Senior Marketing Analyst Salary (United States)

A Senior Marketing Analyst earns an average salary of $67,975 per year. People in this job generally don't have more than 20 years' experience. The highest paying skills associated with this job are Marketing Communications, Web Analytics, and Statistical Analysis.
Senior Marketing Analyst Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$48,972 - $89,016
(Median)
49K
58K
68K
79K
89K
MEDIAN: $67,974
10%
25%
50%
75%
90%
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Senior Marketing Analyst Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$17.50 - $55.75
(Median)
18
25
36
48
56
MEDIAN: $36.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$32K$64K$96K
Salary
$48,972 - $89,016  
   
Bonus
$498.00 - $10,112  
Profit Sharing
$705 - $7,830  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,909 - $94,880  
PayScale
Country: United States | Currency: USD | Updated: 11 Jun 2014 | Individuals Reporting: 671
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24$48$72
Hourly Rate
$17.50 - $55.75  
   
Overtime
$34.52 - $70.96  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$498.00 - $10,112  
   
Profit Sharing
$705 - $7,830  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,909 - $94,880  
PayScale
Country: United States | Currency: USD | Updated: 11 Jun 2014 | Individuals Reporting: 671
Is Senior Marketing Analyst your job title? Get a personalized salary report!
Location:
United States (change)
Years in Field/Career:
Job Description for Senior Marketing Analyst
A company uses a senior marketing analyst to direct and implement strategies for sales, advertising, and general market placement. This person typically holds a senior executive position and makes decisions that may affect all aspect’s of an organization’s financial health.
Read More...
Senior Marketing Analyst Tasks
  • Analyze consumer behavior and develop predictive models.
  • Develop and execute statistical models to support marketing goals.
  • Support marketing campaigns through data mining and analysis.
  • Coordinate with internal departments to optimize customer service strategy.
Read more about: Market Research Analysts
Common Career Paths for Senior Marketing Analyst

Senior Marketing Analyst Job Listings

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Popular Skills for Senior Marketing Analyst
Pay by Experience Level for Senior Marketing Analyst
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Pay Difference By Location
San Francisco
up arrow 15%
Boston
up arrow 14%
Fairfax
up arrow 11%
Washington
up arrow 10%
Columbus
up arrow 6%
Seattle
up arrow 6%
Atlanta
up arrow 1%
National Average
$70,000
up arrow 1%
Dallas
up arrow 1%
Minneapolis
up arrow 4%
Los Angeles
up arrow 5%
Philadelphia
up arrow 13%
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Senior Marketing Analyst Salaries

Late-Career
up arrow 23%
National Average
$70,000

Skills That Affect Senior Marketing Analyst Salaries

Marketing Communications
up arrow 15%
Web Analytics
up arrow 13%
Statistical Analysis
up arrow 10%
SQL
up arrow 9%
SAS
up arrow 5%
Microsoft Access
up arrow 5%
Market Research
0%
SPSS
0%
National Average
$70,000
Microsoft Office
up arrow 1%
Windows Operating System General Use
up arrow 4%
Online Marketing
up arrow 13%
Job Satisfaction
Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 172 votes.
Gender
Female
49%
female alumni
 
Male
51%
male alumni
Years of Experience
Less than 1 year
1%
1-4 years
38%
5-9 years
37%
10-19 years
20%
20 years or more
3%
Common Health Benefits
medical benefits Medical: 94% dental benefits Dental: 87%
vision benefits Vision: 72% employee benefits None: 5%
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Location:
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