Public Relations (PR) Manager Salary (United States)

Public Relations (PR) Managers in the United States usually make around $59,273 annually. Compensation generally starts at $36,757 and does not exceed $96,497 per year. Cash earnings—including $10,433 in bonuses and $10,365 profit sharing proceeds near the top of the pay scale—generally stretch from $36,907 to $92,361 depending on individual performance. Location is the biggest factor affecting pay for this group, followed by years of experience. The vast majority of folks in this line of work enjoy health insurance benefits; most receive both medical and dental insurance and more than half get vision plans. Men are solidly outnumbered in the field, with women representing 76 percent of workers. The majority of workers are highly satisfied with their job. This overview is based on answers to PayScale's salary questionnaire.
Public Relations (PR) Manager Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$36,907 - $92,361
(Median)
37K
46K
59K
76K
92K
MEDIAN: $58,770
10%
25%
50%
75%
90%
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Public Relations (PR) Manager Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$14.33 - $40.20
(Median)
14
21
29
40
MEDIAN: $20
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$33K$66K$99K
Salary
$36,907 - $92,361  
   
Bonus
$0.00 - $10,433  
Profit Sharing
$964 - $10,365  
Commission
$3,300 - $27,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,757 - $96,497  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 1,338
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$17$34$51
Hourly Rate
$14.33 - $40.20  
   
Overtime
$7.63 - $43.70  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,433  
   
Commission
$3,300 - $27,500  
Profit Sharing
$964 - $10,365  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,757 - $96,497  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 71
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Job Description for Public Relations (PR) Manager

The public relations manager is the liaison between an organization and the outside world. Specific areas of concentration are community relations, media relations, contact with the investment community, and how the organization communicates internally. Public relations managers may oversee a marketing plan and budget, coordinate input from the outside, hire help as needed, and field media questions and interviews. Public relations managers must review and coordinate all marketing programs to make sure they promote the organization's intended point of view.
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Public Relations (PR) Manager Tasks
  • Plan special events, conferences and parties.
  • Coordinate initiatives with marketing, community and production.
  • Outreach to press.
  • Create podcasts, blogs and represent the company.
  • Create and release publications for the press.

Common Career Paths for Public Relations (PR) Manager

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Public Relations (PR) Managers may receive a large increase in pay with career advancement. Those who transition into an upper level VP of Public Relations & Corporate Communications position may earn an additional $77K per year. The most common next step for Public Relations (PR) Managers is moving into roles as Public Relations (PR) Directors or Communications Directors, where they can expect an extra $6,795 or $2,469 per year.

Public Relations (PR) Manager Job Listings

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Popular Skills for Public Relations (PR) Manager

Public Relations (PR) Managers seem to require a number of specific skills. Corporate Communications and Media / Public Relations are considered valuable skills and can increase employee pay by 15 percent and 4 percent respectively. Skills that pay less than market rate include Event Planning and Microsoft Office. The majority of those who know Marketing Communications also know Social Media Marketing.

Pay by Experience Level for Public Relations (PR) Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.
For Public Relations (PR) Managers, experience seems to be a major factor in determining pay. At career start, salaries are typically $47K, which grows to $62K after five to 10 years. Pay amounts to $77K after 10 to 20 years. Once they've gotten two decades of experience under their belts, Public Relations (PR) Managers encounter slower salary growth; at this point, they earn $78K annually. Experienced employees who have 10-20 years of experience make up 25 percent of the workforce; inexperienced individuals who have been working for less than one year comprise 1 percent, and senior people with more than 20 years under their belt fill out the remaining less than 10. Between one and nine years is the typical spectrum of experience for those in this line of work—of those who took the survey, more than half land within this radius.

Pay Difference By Location

Minneapolis
up arrow 38%
Boston
up arrow 24%
up arrow 22%
up arrow 13%
Philadelphia
up arrow 7%
up arrow 2%
National Average
$59,000
up arrow 3%
Miami
up arrow 3%
up arrow 4%
Denver
up arrow 4%
Houston
up arrow 10%
St. Louis
up arrow 33%
Larger circles over a city indicate a job is popular in that location.
For Public Relations (PR) Managers, busy Minneapolis offers a higher-than-average pay rate, 38 percent above the national average. Other urban areas shelling out big bucks include San Francisco, Boston, Seattle, and Washington, where Public Relations (PR) Managers typically earn around 30 percent, 24 percent, 22 percent, and 21 percent more than usual. Compared to the national average, St. Louis Public Relations (PR) Managers have considerably lower salaries, 33 percent below the national average to be exact. Location appears to be a major driving force in pay for those in this profession. Workers in Houston and Atlanta earn salaries that trail the national average for those in this profession (-10 percent and -4 percent).

Related Job Salaries

Experience Affects Public Relations (PR) Manager Salaries

National Average
$59,000

Skills That Affect Public Relations (PR) Manager Salaries

Media / Public Relations
up arrow 4%
Marketing Communications
up arrow 2%
Social Media Marketing
0%
National Average
$59,000
Microsoft Word
up arrow 1%
Press Releases
up arrow 2%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 386 votes.

Gender

Female
76%
female alumni
 
Male
24%
male alumni

Years of Experience

Less than 1 year
1%
1-4 years
25%
5-9 years
42%
10-19 years
25%
20 years or more
7%

Common Health Benefits

medical benefits Medical: 88% dental benefits Dental: 76%
vision benefits Vision: 59% employee benefits None: 11%
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