Account Executive, Public Relations (PR) Salary (United States)

More than three-quarters of PR Account Executives report fewer than five years in the field, making for a fairly junior workforce. The group as a whole takes home roughly $40,951 per year on average. Pay begins at $30,830 on the low end and climbs to $55,725 per year near the top. Total cash compensation to PR Account Executives bottoms out near $31,134 and approaches $53,731 on the high end; the bigger paychecks include approximately $3,989 from bonuses and almost $6,953 from profit sharing. Career duration and geography each impact pay for this group, with the former having the largest influence. Most workers in this profession enjoy health benefits; medical and dental coverage is claimed by most, and 44 percent earn vision coverage. The majority of workers are highly satisfied with their job. This outline is derived from replies to PayScale's salary survey.
Account Executive, Public Relations (PR) Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$31,134 - $53,731
(Median)
31K
40K
46K
54K
MEDIAN: $40,438
10%
50%
75%
90%
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Account Executive, Public Relations (PR) Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$11.21 - $30.30
(Median)
11
16
25
30
MEDIAN: $16.00
10%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$19K$38K$57K
Salary
$31,134 - $53,731  
   
Bonus
$0.00 - $3,989  
Profit Sharing
$0.07 - $6,953  
Commission
$5,896 - $19,832  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,830 - $55,725  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 758
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$14$28$42
Hourly Rate
$11.21 - $30.30  
   
Overtime
$12.67 - $39.45  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$28K$56K$84K
Bonus
$0.00 - $3,989  
   
Commission
$5,896 - $19,832  
Profit Sharing
$0.07 - $6,953  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,830 - $55,725  
PayScale
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 45
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Job Description for Account Executive, Public Relations (PR)

Public relations account executives facilitate and maintain client relationships, as well as increase brand value for their company. They are responsible for keeping existing business accounts, generating new accounts, attending staff meetings, and proofreading materials to ensure consistency with company values. They also participate in internal training sessions that implement core values such as ethical behaviors and business conduct. One of these executives' main duties is to manage projects with staff and vendors. Most of the time, public relations account executives also engage in developing and supporting public relations programs that will generate recognition for their organization products or services. They may also handle social media obligations. Generally, these executives work in an office environment and report their progress to the president in their public relations department.
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Account Executive, Public Relations (PR) Tasks
  • Develop public relations content such as articles, papers, case studies, and press releases.
  • Conduct marketing promotions and consumer outreach programs to grow sales.
  • Manage multiple public relations accounts and develop quarterly public relations plans and budgets
  • Manage and maintain media relationships and make regular pitches to editors.

Common Career Paths for Account Executive, Public Relations (PR)

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There are some PR Account Executives—though it's uncommon—that transition into Account Supervisors, where earnings can rise by $26K annually. The most common next step for PR Account Executives is moving into roles as Public Relations (PR) Managers or Public Relations Supervisors, where they can expect an extra $15,825 or $20K per year.

Account Executive, Public Relations (PR) Job Listings

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Popular Skills for Account Executive, Public Relations (PR)

Survey results show that PR Account Executives use a fair number of skills. Those who have experience with Client Interaction can expect to be compensated well for these skills, typically earning 10 percent more than the national average, respectively. Skills that seem to negatively impact pay include Advertising and Copywriting. Those educated in Media / Public Relations tend to be well-versed in Client Interaction.

Pay Difference By Location

San Francisco
up arrow 17%
Atlanta
up arrow 4%
New York
up arrow 3%
Seattle
up arrow 3%
Boston
up arrow 2%
Washington
0%
Milwaukee
0%
National Average
$41,000
Los Angeles
up arrow 1%
Chicago
up arrow 1%
Miami
up arrow 4%
Cleveland
up arrow 10%
Philadelphia
up arrow 12%
Larger circles over a city indicate a job is popular in that location.
With a pay rate for PR Account Executives that is 17 percent greater than the national average, San Francisco offers a comfortable salary for those in this profession. Atlanta, Seattle, New York, and Boston also offer top salaries for PR Account Executives. Workers in these cities can expect to earn about 4 percent, 3 percent, 3 percent, and 2 percent more, respectively. Falling short of the national average by 12 percent, the area with the worst salaries is Philadelphia. Employers also pay below the national average in Cleveland (-10 percent) and Miami (-4 percent).

Related Job Salaries

Experience Affects Account Executive, Public Relations (PR) Salaries

Experienced
up arrow 41%
National Average
$41,000

Skills That Affect Account Executive, Public Relations (PR) Salaries

Client Interaction
up arrow 10%
Social Media Marketing
up arrow 2%
Media / Public Relations
up arrow 1%
National Average
$41,000
Technical Writing
up arrow 2%
Copywriting
up arrow 9%
Advertising
up arrow 11%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 224 votes.

Gender

Female
82%
female alumni
 
Male
18%
male alumni

Years of Experience

Less than 1 year
3%
1-4 years
75%
5-9 years
16%
10-19 years
5%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 81% dental benefits Dental: 62%
vision benefits Vision: 44% employee benefits None: 17%
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