Assistant Vice President (AVP), Regional Director Salary

Six-figure salaries are the norm for Assistant VPs and Regional Directors in the United States, with median pay hovering around $111K per year. In the world of Assistant VPs and Regional Directors, overall cash allowance can occasionally include more than $39K from bonuses and, in some exceptional cases, $20K from profit sharing, causing incomes to vary widely between $70K and $188K. Experience level and the particular city each impact pay for this group, with the former having the largest influence. Medical benefits are awarded to almost all, and a large number earn dental coverage. The majority of Assistant VPs and Regional Directors claim high levels of job satisfaction. The data for this synopsis comes from respondents who took the PayScale salary survey.
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$67,162 - $157,989
MEDIAN: $111,035

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$67,162 - $157,989  
$961 - $38,823  
Profit Sharing
$251.68 - $20,134  
$5,300 - $62,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$69,517 - $187,918  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 522

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Job Description for Assistant Vice President (AVP), Regional Director

An assistant vice president is usually a regional director who provides high level management for a highly trained staff. These professionals may oversee several different areas, such as operations, marketing, human resources, or legal affairs.


Assistant Vice President (AVP), Regional Director Tasks

  • Manage the budget allocated for given region, distributing resources to where they are needed.
  • Report business activities in region to superiors, and make recommendations for improvements to vice president and president.
  • Oversee company activities within a certain geographical area, ensuring implementation of company directives and policies.
  • Review staff performance, provide training, and determine additional staffing needs in region.

Common Career Paths for Assistant Vice President (AVP), Regional Director

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Although it's unusual, some Assistant VPs and Regional Directors transition into jobs as Marketing VPs. The latter group reports earning a slightly lower median of $148K per year, though. Going from Assistant Vice President and Regional Director to VP of Operations is the transition that occurs most often in this field, and the average paycheck for VPs of Operations is $122K. Many others choose to work as VPs of Information Technology, where pay is typically $142K.

Assistant Vice President (AVP), Regional Director Job Listings

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Popular Skills for Assistant Vice President (AVP), Regional Director

Survey results show that Assistant VPs and Regional Directors use a fair number of skills. Most notably, facility with Strategic Planning, Budget Management, and Project Management are correlated to pay that is significantly above average, leading to increases of 21 percent, 10 percent, and 9 percent, respectively. Most people experienced in Operations Management also know Sales Management.

Pay by Experience Level for Assistant Vice President (AVP), Regional Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Experience and income seem to be closely related; in general, the survey respondents who had worked for more years reported higher incomes. Whereas the median salary for inexperienced employees is approximately $94K, incomes in the five-to-10 year group are significantly higher, averaging to the comfortable six-figure sum of $107K. For Assistant VPs and Regional Directors, 10 to 20 years of experience on the job amounts to an average salary of $128K. Veterans who have surpassed the 20-year mark may make only slightly more than those who are navigating the mid-career stage; the more senior group reports median earnings of around $144K.

Pay Difference by Location

Washington is home to an above-average pay rate for Assistant VPs and Regional Directors, 19 percent higher than the national average. Assistant VPs and Regional Directors will also find cushy salaries in San Jose (+15 percent), Phoenix (+14 percent), Dallas (+10 percent), and Boston (+10 percent). Los Angeles ranks last in the field for pay, reporting salaries 12 percent below the national average. Employers also pay below the national average in New York and Columbus (3 percent lower).

Related Job Salaries

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Experience Affects Assistant Vice President (AVP), Regional Director Salaries

National Average

up arrow 24%

Skills That Affect Assistant Vice President (AVP), Regional Director Salaries

Strategic Planning
up arrow 21%

Budget Management
up arrow 10%

Customer Relationship Management (CRM)
up arrow 7%

National Average

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 110 votes.


40 %
60 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 91% dental benefits Dental: 85%
vision benefits Vision: 74% employee benefits None: 6%