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Marketing Administrator Salary

A Marketing Administrator earns an average salary of $39,713 per year. Most people with this job move on to other positions after 20 years in this field.
$29,521 - $57,557
(Median)
$30K
$40K
$58K
MEDIAN: $39,712
10%
50%
90%

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$11.21 - $25.37
(Median)
$11
$16
$25
MEDIAN: $16.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Salary
$29,521 - $57,557  
   
Bonus
$0.00 - $5,012  
Profit Sharing
$2,200 - $3,897  
Commission
$1,021 - $3,095  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,701 - $57,036  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 197
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$14$28$42
Hourly Rate
$11.21 - $25.37  
   
Overtime
$15.10 - $39.83  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$28K$56K$84K
Bonus
$0.00 - $5,012  
   
Commission
$1,021 - $3,095  
Profit Sharing
$2,200 - $3,897  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,701 - $57,036  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 83
United States (change)

Job Description for Marketing Administrator

Marketing administrators are typically responsible for creating and maintaining the public image for an entire organization or individual clients. Their main objective is to work with the organization or client to promote a positive public image through outreach, communications materials, and proactive responses to relevant issues. Marketing administrators work with the media, helping advocate for positive stories about their business and conducting crisis management as necessary. Due to the nature of their work, marketing administrators work for a large variety of industries and organizations, including hospitals, universities, large corporations, construction firms, law firms, and many others.

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Marketing Administrator Tasks

  • Direct social media and online look and feel for campaigns.
  • Conduct competitive research and update strategies and budgets to reflect needs.
  • Plan and coordinate outreach and marketing efforts, including events and membership campaigns.
  • Track metrics for campaigns and report on outcomes.

Common Career Paths for Marketing Administrator


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Marketing Administrator Job Listings

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Popular Skills for Marketing Administrator

Pay by Experience Level for Marketing Administrator

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Related Job Salaries

Experience Affects Marketing Administrator Salaries

Late-Career
up arrow 39%



National Average
$40,000


Skills That Affect Marketing Administrator Salaries

Marketing Administration
up arrow 5%

Market Research
up arrow 2%

Typing
up arrow 2%

Marketing Communications
up arrow 2%

Adobe Photoshop
up arrow 1%

Database
up arrow 1%

Adobe InDesign
up arrow 1%

Microsoft Excel
0%

Microsoft Office
0%

National Average
$40,000

Email Marketing
up arrow 1%

Graphic Design
up arrow 11%

Social Media Marketing
up arrow 13%

Adobe Illustrator
up arrow 13%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 56 votes.

Gender

Female
83 %
Male
17 %

Years of Experience

Less than 1 year
3%
1-4 years
53%
5-9 years
22%
10-19 years
17%
20 years or more
5%

Common Health Benefits

medical benefits Medical: 68% dental benefits Dental: 60%
vision benefits Vision: 46% employee benefits None: 30%