Senior Marketing Analyst Salary (United States)

A Senior Marketing Analyst earns an average salary of $68,430 per year. People in this job generally don't have more than 20 years' experience.
Senior Marketing Analyst Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$49,470 - $89,835
(Median)
49K
59K
68K
79K
90K
MEDIAN: $68,429
10%
25%
50%
75%
90%
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Senior Marketing Analyst Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$17.50 - $55.75
(Median)
18
25
36
48
56
MEDIAN: $36.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$32K$64K$96K
Salary
$49,470 - $89,835  
   
Bonus
$492.56 - $10,057  
Profit Sharing
$705 - $7,830  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$50,423 - $95,540  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 626
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24$48$72
Hourly Rate
$17.50 - $55.75  
   
Overtime
$34.65 - $70.71  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$492.56 - $10,057  
   
Profit Sharing
$705 - $7,830  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$50,423 - $95,540  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 17
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Job Description for Senior Marketing Analyst

A company uses a senior marketing analyst to direct and implement strategies for sales, advertising, and general market placement. This person typically holds a senior executive position and makes decisions that may affect all aspect’s of an organization’s financial health.
Read More...
Senior Marketing Analyst Tasks
  • Analyze consumer behavior and develop predictive models.
  • Develop and execute statistical models to support marketing goals.
  • Support marketing campaigns through data mining and analysis.
  • Coordinate with internal departments to optimize customer service strategy.

Common Career Paths for Senior Marketing Analyst

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Senior Marketing Analyst Job Listings

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Popular Skills for Senior Marketing Analyst

Pay by Experience Level for Senior Marketing Analyst

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference By Location

San Francisco
up arrow 14%
Boston
up arrow 10%
Columbus
up arrow 2%
Atlanta
up arrow 2%
Houston
up arrow 2%
National Average
$71,000
Dallas
up arrow 2%
up arrow 3%
Minneapolis
up arrow 5%
Los Angeles
up arrow 10%
Larger circles over a city indicate a job is popular in that location.

Related Job Salaries

Experience Affects Senior Marketing Analyst Salaries

Late-Career
up arrow 21%
National Average
$71,000

Skills That Affect Senior Marketing Analyst Salaries

SQL
up arrow 6%
Statistical Analysis
up arrow 6%
SAS
up arrow 5%
Microsoft Access
up arrow 5%
Market Research
up arrow 1%
National Average
$71,000
Microsoft Office
up arrow 2%
Windows Operating System General Use
up arrow 4%
Social Media Marketing
up arrow 12%

Job Satisfaction

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Highly satisfied
Rated 4 out of 5 based on 159 votes.

Gender

Female
48%
female alumni
 
Male
52%
male alumni

Years of Experience

Less than 1 year
2%
1-4 years
36%
5-9 years
39%
10-19 years
20%
20 years or more
3%

Common Health Benefits

medical benefits Medical: 94% dental benefits Dental: 87%
vision benefits Vision: 72% employee benefits None: 5%
Find Out Exactly What You Should Be Paid
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