Assistant director of admissions for colleges and universities are responsible for coordinating and reviewing admissions activities for their organization. They are in charge of developing enrollment goals and reach admissions objectives developed by their institution. Assistant director of admissions for colleges and universities actively participate in recruiting events and set timelines related to admissions processes. In addition, they interact with current and prospect students, assist with the creation of promotional materials, and participate in departmental meetings.
Assistant director of admissions for colleges and universities plan and organize enrollment activities and help promote these activities across many other institutions to generate more interest in their organization. They interview students, provide training to other staff members in academic programs and requirements, offer educational counseling expertise to staff, review admission forms for accuracy, and update media and online marketing materials. In all tasks, these assistant directors must follow privacy policies related to student data. Assistant director of admissions for colleges and universities generally report their progress to the director of admissions for their institution.
A bachelor's degree in marketing, public relations, or a similar field is generally required for this position. Previous experience in an admissions capacity is needed as well. Assistant directors of admissions must have strong communication skills to help make the enrollment materials more attractive to possible students and be able to explain in detail the admission process. They should also have strong customer service skills, as well as time management skills to prioritize and multitask as needed. Assistant director of admissions for colleges and universities must be organized individuals that pay close attention to detail as well.
Assistant Director of Admissions (college/university) Tasks
Advise students and families about decisions, finances and application process.
Oversee admissions process and documentation, making final decisions.
Schedule university tours and oversee training of tour guides.
Lead outreach and recruitment activities, including community and employer relations.
Evaluate admissions activities, enrollment and complaints to adjust strategies.