Search Engine Optimization (SEO) Team Manager Salary
A Search Engine Optimization (SEO) Team Manager earns an average salary of $51,948 per year. People in this job generally don't have more than 10 years' experience. A skill in Search Engine Optimization (SEO) is associated with high pay for this job.
Job Description for Search Engine Optimization (SEO) Team Manager
In the digital age, search engine analytics and optimization is a key area of focus for many companies. Those who rely enough on this area to have an entire team dedicated to it will want a search engine optimization (SEO) team manager to direct the activities of this group. The SEO team manager will supervise the work of his crew to ensure that all company website headers, written content, videos, and pictures are properly set up to return the best possible search result rankings and hits.Read More...
A dedicated SEO team is of highest priority to businesses that operate in the digital sales realm or rely on ecommerce heavily. Such operations depend on their sites appearing prominently in searches on search engines like Google and Bing. An SEO team manager must have an outstanding grasp of how the search algorithms of these engines work, as well as a willingness and aptitude to evolve this understanding as those algorithms shift over time. The manager will then direct his or her team to work with marketing and creative teams to ensure that all digital content is properly optimized to take advantage of this understanding. The SEO manager will also direct his or her team to go through existing online content to update it as required to achieve better search results.
This is typically a results-driven field in which practical experience and demonstrated successes may take precedence over formal education, although some universities and community colleges have programs dedicated to this field. An SEO team manager will find having some programming skills in web-related languages like HTML and Java extremely useful. He or she must also be an outstanding communicator and will typically need to network, not only with his or her own team, but also team leads in marketing and sales departments. While some SEO workers may work from home offices, an SEO team manager will normally work in a company's own offices during regular business hours.