Senior Marketing Analyst Salary

A Senior Marketing Analyst earns an average salary of $70,373 per year. Pay for this job does not change much by experience, with the most experienced earning only a bit more than the least. People in this job generally don't have more than 20 years' experience.

$51,148 - $91,643

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$17.80 - $54.25

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Salary
$51,148 - $91,643  
   
Bonus
$7.00 - $11,303  
Profit Sharing
$493.16 - $8,027  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$52,842 - $97,761  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 646
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24$48$72
Hourly Rate
$17.80 - $54.25  
   
Overtime
$30.75 - $70.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$7.00 - $11,303  
   
Profit Sharing
$493.16 - $8,027  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$52,842 - $97,761  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 21
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Job Description for Senior Marketing Analyst

A company uses a senior marketing analyst to direct and implement strategies for sales, advertising, and general market placement. This person typically holds a senior executive position and makes decisions that may affect all aspect’s of an organization’s financial health.

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Senior Marketing Analyst Tasks

  • Analyze consumer behavior and develop predictive models.
  • Develop and execute statistical models to support marketing goals.
  • Support marketing campaigns through data mining and analysis.
  • Coordinate with internal departments to optimize customer service strategy.

Common Career Paths for Senior Marketing Analyst


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Senior Marketing Analyst Job Listings

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Popular Employer Salaries for Senior Marketing Analyst

Popular Skills for Senior Marketing Analyst

Pay by Experience Level for Senior Marketing Analyst

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference by Location

Related Job Salaries

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Experience Affects Senior Marketing Analyst Salaries




National Average
$73,000


Skills That Affect Senior Marketing Analyst Salaries

Web Analytics
up arrow 9%

SQL
up arrow 7%

Statistical Analysis
up arrow 6%

Microsoft Excel
up arrow 4%

SAS
up arrow 4%

Data Analysis
up arrow 3%

Tableau Software
up arrow 3%

Strategic Marketing
up arrow 2%

Microsoft Access
0%

National Average
$73,000

Market Research
up arrow 2%

Microsoft Office
up arrow 3%


Social Media Marketing
up arrow 10%

Product Marketing
up arrow 12%

Salesforce
up arrow 25%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 104 votes.

Gender

Female
44 %
Male
56 %

Years of Experience

Less than 1 year
1%
1-4 years
39%
5-9 years
39%
10-19 years
18%
20 years or more
3%

Common Health Benefits

medical benefits Medical: 95% dental benefits Dental: 90%
vision benefits Vision: 76% employee benefits None: 4%
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