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Account Executive, Advertising Salary

A big portion of take-home pay for Advertising Account Executives — more than a third, in fact — arrives through commissions. This profession's median overall income is approximately $45K. Total cash compensation to Advertising Account Executives bottoms out near $31K and approaches $72K on the high end; the biggest paychecks include approximately $12K from bonuses and almost $6K from profit sharing. Career length and the particular city each impact pay for this group, with the former having the largest influence. Most Advertising Account Executives survey respondents are women (70 percent). Job satisfaction is reported as high by the vast majority of workers. A large number report receiving medical coverage from their employers and a fair number collect dental insurance. The numbers in this rundown were provided by PayScale's salary survey participants.
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$29,263 - $61,583
(Median)
$29K
$43K
$62K
MEDIAN: $43,203
10%
50%
90%

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$9.23 - $20.89
(Median)
$9
$13
$21
MEDIAN: $12.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Salary
$29,263 - $61,583  
   
Bonus
$0.00 - $12,106  
Profit Sharing
$-0.50 - $5,841  
Commission
$1,000 - $51,214  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,803 - $71,618  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 686
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$12$24$36
Hourly Rate
$9.23 - $20.89  
   
Overtime
$11.50 - $36.00  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Bonus
$0.00 - $12,106  
   
Commission
$1,000 - $51,214  
Profit Sharing
$-0.50 - $5,841  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,803 - $71,618  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 30

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Job Description for Account Executive, Advertising

An account executive’s role varies widely across industries. An account executive at an advertising firm is focused on client relations and acquisition. At larger advertising firms, an advertising account executive may hold only one of two roles, acquisition of new clients or maintenance of existing clients; however, at a smaller company, a single executive may perform all functions. The account executive serves as the direct link between the agency and the existing (or potential) client. Thus, strong interpersonal skills are required, since customer service and satisfaction is used to determine the success of an executive. Other job functions may include contract negotiation and interfacing with distributors and media outlets for advertisement placement.

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Account Executive, Advertising Tasks

  • Participate in meetings, events, and activities for strategy and sales.
  • Achieve individual sales goals, and document client contact and reviews.
  • Develop and maintain contact with clients, promote products and services, and coordinating documentation and referrals.
  • Submit and analyze pricing requests, and adhere to standard operating procedures.

Common Career Paths for Account Executive, Advertising


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Advertising Account Executives may progress into high-paying roles like Advertising Account Director, where median compensation is $97K annually. Typical career progression for an Advertising Account Executive involves becoming an Advertising Account Supervisor or a Senior Account Executive, roles that pay $25K more and $18K more on average.

Account Executive, Advertising Job Listings

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Popular Skills for Account Executive, Advertising


Overall, survey participants reported applying a fair number of skills to their work. Most notably, skills in Sales, Client Interaction, Account Management, and Project Management are correlated to pay that is above average, with boosts between 4 percent and 14 percent. For most people, competency in Account Management indicates knowledge of Advertising.

Pay by Experience Level for Account Executive, Advertising

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Advertising Account Executives who reported more years of relevant experience also reported higher earnings. The average inexperienced worker earns $43K, and someone who has worked for five to 10 years can expect a bigger median salary of $52K. Advertising Account Executives see a median salary of $56K after reaching one to two decades on the job. Seasoned veterans with 20 years under their belts enjoy a median income of $69K.

Pay Difference by Location


Advertising Account Executives will find that Los Angeles offers an impressive pay rate, one which exceeds the national average by 15 percent. Advertising Account Executives will also find cushy salaries in San Francisco (+14 percent), Seattle (+12 percent), New York (+11 percent), and Atlanta (+9 percent). Those in the field find the lowest salaries in Austin, 9 percent below the national average.

Related Job Salaries

United States (change)

Experience Affects Account Executive, Advertising Salaries




National Average
$45,000


Skills That Affect Account Executive, Advertising Salaries

up arrow 14%


Account Management
up arrow 4%

Project Management
up arrow 2%

Advertising
0%

Marketing Communications
0%

National Average
$45,000

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 135 votes.

Gender

Female
70 %
Male
30 %

Years of Experience

Less than 1 year
3%
1-4 years
58%
5-9 years
24%
10-19 years
10%
20 years or more
5%

Common Health Benefits

medical benefits Medical: 85% dental benefits Dental: 73%
vision benefits Vision: 55% employee benefits None: 13%
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