E-Mail Marketing Manager Salary

The average E-Mail Marketing Manager in the United States earns approximately $67K per year. Location and tenure each impact pay for this group, with the former having the largest influence. Among folks in this role, job satisfaction levels approximately match the national average. Women account for the majority of E-Mail Marketing Managers who responded to the questionnaire — 69 percent to be exact. A large number enjoy medical while most get dental coverage. Vision coverage is also available to a fair number. This overview is based on answers to PayScale's salary questionnaire.

$45,801 - $90,086
$46K
$67K
$90K
MEDIAN: $67,041
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$31K$62K$93K
Salary
$45,801 - $90,086  
   
Bonus
$983 - $13,088  
Profit Sharing
$3,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$47,266 - $92,099  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 68

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United States (change)

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Job Description for E-Mail Marketing Manager

E-mail marketing managers supervise one or more teams of employees who create and execute marketing campaigns across multiple online channels. Their teams must continuously research prospects and potential customers to enhance their own advertising and marketing for their products.

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E-Mail Marketing Manager Tasks

  • Assist in managing budget and resources for online services.
  • Monitor and track utilization, performance and schedules to optimize open rates and conversions.
  • Collaborate with design and content staff to ensure projects are aligned with marketing objectives and expectations, and policies.
  • Build and implement online marketing strategies and goals through email marketing.

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Popular Skills for E-Mail Marketing Manager


Survey results imply that E-Mail Marketing Managers put a diverse skill set to use. Most notably, skills in Customer Relationship Management, Email Marketing, HTML, and Web Marketing are correlated to pay that is above average. At the other end of the pay range are skills like Graphic Design and Direct Marketing. It is often found that people who know Email Marketing are also skilled in Web Marketing.

Pay Difference by Location

National Average: $68,229

Larger city markers indicate a job is popular in that location.

Surpassing the national average by 27 percent, E-Mail Marketing Managers in San Francisco receive some of the highest pay in the country. The lowest-paying market is New York, which sits 2 percent below the national average.

Related Job Salaries

Key Stats for E-Mail Marketing Manager

Gender

Female
69 %
Male
31 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 9 votes.
Less than 1 year
1%
1-4 years
46%
5-9 years
42%
10-19 years
8%
20 years or more
1%
Location:
Years in Fields/Career:
United States (change)

Experience Affects E-Mail Marketing Manager Salaries

Experienced
▲17%

▲6%

National Average
$68,000

▼4%

Skills That Affect E-Mail Marketing Manager Salaries



National Average
$68,000

▼1%


Direct Marketing
▼6%

Graphic Design
▼10%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 9 votes.

Gender

Female
69 %
Male
31 %

Years of Experience

Less than 1 year
1%
1-4 years
46%
5-9 years
42%
10-19 years
8%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 82%
vision benefits
Vision: 72%
no benefits
None: 8%