Content Manager Salary

Content Managers in the United States can expect to earn an average of $55K per year. Cash earnings for Content Managers — including $10K in bonuses and $15K in profit sharing proceeds near the top of the pay scale — generally stretch from $34K to $83K depending on individual performance. Geography and years of experience each impact pay for this group, with the former having the largest influence. A large number report receiving medical coverage from their employers and a majority collect dental insurance. Female Content Managers survey participants are more prevalent than men — 67 percent of professionals. Job satisfaction is high and work is enjoyable for most Content Managers. This snapshot results from replies to PayScale's salary survey.
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$36,677 - $83,488
$37K
$55K
$83K
MEDIAN: $55,232
10%
50%
90%

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$12.05 - $32.49
$12
$19
$32
MEDIAN: $19.40
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$28K$56K$84K
Salary
$36,677 - $83,488  
   
Bonus
$253.42 - $9,885  
Profit Sharing
$0.00 - $14,544  
Commission
$1,965  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$34,447 - $83,470  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 719
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$16$32$48
Hourly Rate
$12.05 - $32.49  
   
Overtime
$14.92 - $45.78  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$32K$64K$96K
Bonus
$253.42 - $9,885  
   
Commission
$1,965  
Profit Sharing
$0.00 - $14,544  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$34,447 - $83,470  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 104

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United States (change)

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Job Description for Content Manager

Content managers work with creative personnel and freelancers to establish and maintain creative materials used by a website, a marketing campaign, media aggregator, or similar entity that offers content. Their work includes editing for appropriateness of tone, style, and subject matter. Because many content managers work for web media sites, they usually review not only written suggestions, but also video and sound content (such as podcasts). They may even be used for input on the layout and graphic presentation of the site itself.

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Content Manager Tasks

  • Update content in accordance with emerging targets, usability goals, and performance metrics.
  • Edit and apply style rules to content, and ensure compliance with disclosure policies and other rules.
  • Create and oversee content, including marketing and communications deliverables.
  • Guide subject matter experts in writing and presenting materials.

Content Manager Job Listings

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Popular Skills for Content Manager


Survey results imply that Content Managers deploy a substantial tool kit of skills at work. Most notably, skills in Strategic Marketing, Project Management, Web Content Management, and Content Management are correlated to pay that is above average. Those listing Adobe Photoshop as a skill should be prepared for drastically lower pay. Social Media Optimization and Graphic Design also typically command lower compensation. Those proficient in Content Management are, more often than not, also skilled in Project Management and Web Content Management. Most people skilled in Editing are similarly competent in Web Content Management and Project Management.

Pay by Experience Level for Content Manager

Pay by Experience for a Content Manager has a positive trend. An entry-level Content Manager with less than 5 years of experience can expect to earn an average total compensation of $48,000 based on 494 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Content Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $59,000 based on 269 salaries. An experienced Content Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $72,000 based on 145 salaries. A Content Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $83,000 based on 29 salaries.

Pay Difference by Location

National Average: $53,974

Larger city markers indicate a job is popular in that location.

For Content Managers, San Francisco provides a pay rate that is 34 percent greater than the national average. Content Managers will also find cushy salaries in Washington (+28 percent), New York (+21 percent), Philadelphia (+18 percent), and Seattle (+13 percent). Location significantly influences compensation, with San Diego Content Managers earning much less — 34 percent less — than the national average. Below-median salaries also turn up in Miami and Atlanta (10 percent lower and 9 percent lower, respectively).

Content Manager Reviews

Q: What is it like working as a Content Manager?

Content Manager in Chicago:
"Building Flow."
Pros: I love being free to complete projects that I think are needed, alongside projects assigned to me by my bosses. I have no leash, and am able to share ideas and see them come alive.
Cons: The commute sucks. An hour long drive is too much for me.

Content Manager in Gaithersburg:
"Proud."
Pros: Helping customers ,also happy what I do working around people and helping to resolve there questions and worries.
Cons: None.

Related Job Salaries

Key Stats for Content Manager

Gender

Female
67 %
Male
33 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 122 votes.
Less than 1 year
5%
1-4 years
48%
5-9 years
28%
10-19 years
15%
20 years or more
4%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Content Manager Salaries

▲54%

▲33%

▲10%

National Average
$54,000

▼10%

Skills That Affect Content Manager Salaries


National Average
$54,000



Web Content Management
▼3%



▼6%

▼6%



Video Editing
▼12%




Adobe Photoshop
▼27%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 122 votes.

Gender

Female
67 %
Male
33 %

Years of Experience

Less than 1 year
5%
1-4 years
48%
5-9 years
28%
10-19 years
15%
20 years or more
4%

Common Health Benefits

medical benefits
Medical: 81%
dental benefits
Dental: 69%
vision benefits
Vision: 58%
no benefits
None: 18%
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