Public Relations Managers in the United States take home an average $61K annually. Final cash compensation to Public Relations Managers varies from around $40K to approximately $99K; choice pay grades include potential for bonuses and profit sharing as high as $10K and $9K, respectively. Geography is the biggest factor affecting pay for this group, followed by career duration and the specific company. Job satisfaction is reported as high by the vast majority of workers. Women make up the vast majority of Public Relations Managers (80 percent) who answered the questionnaire. Medical benefits are awarded to most, and a strong majority earn dental coverage. The data for this synopsis comes from respondents who took the PayScale salary survey.
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$40,382 - $95,968
(Median)
$40K
$61K
$96K
MEDIAN: $60,784
10%
50%
90%

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$11.00 - $42.50
(Median)
$11
$20
$42
MEDIAN: $20
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Salary
$40,382 - $95,968  
   
Bonus
$479.20 - $10,318  
Profit Sharing
$0.00 - $8,984  
Commission
$12,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$39,973 - $98,579  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 935
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$17$34$51
Hourly Rate
$11.00 - $42.50  
   
Hourly Tips
$2.22  
Overtime
$22.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$479.20 - $10,318  
   
Commission
$12,000  
Profit Sharing
$0.00 - $8,984  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$39,973 - $98,579  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 54
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Job Description for Public Relations (PR) Manager

The public relations manager is a position sought after by various companies in many industries, which range from hotels to food manufacturing. Most companies are seeking an applicant with a bachelor's degree in public relations, communications, or a similar discipline. The ideal applicant should have at least five years of experience, in addition to having a few years of relevant experience. The public relations manager will not be doing an extensive amount of traveling, but there is the possibility that some companies will include minor traveling for training or event attendance.

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Public Relations (PR) Manager Tasks

  • Plan special events, conferences and parties.
  • Coordinate initiatives with marketing, community and production.
  • Outreach to press.
  • Create podcasts, blogs and represent the company.
  • Create and release publications for the press.

Common Career Paths for Public Relations (PR) Manager


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Public Relations Managers' salaries may rise greatly for those who assume a higher-end position such as a VP of Public Relations & Corporate Communications. The average VP of Public Relations & Corporate Communications brings home $130K per year. Public Relations Managers moving up in their careers tend to step into positions as Public Relations Directors or Communications Directors. The median paychecks in those roles are $7K higher and $1K higher, respectively.

Public Relations (PR) Manager Job Listings

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Popular Employer Salaries for Public Relations (PR) Manager


Popular Skills for Public Relations (PR) Manager


Public Relations Managers seem to exploit a large range of skills on the job. Most notably, facility with Strategic Planning, Corporate Communications, and Technical Writing are correlated to pay that is significantly above average, leading to increases of 40 percent, 15 percent, and 11 percent, respectively. Those listing Social Media Optimization as a skill should be prepared for drastically lower pay. Media Management and Community Outreach / Activism also typically command lower compensation. Most people familiar with Marketing Communications also know Social Media Marketing.

Pay by Experience Level for Public Relations (PR) Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Workers in their first five years can expect to earn $50K, but people who have been around for five to 10 years earn a noticeably bigger sum of $66K. For Public Relations Managers, 10 to 20 years of experience on the job amounts to an average salary of $75K. Public Relations Managers with more than 20 years of experience report incomes that are no higher than those with 10 to 20 years on the job.

Pay Difference by Location

National Average: $60,928

Larger city markers indicate a job is popular in that location.

With a pay rate for Public Relations Managers that is 52 percent greater than the national average, San Jose offers a comfortable salary for those in this profession. Public Relations Managers can also look forward to large paychecks in cities like San Francisco (+48 percent), Seattle (+38 percent), Boston (+27 percent), and Denver (+21 percent). Trailing the national average by 10 percent, Baltimore is the market with the smallest paychecks.

Public Relations (PR) Manager Reviews

What is it like working as a Public Relations (PR) Manager?

Public Relations (PR) Manager in Jackson:
"Pros in PR."
Pros: The great thing about my job is being able to communicate to the world what we have to offer. I meet travel writers from all over the world and have the opportunity to show off our product by inviting them in and giving them a personal tour. I author new pieces day in and day out for editorials, advertorials and pitching ideas to writers. It's a great job and each day is different.
Cons: The bad part is I always have to make myself available for the media, even if I have something else planned or I'm not feeling well, or maybe my hair and makeup aren't on point as I would like.

Public Relations (PR) Manager in Kingston:
"The Management."
Pros: I like the most of PR that it's very flexible and some what a challenge. To know more about the Music Industry.
Cons: The least I like about my Job is that the Recording Artiste some times. Are lazy and expect you to do all the work to enhance there career.

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Experience Affects Public Relations (PR) Manager Salaries




National Average
$61,000


Skills That Affect Public Relations (PR) Manager Salaries

Strategic Planning
up arrow 40%


Technical Writing
up arrow 11%

Media / Public Relations
up arrow 3%

Press Releases
up arrow 1%

Social Media Marketing
0%

National Average
$61,000

Marketing Communications
up arrow 1%

Microsoft Office
up arrow 1%

Microsoft Word
up arrow 2%

Event Planning
up arrow 4%

Client Interaction
up arrow 16%

Community Outreach / Activism
up arrow 17%

Media Management
up arrow 24%

Social Media Optimization
up arrow 29%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 128 votes.

Gender

Female
80 %
Male
20 %

Years of Experience

Less than 1 year
3%
1-4 years
27%
5-9 years
41%
10-19 years
22%
20 years or more
7%

Common Health Benefits

medical benefits
Medical: 86%
dental benefits
Dental: 77%
medical benefits
Vision: 62%
dental benefits
None: 12%
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