Account Executive, Public Relations (PR) Salary

Average Public Relations Account Executives in the United States make around $41K per year. In the world of Public Relations Account Executives, overall income ranges from $31K near the bottom to $58K at the top; this can include more than $4K from bonuses and more than $7K from profit sharing in exceptional cases. Experience level and the particular city each impact pay for this group, with the former having the largest influence. Medical benefits are awarded to a large number, and more than half earn dental coverage. The majority of Public Relations Account Executives claim high levels of job satisfaction. The vast majority of Public Relations Account Executives (81 percent) who responded to the survey are women. Participants in PayScale's salary questionnaire provided the particulars of this report.
Read More
$31,443 - $55,883

Add this chart to your site: 640px    300px

$11.06 - $26.36

Add this chart to your site: 640px    300px

National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$20K$40K$60K
Salary
$31,443 - $55,883  
   
Bonus
$0.00 - $3,921  
Profit Sharing
$0.07 - $6,953  
Commission
$3,500 - $17,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,064 - $57,551  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 529
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$14$28$42
Hourly Rate
$11.06 - $26.36  
   
Overtime
$15.50 - $40.85  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$28K$56K$84K
Bonus
$0.00 - $3,921  
   
Commission
$3,500 - $17,500  
Profit Sharing
$0.07 - $6,953  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,064 - $57,551  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 27
United States (change)

Find Out Exactly What You Should Be Paid

United States (change)


Comp Managers: Start Here »

Job Description for Account Executive, Public Relations (PR)

Public relations account executives facilitate and maintain client relationships, as well as increase brand value for their company. They are responsible for keeping existing business accounts, generating new accounts, attending staff meetings, and proofreading materials to ensure consistency with company values. They also participate in internal training sessions that implement core values such as ethical behaviors and business conduct. One of these executives' main duties is to manage projects with staff and vendors. Most of the time, public relations account executives also engage in developing and supporting public relations programs that will generate recognition for their organization products or services. They may also handle social media obligations. Generally, these executives work in an office environment and report their progress to the president in their public relations department.

Read More...

Account Executive, Public Relations (PR) Tasks

  • Develop public relations content such as articles, papers, case studies, and press releases.
  • Conduct marketing promotions and consumer outreach programs to grow sales.
  • Manage multiple public relations accounts and develop quarterly public relations plans and budgets
  • Manage and maintain media relationships and make regular pitches to editors.

Common Career Paths for Account Executive, Public Relations (PR)


Add this chart to your site:   640px 640px    300px 300px


Though not the most common occurrence, Public Relations Account Executives sometimes become Account Supervisors, where the average income is $67K per year. Public Relations Account Executives moving up in their careers tend to step into positions as Public Relations Managers or Public Relations Supervisors. The median paychecks in those roles are $15K higher and $20K higher, respectively.

Account Executive, Public Relations (PR) Job Listings

Search for more jobs:

Popular Skills for Account Executive, Public Relations (PR)


Survey results imply that Public Relations Account Executives put a diverse skill set to use. Most notably, skills in Client Interaction, Social Media Marketing, Media / Public Relations, and Technical Writing are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include Advertising, Copywriting, and Technical Writing. Those familiar with Media / Public Relations also tend to know Client Interaction.

Pay Difference by Location


San Francisco offers some of the highest pay in the country for Public Relations Account Executives, 17 percent above the national average. Public Relations Account Executives will also find cushy salaries in Des Moines (+8 percent), Boston (+7 percent), Atlanta (+5 percent), and Chicago (+5 percent). Philadelphia ranks last in the field for pay, reporting salaries 17 percent below the national average. Workers in Miami and Dallas earn salaries that trail the national average for those in this profession (14 percent less and 13 percent less, respectively).

Related Job Salaries

United States (change)

Find Out Exactly What You Should Be Paid

United States (change)


Comp Managers: Start Here »

Experience Affects Account Executive, Public Relations (PR) Salaries



National Average
$42,000


Skills That Affect Account Executive, Public Relations (PR) Salaries


Social Media Marketing
up arrow 1%

National Average
$42,000

Media / Public Relations
up arrow 1%

Technical Writing
up arrow 5%

Copywriting
up arrow 11%

Advertising
up arrow 13%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 104 votes.

Gender

Female
81 %
Male
19 %

Years of Experience

Less than 1 year
5%
1-4 years
72%
5-9 years
16%
10-19 years
5%
20 years or more
2%

Common Health Benefits

medical benefits Medical: 82% dental benefits Dental: 64%
vision benefits Vision: 47% employee benefits None: 16%
ADVERTISEMENT