Vice President (VP) of Product Development Salary

On average, commissions constitute a fair portion (just over a half) of final income for VPs of Product Development. That final number averages out to $163K across the industry. Total cash earnings of VPs of Product Development range from $93K on the low end to $246K on the high end; the final amount can include bonuses and profit sharing proceeds that occasionally exceed $54K and $41K, respectively. Geography is the biggest factor affecting pay for this group, followed by tenure. Medical benefits are awarded to nearly all, and most earn dental coverage. Job satisfaction for VPs of Product Development is high. The vast majority of VPs of Product Development (82 percent) survey respondents are men. Respondents to the PayScale salary survey provided the data for this report.

$88,518 - $201,815
MEDIAN: $147,593

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$88,518 - $201,815  
$4,865 - $53,599  
Profit Sharing
$2,909 - $41,459  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$93,294 - $245,610  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 670
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Job Description for Vice President (VP) of Product Development

Vice presidents (VPs) of product development are usually members of the upper-management team within an organization. This position is classified as a technology job and usually reports to the chief technology officer, the chief engineering officer, or another department leader. Vice presidents of product development usually have many employees who work under them and a group of managers who report in directly to them. Individuals in this position are responsible for managing all product development activities undertaken by the product development team. The objective of this position is to ensure that the product development team meets the needs of the organization and satisfies all customer requirements.


Vice President (VP) of Product Development Tasks

  • Ensure that products meet the brand standards as well as consumer needs.
  • Conduct technical, competitive, and trend analysis to identify and evaluate potential products.
  • Lead product development and production teams from initial inception to final product.
  • Guide product placement and pricing strategies.

Common Career Paths for Vice President (VP) of Product Development

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For VPs of Product Development, advancing into a Senior Vice President of Product Development role, for which the median salary is $191K, is not common but it does happen.

Vice President (VP) of Product Development Job Listings

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Popular Skills for Vice President (VP) of Product Development

VPs of Product Development report using a wide range of professional skills. Most notably, skills in Product Management, Strategic Project Management, Product Development, and Presentation are correlated to pay that is above average, with boosts between 4 percent and 19 percent. At the other end of the pay range are skills like Data Modeling, Media / Public Relations, and Data Analysis. Those educated in Product Development tend to be well versed in Business Development and Project Management.

Pay by Experience Level for Vice President (VP) of Product Development

Median of all compensation (including tips, bonus, and overtime) by years of experience.

VPs of Product Development generally obtain higher compensation for more plentiful past experience. The average worker who claims fewer than five years of experience earns around $108K. In contrast, however, individuals who report five to 10 years in this occupation see a much larger median of $136K. On average, VPs of Product Development make $164K following one to two decades on the job. VPs of Product Development who surpass 20 years on the job report pay that isn't as high as one would expect; the median compensation for this crowd sits around $188K.

Pay Difference by Location

National Average: $163,380

Larger city markers indicate a job is popular in that location.

For those looking to make money, VPs of Product Development in San Jose enjoy an exceptional pay rate, 49 percent above the national average. VPs of Product Development can also look forward to large paychecks in cities like Chicago (+18 percent), New York (+18 percent), Boston (+15 percent), and Atlanta (+9 percent). VPs of Product Development' salaries are heavily influenced by location — VPs of Product Development in Denver bring in salaries that are 25 percent lower than the national average. Two other places where employers offer below-median salaries are Hartford (11 percent less) and San Diego (7 percent less).

Vice President (VP) of Product Development Advice

What do you wish you knew about your job when you first started out?

Vice President (VP) of Product Development in Miami:
Understand your customers, the political dynamics of your company, and your boss' expectations of you in the role. Now do twice as much as they told you they expected in half the time and without the resources.

What is it like working as a Vice President (VP) of Product Development?

Vice President (VP) of Product Development in St. Augustine:
"Working In A Start-up Is Stressful."
Pros: Being able to be creative but in the context of a business environment.
Cons: A lot of stress in a start-up environment with little reward up front.

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Experience Affects Vice President (VP) of Product Development Salaries

National Average

up arrow 34%

Skills That Affect Vice President (VP) of Product Development Salaries

Product Management
up arrow 19%

Product Development
up arrow 4%

National Average

Business Development
up arrow 1%

up arrow 1%

Project Management
up arrow 3%

Product Marketing
up arrow 4%

Media / Public Relations
up arrow 10%

Data Modeling
up arrow 12%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 128 votes.


18 %
82 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits
Medical: 91%
dental benefits
Dental: 80%
medical benefits
Vision: 63%
dental benefits
None: 7%