A Marketing Administrator earns an average salary of $39,600 per year. For the first five to ten years in this position, salary increases modestly, but any additional experience does not have a big effect on pay. Most people with this job move on to other positions after 20 years in this career.

$30,640 - $54,117
$31K
$40K
$54K
MEDIAN: $39,600
10%
50%
90%

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$12.52 - $24.02
$13
$18
$24
MEDIAN: $17.89
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$19K$38K$57K
Salary
$30,640 - $54,117  
   
Bonus
$-0.49 - $3,898  
Profit Sharing
$4,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,568 - $55,030  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 125
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$12.52 - $24.02  
   
Overtime
$16.82 - $33.90  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$-0.49 - $3,898  
   
Profit Sharing
$4,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,568 - $55,030  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 59

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Job Description for Marketing Administrator

Marketing administrators are typically responsible for creating and maintaining the public image for an entire organization or individual clients. Their main objective is to work with the organization or client to promote a positive public image through outreach, communications materials, and proactive responses to relevant issues. Marketing administrators work with the media, helping advocate for positive stories about their business and conducting crisis management as necessary. Due to the nature of their work, marketing administrators work for a large variety of industries and organizations, including hospitals, universities, large corporations, construction firms, law firms, and many others.

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Marketing Administrator Tasks

  • Plan and coordinate outreach and marketing efforts, including events and membership campaigns.
  • Track metrics for campaigns and report on outcomes.
  • Direct social media and online look and feel for campaigns.
  • Conduct competitive research and update strategies and budgets to reflect needs.

Common Career Paths for Marketing Administrator


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Popular Skills for Marketing Administrator

Pay by Experience Level for Marketing Administrator

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Related Job Salaries

Key Stats for Marketing Administrator

Gender

Female
83 %
Male
17 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 32 votes.
064
Less than 1 year
5%
1-4 years
64%
5-9 years
17%
10-19 years
9%
20 years or more
5%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Marketing Administrator Salaries

Late-Career
up arrow 20%



National Average
$39,000


Skills That Affect Marketing Administrator Salaries

Marketing Administration
up arrow 7%

Adobe InDesign
up arrow 5%

Social Media Marketing
0%

Marketing Communications
0%

National Average
$39,000




Event Planning
up arrow 3%




up arrow 6%

Adobe Illustrator
up arrow 9%

Graphic Design
up arrow 10%

Tradeshow Planning
up arrow 11%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 32 votes.

Gender

Female
83 %
Male
17 %

Years of Experience

Less than 1 year
5%
1-4 years
64%
5-9 years
17%
10-19 years
9%
20 years or more
5%

Common Health Benefits

medical benefits
Medical: 81%
dental benefits
Dental: 69%
vision benefits
Vision: 54%
dental benefits
None: 18%
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