Public Relations (PR) Manager Salary (United States)

A typical Public Relations (PR) Manager in the United States can expect to rake in roughly $59,273 per year. The pay spectrum stretches from $36,757 to $96,497 per year. Geography and career duration each impact pay for this group, with the former having the largest influence. A solid majority report receiving medical coverage from their employers and most collect dental insurance. Men are solidly outnumbered in the field, with women representing 76 percent of workers. Work is enjoyable for Public Relations (PR) Managers, who typically claim high levels of job satisfaction. Respondents to the PayScale salary survey provided the data for this report.
Public Relations (PR) Manager Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$36,907 - $92,361
(Median)
37K
46K
59K
76K
92K
MEDIAN: $58,770
10%
25%
50%
75%
90%
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Public Relations (PR) Manager Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$14.33 - $40.20
(Median)
14
21
29
40
MEDIAN: $20
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$33K$66K$99K
Salary
$36,907 - $92,361  
   
Bonus
$0.00 - $10,433  
Profit Sharing
$964 - $10,365  
Commission
$3,300 - $27,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,757 - $96,497  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 1,338
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$17$34$51
Hourly Rate
$14.33 - $40.20  
   
Overtime
$7.63 - $43.70  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,433  
   
Commission
$3,300 - $27,500  
Profit Sharing
$964 - $10,365  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,757 - $96,497  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 71
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Job Description for Public Relations (PR) Manager

The public relations manager is the liaison between an organization and the outside world. Specific areas of concentration are community relations, media relations, contact with the investment community, and how the organization communicates internally. Public relations managers may oversee a marketing plan and budget, coordinate input from the outside, hire help as needed, and field media questions and interviews. Public relations managers must review and coordinate all marketing programs to make sure they promote the organization's intended point of view.
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Public Relations (PR) Manager Tasks
  • Plan special events, conferences and parties.
  • Coordinate initiatives with marketing, community and production.
  • Outreach to press.
  • Create podcasts, blogs and represent the company.
  • Create and release publications for the press.

Common Career Paths for Public Relations (PR) Manager

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For Public Relations (PR) Managers, career advancement has a positively large impact on pay. Approaching the top of the pay scale, a VP of Public Relations & Corporate Communications will earn $77K more than someone not as far along in their career. Public Relations (PR) Managers typically move into roles as Public Relations (PR) Directors or Communications Directors, where they can expect an extra $6,795 or $2,469 per year.

Public Relations Manager Job Listings

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Popular Skills for Public Relations (PR) Manager

Survey results imply that Public Relations (PR) Managers put a diverse skill set to use. Corporate Communications and Media / Public Relations are considered valuable skills and can increase employee pay by 15 percent and 4 percent respectively. Skills that are correlated to lower pay, on the other hand, include Event Planning and Microsoft Office. Most people experienced in Marketing Communications also know Social Media Marketing.

Pay by Experience Level for Public Relations (PR) Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.
For many but not all Public Relations (PR) Managers, experience and pay levels seem to be correlated; more years in the business generally lead to more money. Beginning workers can expect to earn $47K starting out, which grows to $62K after five to 10 years. Those who spend a decent amount of time in this profession—one to two decades—usually make about $77K. Once they've gotten two decades of experience under their belts, Public Relations (PR) Managers encounter slower salary growth; at this point, they earn $78K annually. Experienced employees who have 10-20 years of experience make up about one-fourth of the workforce; inexperienced individuals who have been working for less than one year comprise 1 percent, and senior people with more than 20 years under their belt fill out the remaining less than 10 percent. One to nine years of experience is standard for most employees in this area; more than half of respondents fit between this range.

Pay Difference By Location

Minneapolis
up arrow 38%
Boston
up arrow 24%
up arrow 22%
up arrow 13%
Philadelphia
up arrow 7%
up arrow 2%
National Average
$59,000
up arrow 3%
Miami
up arrow 3%
up arrow 4%
Denver
up arrow 4%
Houston
up arrow 10%
St. Louis
up arrow 33%
Larger circles over a city indicate a job is popular in that location.
For Public Relations (PR) Managers, Minneapolis provides a pay rate that is 38 percent greater than the national average. Public Relations (PR) Managers can also look forward to large paychecks in cities like San Francisco (+30 percent), Boston (+24 percent), Seattle (+22 percent), and Washington (+21 percent). Compared to the national average, St. Louis Public Relations (PR) Managers have considerably lower salaries, 33 percent below the national average to be exact. Location appears to be a major driving force in pay for those in this profession. Houston and Atlanta are a couple other places where companies are known to pay below the median—salaries hover around -10 percent and -4 percent, respectively.

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Experience Affects Public Relations (PR) Manager Salaries

National Average
$59,000

Skills That Affect Public Relations (PR) Manager Salaries

Media / Public Relations
up arrow 4%
Marketing Communications
up arrow 2%
Social Media Marketing
0%
National Average
$59,000
Microsoft Word
up arrow 1%
Press Releases
up arrow 2%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 386 votes.

Gender

Female
76%
female alumni
 
Male
24%
male alumni

Years of Experience

Less than 1 year
1%
1-4 years
25%
5-9 years
42%
10-19 years
25%
20 years or more
7%

Common Health Benefits

medical benefits Medical: 88% dental benefits Dental: 76%
vision benefits Vision: 59% employee benefits None: 11%