Director of Sales and Marketing with Market Research Skills Salary (Canada)

The average pay for a Director of Sales and Marketing with Market Research skills is C$75,848 per year. Pay for this job rises steadily for more experienced workers, but goes down noticeably for the few employees with more than 20 years' experience.

C$49,665 - C$127,988
C$50K
C$78K
C$130K
MEDIAN: C$78,201
10%
50%
90%
C$0C$168K
Salary C$49,665 - C$127,988
Bonus C$4,966 - C$44,385
Profit Sharing C$4,943
Commission C$19,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
C$59,572 - C$168,505
  • Country: Canada
  • Currency: CAD
  • Updated: 13 Jan 2018
  • Individuals Reporting: 58

Job Description for Director of Sales and Marketing

The director of sales and marketing is the high-level manager that oversees a sales and marketing department of a business. They supervise the sales, marketing, and public relations departments of businesses. These directors also are expected to improve the performance in sales and effectiveness in marketing and advertising. Another area in which a director of sales and marketing spends much the day is managing the department. They must hire and train a knowledgeable, professional, and talented sales and marketing staff, as well as determine the best way to motivate their team and increase productivity.

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Director of Sales and Marketing Tasks

  • Plan and set the marketing and sales direction and strategy.
  • Act as subject matter expert to senior leadership on issues relating to sales and marketing.
  • Oversee staff operations, business planning, budget development and expenditures toward achievement of objectives.
  • Oversee the competitive positioning of the organization; including the analysis and collection of market data.
  • Develop objectives and policies for the sales and marketing department, and measurements.

Director of Sales and Marketing Job Listings

Pay by Experience Level for Director of Sales and Marketing

Pay by Experience for a Director of Sales and Marketing has a positive trend. An entry-level Director of Sales and Marketing with less than 5 years of experience can expect to earn an average total compensation of C$68,000 based on 6 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Director of Sales and Marketing with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of C$81,000 based on 8 salaries. An experienced Director of Sales and Marketing which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of C$107,000 based on 15 salaries. A Director of Sales and Marketing with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of C$87,000 based on 6 salaries.

Pay Difference by Location

National Average: C$88,367

Larger city markers indicate a job is popular in that location.

Key Stats for Director of Sales and Marketing

Gender

Female
30 %
Male
70 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 5 votes.
1-4 years
10%
5-9 years
19%
10-19 years
49%
20 years or more
22%

Experience Affects Director of Sales and Marketing Salaries

▲21%

National Average
C$88,000

▼1%

▼8%

▼23%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 5 votes.

Gender

Female
30 %
Male
70 %

Years of Experience

1-4 years
10%
5-9 years
19%
10-19 years
49%
20 years or more
22%

Common Health Benefits

medical benefits
Medical: 86%
dental benefits
Dental: 82%
vision benefits
Vision: 67%
no benefits
None: 12%