A Senior Marketing Analyst earns an average salary of $67,480 per year. Pay for this job does not change much by experience, with the most experienced earning only a bit more than the least. People in this job generally don't have more than 20 years' experience.
Senior Marketing Analyst Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$48,068 - $89,291
(Median)
48K
57K
67K
79K
89K
MEDIAN: $67,480
10%
25%
50%
75%
90%
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Senior Marketing Analyst Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$19.57 - $51.52
(Median)
20
25
35
44
52
MEDIAN: $35.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$32K$64K$96K
Salary
$48,068 - $89,291  
   
Bonus
$501 - $10,085  
Profit Sharing
$690 - $9,696  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,050 - $95,749  
PayScale
Country: United States | Currency: USD | Updated: 19 Apr 2014 | Individuals Reporting: 698
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24$48$72
Hourly Rate
$19.57 - $51.52  
   
Overtime
$34.52 - $70.96  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$501 - $10,085  
   
Profit Sharing
$690 - $9,696  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,050 - $95,749  
PayScale
Country: United States | Currency: USD | Updated: 19 Apr 2014 | Individuals Reporting: 698
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Senior Marketing Analyst Job Listings

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Job Description for Senior Marketing Analyst
A company uses a senior marketing analyst to direct and implement strategies for sales, advertising, and general market placement. This person typically holds a senior executive position and makes decisions that may affect all aspect’s of an organization’s financial health.
Read More...
Senior Marketing Analyst Tasks
  • Analyze consumer behavior and develop predictive models.
  • Develop and execute statistical models to support marketing goals.
  • Support marketing campaigns through data mining and analysis.
  • Coordinate with internal departments to optimize customer service strategy.
Read more about: Market Research Analysts
Popular Skills for Senior Marketing Analyst
Pay by Experience Level for Senior Marketing Analyst
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Pay Difference By Location
San Francisco
up arrow 22%
Fairfax
up arrow 11%
Boston
up arrow 9%
Seattle
up arrow 7%
Atlanta
up arrow 3%
Columbus
0%
National Average
$70,000
Chicago
up arrow 1%
Dallas
up arrow 1%
Minneapolis
up arrow 4%
Los Angeles
up arrow 12%
Philadelphia
up arrow 15%
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Senior Marketing Analyst Salaries

Late-Career
up arrow 19%
National Average
$70,000

Skills That Affect Senior Marketing Analyst Salaries

Strategic Marketing
up arrow 10%
SQL
up arrow 8%
Microsoft Access
up arrow 4%
SAS
up arrow 3%
National Average
$70,000
Microsoft Office
up arrow 1%
Windows Operating System General Use
up arrow 1%
Market Research
up arrow 3%
Job Satisfaction
Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 170 votes.
Gender
Female
48%
female alumni
 
Male
52%
male alumni
Years of Experience
Less than 1 year
2%
1-4 years
39%
5-9 years
36%
10-19 years
21%
20 years or more
3%
Common Health Benefits
medical benefits Medical: 94% dental benefits Dental: 88%
vision benefits Vision: 73% employee benefits None: 5%
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United States (change)
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