Managing Director, Sales & Marketing Salary
Managing Directors of Sales & Marketing in the United States can look forward to a sizeable six-figure salary — around $108K per year on average. Individual bonuses, profit sharing and commission for Managing Directors of Sales & Marketing — as high as $60K, $26K and $98K, respectively — each contribute to the degree of variation within overall compensation, ranging from $36K to $225K. Geography and years of experience each impact pay for this group, with the former having the largest influence. Work is enjoyable for Managing Directors of Sales & Marketing, who typically claim high levels of job satisfaction. Men make up the majority of Managing Directors of Sales & Marketing (60 percent) survey respondents. Medical benefits are awarded to a fair number, and the larger part earn dental coverage. The figures in this rundown are based on the results of PayScale's salary questionnaire.
Job Description for Managing Director, Sales & Marketing
The managing director of sales and marketing often is responsible for planning sales, marketing, and product development projects, as well as guiding their implementation over the short- and long-term. The managing director often performs some outreach and sales duties themselves, although they more often directs the work of subordinates. This job is usually performed in an office setting, although the managing director sometimes will travel to job locations away from their home office.Read More...
The essential duties involved in this position are wide and vary, but ultimately focus on moving their business forward in terms of sales and marketing. In most cases, these duties include development and implementation of marketing and sales plans, as well as forecasting in relation to meeting the employer’s objectives. Direct supervision of subordinates is common to ensure proper performance and provide direction as necessary. Often, the managing director of sales and marketing also monitors competitors' products and sales, and determines strategies to outperform those competitors. Recruiting employees is a common duty as well.
Educational requirements for the position of managing director of sales and marketing commonly include a bachelor’s degree in sales, marketing, or a related area of study. Prior experience in the field, along with increasing and demonstrable management responsibilities, is usually required as well.
Managing Director, Sales & Marketing Tasks
- Oversee the competitive positioning of the organization; including the analysis and collection of market data.
- Develop objectives and policies for the sales and marketing department, and measurements.
- Oversee staff operations, business planning, budget development and expenditures toward achievement of objectives.
- Plan and set the marketing and sales direction and strategy.
- Act as subject matter expert to senior leadership on issues relating to sales and marketing.
Common Career Paths for Managing Director, Sales & Marketing
Managing Directors of Sales & Marketing' salaries may rise greatly for those who assume a higher-end position such as a Chief Executive Officer. The average Chief Executive Officer brings home $170K per year. As Managing Directors of Sales & Marketing progress in their field, many go on to become Marketing Directors. In fact, this transition is more common than anything else, and median pay for the role is $80K. Another common career choice for Managing Directors of Sales & Marketing is to move into a VP of Sales & Marketing role — this promotion usually pays $135K.
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Popular Skills for Managing Director, Sales & Marketing
Survey participants wield an impressively varied skill set on the job. Most notably, skills in Microsoft Excel, Business Development, Strategic Marketing, and Marketing Management are correlated to pay that is above average, with boosts in pay of 7 percent. Those listing Microsoft Office as a skill should be prepared for drastically lower pay. Sales and Microsoft Word also typically command lower compensation. Most people skilled in Business Development are similarly competent in Operations Management and Strategic Marketing.
Pay by Experience Level for Managing Director, Sales & Marketing
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Managing Directors of Sales & Marketing who reported more years of relevant experience also reported higher earnings. The average worker who claims fewer than five years of experience earns around $53K. In contrast, however, individuals who report five to 10 years in this occupation see a much larger median of $97K. Professionals who claim 10 to 20 years of experience can secure some pretty cushy paychecks; the median for this group is a six-figure $146K. Respondents who claim more than 20 years of experience may encounter pay that doesn't quite reflect their extensive experience; these veterans report a median income of around $151K.
Pay Difference by Location
Managing Directors of Sales & Marketing will find that San Francisco offers an impressive pay rate, one which exceeds the national average by 74 percent. Managing Directors of Sales & Marketing will also find cushy salaries in Los Angeles (+36 percent), Atlanta (+33 percent), New York (+22 percent), and Washington (+19 percent). Managing Directors of Sales & Marketing in Boston take home the lowest salaries, earning a whopping 43 percent less than the national average. Below-median salaries also turn up in Orlando and Portland (41 percent lower and 11 percent lower, respectively).