Account Executive, Advertising Salary

Commissions constitute a big slice (more than a third on average) of overall compensation for Advertising Account Executives, and the median take-home for this group lies near $47K. Experience level and the particular city each impact pay for this group, with the former having the largest influence. Medical benefits are awarded to a large number, and a fair number earn dental coverage. Most workers in this position report high levels of job satisfaction. Women make up the majority of Advertising Account Executives (68 percent) who completed the questionnaire. This report is based on responses to the PayScale salary survey.
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$29,389 - $66,492
(Median)
$29K
$45K
$66K
MEDIAN: $44,506
10%
50%
90%

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$9.77 - $20.82
(Median)
$9
$13
$21
MEDIAN: $13.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$26K$52K$78K
Salary
$29,389 - $66,492  
   
Bonus
$0.00 - $19,000  
Profit Sharing
$1,750  
Commission
$33.94 - $53,878  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,045 - $76,072  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 482
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$13$26$39
Hourly Rate
$9.77 - $20.82  
   
Overtime
$25.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$26K$52K$78K
Bonus
$0.00 - $19,000  
   
Commission
$33.94 - $53,878  
Profit Sharing
$1,750  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,045 - $76,072  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 21
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Job Description for Account Executive, Advertising

An account executive’s role varies widely across industries. An account executive at an advertising firm is focused on client relations and acquisition. At larger advertising firms, an advertising account executive may hold only one of two roles, acquisition of new clients or maintenance of existing clients; however, at a smaller company, a single executive may perform all functions. The account executive serves as the direct link between the agency and the existing (or potential) client. Thus, strong interpersonal skills are required, since customer service and satisfaction is used to determine the success of an executive. Other job functions may include contract negotiation and interfacing with distributors and media outlets for advertisement placement.

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Account Executive, Advertising Tasks

  • Participate in meetings, events, and activities for strategy and sales.
  • Achieve individual sales goals, and document client contact and reviews.
  • Develop and maintain contact with clients, promote products and services, and coordinating documentation and referrals.
  • Submit and analyze pricing requests, and adhere to standard operating procedures.

Common Career Paths for Account Executive, Advertising


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Though it's uncommon, some Advertising Account Executives move into roles as Advertising Account Directors, where pay is an average $96K per year. Advertising Account Executives typically move into roles as Advertising Account Supervisors or Senior Account Executives, and those positions pay $23K more and $17K more, respectively.

Account Executive, Advertising Job Listings

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Popular Skills for Account Executive, Advertising


Advertising Account Executives seem to require a number of specific skills. Most notably, skills in Sales, Client Interaction, Account Management, and Marketing Communications are correlated to pay that is above average. Those familiar with Account Management also tend to know Advertising.

Pay by Experience Level for Account Executive, Advertising

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience is an important factor influencing the compensation of Advertising Account Executives. Workers with less than five years' experience earn around $44K on average, and those who have five to 10 years under their belts see a higher median salary of $55K. The average pay reported by folks with 10 to 20 years of experience is around $57K. Advertising Account Executives who have acquired more than 20 years of relevant experience earn significantly more than folks with fewer years on their resumes; the average income in this veteran group is $73K.

Pay Difference by Location

National Average: $47,044

Larger city markers indicate a job is popular in that location.

For Advertising Account Executives, busy Los Angeles offers a higher-than-average pay rate, 15 percent above the national average. Advertising Account Executives will also find cushy salaries in San Francisco (+10 percent), Atlanta (+9 percent), Seattle (+7 percent), and New York (+7 percent). The lowest-paying market is Austin, which sits 12 percent below the national average. Employers in Dallas and Minneapolis also lean toward paying below-median salaries (7 percent lower and 6 percent lower, respectively).

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Experience Affects Account Executive, Advertising Salaries




National Average
$47,000


Skills That Affect Account Executive, Advertising Salaries

up arrow 7%


Account Management
up arrow 1%

National Average
$47,000

Marketing Communications
up arrow 2%

Advertising
up arrow 3%

Project Management
up arrow 3%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 59 votes.

Gender

Female
68 %
Male
32 %

Years of Experience

Less than 1 year
3%
1-4 years
56%
5-9 years
23%
10-19 years
11%
20 years or more
7%

Common Health Benefits

medical benefits
Medical: 85%
dental benefits
Dental: 73%
medical benefits
Vision: 58%
dental benefits
None: 14%
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