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Public Relations (PR) Manager Salary

Public Relations Managers in the United States take home approximately $59K per year on average. Total cash compensation to Public Relations Managers ranges from $37K on the lower end to $96K on the higher end; the final number includes potential for approximately $11K each from bonuses and profit sharing in exceptional cases. Geography and years of experience each impact pay for this group, with the former having the largest influence. Medical benefits are awarded to a large number, and a fair number earn dental coverage. Men are in the minority of survey respondents, with female Public Relations Managers making up 76 percent. Most Public Relations Managers report high levels of job satisfaction. The information for this snapshot was generated by responses to the PayScale salary survey.
$37,465 - $92,178
(Median)
37K
46K
59K
76K
92K
MEDIAN: $58,904
10%
25%
50%
75%
90%

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$14.47 - $40.41
(Median)
14
21
29
40
MEDIAN: $20
10%
50%
75%
90%

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Show Annual Salary Show Hourly Rate

National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$33K$66K$99K
Salary
$37,465 - $92,178  
   
Bonus
$0.00 - $10,529  
Profit Sharing
$959 - $10,155  
Commission
$3,025 - $8,546  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,105 - $96,118  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 1,321
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$17$34$51
Hourly Rate
$14.47 - $40.41  
   
Overtime
$13.33 - $43.57  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$0.00 - $10,529  
   
Commission
$3,025 - $8,546  
Profit Sharing
$959 - $10,155  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,105 - $96,118  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 78
United States (change)

Job Description for Public Relations (PR) Manager

The public relations manager is the liaison between an organization and the outside world. Specific areas of concentration are community relations, media relations, contact with the investment community, and how the organization communicates internally. Public relations managers may oversee a marketing plan and budget, coordinate input from the outside, hire help as needed, and field media questions and interviews. Public relations managers must review and coordinate all marketing programs to make sure they promote the organization's intended point of view.

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Public Relations (PR) Manager Tasks

  • Plan special events, conferences and parties.
  • Coordinate initiatives with marketing, community and production.
  • Outreach to press.
  • Create podcasts, blogs and represent the company.
  • Create and release publications for the press.

Common Career Paths for Public Relations (PR) Manager


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Public Relations Managers' salaries may rise greatly for those who assume a higher-end position such as a VP of Public Relations & Corporate Communications. The average VP of Public Relations & Corporate Communications bring home $131K per year. A common career progression for a Public Relations Manager is to become a Public Relations Director or a Communications Director. Compared to Public Relations Managers, the first group earns $7K more on average, and the second group earns $3K more.

Public Relations (PR) Manager Job Listings

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Popular Skills for Public Relations (PR) Manager


Public Relations Managers seem to require a number of specific skills. Most notably, skills in Corporate Communications, Media / Public Relations, Marketing Communications, and Social Media Marketing are correlated to pay that is above average. Those listing Client Interaction as a skill should be prepared for drastically lower pay. Event Planning and Microsoft Office also typically command lower compensation. For most people, competency in Marketing Communications indicates knowledge of Social Media Marketing.

Pay by Experience Level for Public Relations (PR) Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For many Public Relations Managers, experience and pay levels seem to be correlated; more years in the business generally lead to more money. The average beginner in this position makes around $47K, but folks who have been around for five to 10 years see a markedly higher median salary of $63K. Public Relations Managers with one to two decades of relevant experience report an average salary of approximately $73K. Public Relations Managers who surpass 20 years on the job report pay that isn't as high as one would expect; the median compensation for this crowd sits around $76K.

Pay Difference by Location


Minneapolis offers some of the highest pay in the country for Public Relations Managers, 35 percent above the national average. Public Relations Managers will also find cushy salaries in San Francisco (+32 percent), Boston (+27 percent), Washington (+21 percent), and Los Angeles (+18 percent). One of the biggest compensable factors for Public Relations Managers is geography, with workers in St. Louis earning a whopping 32 percent below the national average. Below-median salaries also turn up in Houston and Atlanta (11 percent lower and 8 percent lower, respectively).

Related Job Salaries

Experience Affects Public Relations (PR) Manager Salaries




National Average
$59,000


Skills That Affect Public Relations (PR) Manager Salaries


Media / Public Relations
up arrow 4%

Marketing Communications
up arrow 2%

National Average
$59,000

Social Media Marketing
up arrow 1%

Microsoft Word
up arrow 1%

Press Releases
up arrow 1%



Client Interaction
up arrow 27%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 351 votes.

Gender

Female
76 %
Male
24 %

Years of Experience

Less than 1 year
1%
1-4 years
26%
5-9 years
41%
10-19 years
25%
20 years or more
7%

Common Health Benefits

medical benefits Medical: 88% dental benefits Dental: 76%
vision benefits Vision: 60% employee benefits None: 11%