Content Manager Salary

Content Managers in the United States take home an average $54K per year. Cash earnings for Content Managers — which occasionally include more than $9K from bonuses and more than $15K from profit sharing — stretch from around $34K to approximately $83K. Location and experience level each impact pay for this group, with the former having the largest influence. Most Content Managers like their work and job satisfaction is high. A large number report receiving medical coverage from their employers and a majority collect dental insurance. More than half of Content Managers (67 percent) survey participants are women. This report is based on answers to PayScale's salary questionnaire.
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$35,917 - $82,645
$36K
$54K
$83K
MEDIAN: $53,843
10%
50%
90%

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$12.02 - $31.26
$12
$18
$31
MEDIAN: $18.09
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$28K$56K$84K
Salary
$35,917 - $82,645  
   
Bonus
$250.00 - $8,751  
Profit Sharing
$0.00 - $14,681  
Commission
$1,965  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,532 - $82,651  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 704
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$16$32$48
Hourly Rate
$12.02 - $31.26  
   
Overtime
$14.98 - $45.46  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$32K$64K$96K
Bonus
$250.00 - $8,751  
   
Commission
$1,965  
Profit Sharing
$0.00 - $14,681  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$33,532 - $82,651  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 111

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Content Manager

Content managers work with creative personnel and freelancers to establish and maintain creative materials used by a website, a marketing campaign, media aggregator, or similar entity that offers content. Their work includes editing for appropriateness of tone, style, and subject matter. Because many content managers work for web media sites, they usually review not only written suggestions, but also video and sound content (such as podcasts). They may even be used for input on the layout and graphic presentation of the site itself.

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Content Manager Tasks

  • Create and oversee content, including marketing and communications deliverables.
  • Guide subject matter experts in writing and presenting materials.
  • Update content in accordance with emerging targets, usability goals, and performance metrics.
  • Edit and apply style rules to content, and ensure compliance with disclosure policies and other rules.

Content Manager Job Listings

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Popular Skills for Content Manager


Content Managers report using a large range of skills on the job. Most notably, skills in Strategic Marketing, Project Management, Web Content Management, and Content Management are correlated to pay that is above average. Those listing Adobe Photoshop as a skill should be prepared for drastically lower pay. Video Editing and Social Media Optimization also typically command lower compensation. A tool kit that includes Editing also typically contains Web Content Management and Project Management. Most people experienced in Content Management also know Project Management and Web Content Management.

Pay by Experience Level for Content Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For many Content Managers, experience and pay levels seem to be correlated; more years in the business generally lead to more money. The average worker who claims fewer than five years of experience earns around $47K. In contrast, however, individuals who report five to 10 years in this occupation see a much larger median of $61K. People with 10 to 20 years of experience make an average of about $72K in this role. Folks who have racked up more than 20 years in the field report incomes that aren't that much higher than less experienced individuals' earnings; the veterans make just $81K on average.

Pay Difference by Location

National Average: $52,281

Larger city markers indicate a job is popular in that location.

For Content Managers, working in the bustling city of Washington has its advantages, including an above-average pay rate. Content Managers will also find cushy salaries in San Francisco (+32 percent), New York (+22 percent), Philadelphia (+21 percent), and Seattle (+17 percent). Content Managers' salaries are heavily influenced by location — Content Managers in San Diego bring in salaries that are 31 percent lower than the national average. Employers also pay below the national average in Austin (24 percent lower) and Boston (9 percent lower).

Content Manager Reviews

Q: What is it like working as a Content Manager?

Content Manager in Chicago:
"Building Flow."
Pros: I love being free to complete projects that I think are needed, alongside projects assigned to me by my bosses. I have no leash, and am able to share ideas and see them come alive.
Cons: The commute sucks. An hour long drive is too much for me.

Content Manager in Gaithersburg:
"Proud."
Pros: Helping customers ,also happy what I do working around people and helping to resolve there questions and worries.
Cons: None.

Related Job Salaries

Key Stats for Content Manager

Gender

Female
67 %
Male
33 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 114 votes.
Less than 1 year
4%
1-4 years
49%
5-9 years
27%
10-19 years
15%
20 years or more
4%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Content Manager Salaries

▲56%

▲39%

▲16%

National Average
$52,000

▼9%

Skills That Affect Content Manager Salaries




National Average
$52,000



▼5%

▼5%


Technical Writing
▼8%

Email Marketing
▼9%

Search Engine Optimization (SEO)
▼15%


Social Media Optimization
▼19%

Video Editing
▼23%

Adobe Photoshop
▼25%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 114 votes.

Gender

Female
67 %
Male
33 %

Years of Experience

Less than 1 year
4%
1-4 years
49%
5-9 years
27%
10-19 years
15%
20 years or more
4%

Common Health Benefits

medical benefits
Medical: 81%
dental benefits
Dental: 70%
vision benefits
Vision: 56%
dental benefits
None: 18%
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