Account Executive, Public Relations (PR) Salary (United States)

A relatively unseasoned group of workers, approximately four in five of PR Account Executives report fewer than five years on the job; the group as a whole earns roughly $40,951 annually on average. Pay starts at $30,830 and can approach $55,725 per year on the higher side. Career duration is the biggest factor affecting pay for this group, followed by geography. A solid majority report receiving medical coverage from their employers and more than half collect dental insurance. Work is enjoyable for PR Account Executives, who typically claim high levels of job satisfaction. This outline is derived from replies to PayScale's salary survey.
Account Executive, Public Relations (PR) Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$31,134 - $53,731
(Median)
31K
40K
46K
54K
MEDIAN: $40,438
10%
50%
75%
90%
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Account Executive, Public Relations (PR) Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$11.21 - $30.30
(Median)
11
16
25
30
MEDIAN: $16.00
10%
50%
75%
90%
Add this chart to your site: 640px    300px

National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$19K$38K$57K
Salary
$31,134 - $53,731  
   
Bonus
$0.00 - $3,989  
Profit Sharing
$0.07 - $6,953  
Commission
$5,896 - $19,832  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,830 - $55,725  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 758
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$14$28$42
Hourly Rate
$11.21 - $30.30  
   
Overtime
$12.67 - $39.45  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$28K$56K$84K
Bonus
$0.00 - $3,989  
   
Commission
$5,896 - $19,832  
Profit Sharing
$0.07 - $6,953  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,830 - $55,725  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 45
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Job Description for Account Executive, Public Relations (PR)

Public relations account executives facilitate and maintain client relationships, as well as increase brand value for their company. They are responsible for keeping existing business accounts, generating new accounts, attending staff meetings, and proofreading materials to ensure consistency with company values. They also participate in internal training sessions that implement core values such as ethical behaviors and business conduct. One of these executives' main duties is to manage projects with staff and vendors. Most of the time, public relations account executives also engage in developing and supporting public relations programs that will generate recognition for their organization products or services. They may also handle social media obligations. Generally, these executives work in an office environment and report their progress to the president in their public relations department.
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Account Executive, Public Relations (PR) Tasks
  • Develop public relations content such as articles, papers, case studies, and press releases.
  • Conduct marketing promotions and consumer outreach programs to grow sales.
  • Manage multiple public relations accounts and develop quarterly public relations plans and budgets
  • Manage and maintain media relationships and make regular pitches to editors.

Common Career Paths for Account Executive, Public Relations (PR)

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While not commonly found, PR Account Executives who move on to become Account Supervisors bring in an additional $26K annually. PR Account Executives most often move into positions as Public Relations (PR) Managers or Public Relations Supervisors, where they can expect an extra $15,825 or $20K per year.

Account Executive, Public Relations (PR) Job Listings

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Popular Skills for Account Executive, Public Relations (PR)

Survey results imply that PR Account Executives put a diverse skill set to use. Those who have experience with Client Interaction can expect to be compensated well for these skills, typically earning 10 percent more than the national average, respectively. At the other end of the pay range are skills like Advertising and Copywriting. Most people who know Media / Public Relations also know Client Interaction.

Pay Difference By Location

San Francisco
up arrow 17%
Atlanta
up arrow 4%
New York
up arrow 3%
Seattle
up arrow 3%
Boston
up arrow 2%
Washington
0%
Milwaukee
0%
National Average
$41,000
Los Angeles
up arrow 1%
Chicago
up arrow 1%
Miami
up arrow 4%
Cleveland
up arrow 10%
Philadelphia
up arrow 12%
Larger circles over a city indicate a job is popular in that location.
For PR Account Executives, working in the bustling city of San Francisco has its advantages, including an above-average pay rate. Also paying near the top of the field are Atlanta, Seattle, New York, and Boston, where PR Account Executives annually earn 4 percent, 3 percent, 3 percent, and 2 percent more than the national average. The smallest paychecks in the market, 12 percent south of the national average, can be found in Philadelphia. Cleveland and Miami are a couple other places where companies are known to pay below the median—salaries hover around -10 percent and -4 percent, respectively.

Related Job Salaries

Experience Affects Account Executive, Public Relations (PR) Salaries

Experienced
up arrow 41%
National Average
$41,000

Skills That Affect Account Executive, Public Relations (PR) Salaries

Client Interaction
up arrow 10%
Social Media Marketing
up arrow 2%
Media / Public Relations
up arrow 1%
National Average
$41,000
Technical Writing
up arrow 2%
Copywriting
up arrow 9%
Advertising
up arrow 11%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 224 votes.

Gender

Female
82%
female alumni
 
Male
18%
male alumni

Years of Experience

Less than 1 year
3%
1-4 years
75%
5-9 years
16%
10-19 years
5%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 81% dental benefits Dental: 62%
vision benefits Vision: 44% employee benefits None: 17%
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