Average pay for a VP of Operations and Marketing in the United States is considerable, rounding six figures at $108K per year. Location is the biggest factor affecting pay for this group, followed by experience level. Women are just slightly outnumbered, with male VPs of Operations and Marketing making up 53 percent of survey respondents. Health benefits are not enjoyed by everyone in this line of work, and about one in four lack any coverage at all. Medical benefits are reported by the larger part and dental coverage is claimed by more than half. Job satisfaction is reported as high by the vast majority of workers. The figures in this overview were provided by individuals who took PayScale's salary questionnaire.
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$59,003 - $175,234
MEDIAN: $107,984

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$59,003 - $175,234  
$3,041 - $35,745  
Profit Sharing
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$58,958 - $200,990  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 67

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United States (change)

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Job Description for Vice President (VP), Operations and Marketing

  • Evaluate operational processes and procedures, and develop strategies and implementation plans to improve and standardize all aspects of operations.
  • Provide leadership for the overall operating performance of the business.
  • Plan, direct and set the strategic direction of marketing and business development initiatives within an organization.
  • Develop new resources and new revenue streams.

Vice President (VP), Operations and Marketing Job Listings

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Pay by Experience Level for Vice President (VP), Operations and Marketing

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Experience and pay tend to be weakly linked for VPs of Operations and Marketing — those with more experience do not necessarily bring in higher earnings. Relatively untried employees who have less than five years' experience make $103K, but folks with five to 10 years under their belts enjoy an appreciably larger median of $119K. VPs of Operations and Marketing claiming one to two decades of experience make an estimated median of $124K. Old hands boasting more than twenty years of relevant experience report pay that is more or less commensurate with that extensive experience; average earnings for this group come out to approximately $136K.

Related Job Salaries

Years in Fields/Career:
United States (change)

Experience Affects Vice President (VP), Operations and Marketing Salaries

up arrow 15%

up arrow 6%

up arrow 2%

National Average

up arrow 12%

Skills That Affect Vice President (VP), Operations and Marketing Salaries

Strategic Planning
up arrow 15%

Operations Management

National Average

Strategic Marketing
up arrow 2%

Marketing Management
up arrow 4%

People Management
up arrow 11%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 16 votes.


47 %
53 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits
Medical: 68%
dental benefits
Dental: 63%
medical benefits
Vision: 48%
dental benefits
None: 27%