compensated well for these skills, typically earning 13 percent more than the national average, respectively. Skills that pay less than market rate include Customer Service. The majority of those who know Customer Relationship Management (CRM) also know Account Management and Customer Service.

Pay by Experience Level for Director of Sales, Hotels/Hospitality

Median of all compensation (including tips, bonus, and overtime) by years of experience.
For Hospitality Sales Directors, experience seems to be a major factor in determining pay. Though starting salaries approximate $44K, they climb to $57K after five to 10 years. After 10 to 20 years, compensation comes in at $65K. Salaries tend to grow less rapidly after achieving 20 years of experience, with more senior Hospitality Sales Directors earning an average of $69K per year. Experienced employees who have 10-20 years of experience make up about a third of the workforce; inexperienced individuals who have been working for less than one year comprise less than five, and senior people with more than 20 years under their belt fill out the remaining 14 percent. More than half of respondents report one to nine years of experience.

Pay Difference By Location

New York
up arrow 81%
San Francisco
up arrow 73%
San Diego
up arrow 42%
Charlotte
up arrow 38%
Dallas
up arrow 26%
Phoenix
up arrow 24%
Denver
up arrow 22%
Seattle
up arrow 21%
Austin
up arrow 17%
Houston
up arrow 12%
National Average
$54,000
Pittsburgh
up arrow 1%
Atlanta
up arrow 2%
Richmond
up arrow 3%
Des Moines
up arrow 17%
Charleston
up arrow 18%
Larger circles over a city indicate a job is popular in that location.
For Hospitality Sales Directors, busy New York offers a higher-than-average pay rate, 81 percent above the national average. Those in search of high salaries should also consider checking out cities like San Francisco, San Diego, Charlotte, and Dallas, top-paying markets where Hospitality Sales Directors rake in more than the national norm (+73 percent, +42 percent, +38 percent, and +26 percent). The smallest paychecks in the market, 18 percent south of the national average, can be found in Charleston. A couple other locations with smaller-than-average paychecks include Des Moines (-17 percent) and Richmond (-3 percent).

Related Job Salaries

Experience Affects Director of Sales, Hotels/Hospitality Salaries

National Average
$54,000

Skills That Affect Director of Sales, Hotels/Hospitality Salaries

Sales Management
up arrow 2%
Account Management
up arrow 2%
Operations Management
up arrow 1%
Customer Relationship Management (CRM)
0%
National Average
$54,000
Sales
up arrow 2%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 171 votes.

Gender

Female
75%
female alumni
 
Male
25%
male alumni

Years of Experience

Less than 1 year
2%
1-4 years
28%
5-9 years
27%
10-19 years
28%
20 years or more
14%

Common Health Benefits

medical benefits Medical: 69% dental benefits Dental: 56%
vision benefits Vision: 43% employee benefits None: 29%
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