Search Engine Optimization (SEO) Director Salary

A Search Engine Optimization (SEO) Director earns an average salary of $84,598 per year. A skill in People Management is associated with high pay for this job. Experience has a moderate effect on income for this job. People in this job generally don't have more than 20 years' experience.

$49,886 - $130,670
MEDIAN: $84,597

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$49,886 - $130,670  
$-0.49 - $24,088  
Profit Sharing
$-0.50 - $31,511  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$49,793 - $140,576  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 137
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Job Description for Search Engine Optimization (SEO) Director

  • Monitor trends in search engine prioritization and collaborate across departments to take advantage of opportunities with current and future online strategies.
  • Assemble a team of SEO analysts and facilitate healthy organization and communication.
  • Develop and drive strategies to maximize an organization's SEO performance.
  • Collaborate strongly with taxonomists and back-end technology experts to create a robust data infrastructure.

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Experience Affects Search Engine Optimization (SEO) Director Salaries

up arrow 3%

National Average

up arrow 20%

Skills That Affect Search Engine Optimization (SEO) Director Salaries

People Management
up arrow 13%

Web Development
up arrow 9%

Web Analytics
up arrow 6%

Search Engine Optimization (SEO)
up arrow 4%

National Average

Search Engine Marketing (SEM)
up arrow 19%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 24 votes.


9 %
91 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits
Medical: 89%
dental benefits
Dental: 70%
medical benefits
Vision: 64%
dental benefits
None: 11%