Assistant Vice President (AVP), Regional Director Salary (United States)

Compensation for Regional Directors in the United States is generous, with average pay surpassing six figures annually ($120,505). Career length is the biggest factor affecting pay for this group, followed by the particular city. Medical benefits are awarded to the vast majority, and a solid majority earn dental coverage. Women are just slightly outnumbered in the field, with male Regional Directors making up 58 percent of workers. Job satisfaction is high and work is enjoyable for most Regional Directors. This outline is based on answers to PayScale's salary survey.
Assistant Vice President (AVP), Regional Director Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$62,519 - $155,376
MEDIAN: $107,376
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National Salary Data

XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$62,519 - $155,376  
$1,508 - $39,746  
Profit Sharing
$995 - $20,203  
$509 - $49,132  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$65,032 - $185,864  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 591
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Job Description for Assistant Vice President (AVP), Regional Director

An assistant vice president is usually a regional director who provides high level management for a highly trained staff. These professionals may oversee several different areas, such as operations, marketing, human resources, or legal affairs.
Assistant Vice President (AVP), Regional Director Tasks
  • Manage the budget allocated for given region, distributing resources to where they are needed.
  • Report business activities in region to superiors, and make recommendations for improvements to vice president and president.
  • Oversee company activities within a certain geographical area, ensuring implementation of company directives and policies.
  • Review staff performance, provide training, and determine additional staffing needs in region.

Common Career Paths for Assistant Vice President (AVP), Regional Director

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Regional Directors who assume a position such as a VP of Marketing—while uncommon—may get paid an extra $27K per year. Regional Directors moving up in their career tend to step into positions as Operations VPs or VP of Information Technologys, where paychecks increase by $1,045 or $19,981 per year.

Assistant Vice President (AVP), Regional Director Job Listings

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Popular Skills for Assistant Vice President (AVP), Regional Director

Survey results show that Regional Directors use a fair number of skills. Most notably, facility with Strategic Planning, Sales Management, and Project Management are correlated to pay that is significantly above average, leading to increases of 24 percent, 22 percent, and 14 percent, respectively. Those familiar with Operations Management also tend to know Sales Management.

Pay by Experience Level for Assistant Vice President (AVP), Regional Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.
In general, experience and pay appear to be strongly linked; those with more experience usually bring in higher salaries. Surpassing six figures, earnings reach $104K after five to 10 years, and typically start at $90K. Those with one to two decades of experience under their belt tend to see salaries around $126K. The 20-year mark seems to bring slower salary growth, and Regional Directors at this tenure level tend to see their incomes plateau to $141K. Those with one to 10 years of experience are scarcest in the field. Most typically, Regional Directors report having spent 10 to 20 years on the job followed by those with more than 20 years.

Pay Difference By Location

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San Jose
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National Average
New York
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Los Angeles
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Larger circles over a city indicate a job is popular in that location.
For Regional Directors, working in the bustling city of Washington has its advantages, including an above-average pay rate. Regional Directors will also find cushy salaries in San Jose (+18 percent), Phoenix (+17 percent), Philadelphia (+12 percent), and Chicago (+11 percent). With compensation 10 percent below the national average, Houston is not known for hefty paychecks and actually represents the lowest-paying market. Two other places where employers offer below-median salaries are Los Angeles (-10 percent) and New York (-6 percent).

Related Job Salaries

Experience Affects Assistant Vice President (AVP), Regional Director Salaries

National Average
up arrow 14%
up arrow 25%

Skills That Affect Assistant Vice President (AVP), Regional Director Salaries

Strategic Planning
up arrow 24%
Sales Management
up arrow 22%
Budget Management
up arrow 13%
Customer Relationship Management (CRM)
up arrow 10%
National Average

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 169 votes.


female alumni
male alumni

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 91% dental benefits Dental: 85%
vision benefits Vision: 73% employee benefits None: 6%
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