E-Mail Marketing Manager Salary

Median pay for E-Mail Marketing Managers in the United States is around $60K per year. Geography and tenure each impact pay for this group, with the former having the largest influence. More than half of E-Mail Marketing Managers (68 percent) survey participants are women. The majority of E-Mail Marketing Managers claim high levels of job satisfaction. A large number enjoy medical while a fair number get dental coverage. Vision coverage is also available to the greater part.

$39,766 - $83,326
MEDIAN: $59,896

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$39,766 - $83,326  
$0.00 - $12,208  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$39,706 - $89,987  
Country: United States | Currency: USD | Updated: 20 Sep 2015 | Individuals Reporting: 127
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Job Description for E-Mail Marketing Manager

E-mail marketing managers supervise one or more teams of employees who create and execute marketing campaigns across multiple online channels. Their teams must continuously research prospects and potential customers to enhance their own advertising and marketing for their products.


E-Mail Marketing Manager Tasks

  • Collaborate with design and content staff to ensure projects are aligned with marketing objectives and expectations, and policies.
  • Build and implement online marketing strategies and goals through email marketing.
  • Assist in managing budget and resources for online services.
  • Monitor and track utilization, performance and schedules to optimize open rates and conversions.

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Popular Skills for

Survey results show that E-Mail Marketing Managers typically report just a few professional skills. Most notably, skills in Direct Marketing, Email Marketing, HTML, and Web Marketing are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include Web Marketing. The majority of those who know Email Marketing also know Web Marketing.

Related Job Salaries

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Experience Affects Salaries

up arrow 13%

National Average

Skills That Affect Salaries

Direct Marketing
up arrow 4%

Email Marketing
up arrow 3%

up arrow 2%

National Average

Web Marketing
up arrow 8%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 19 votes.


68 %
32 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 86% dental benefits Dental: 78%
vision benefits Vision: 58% employee benefits None: 14%