The average pay for an Internet Marketing Specialist is $42,792 per year. A skill in Google Ad Words is associated with high pay for this job. People in this job generally don't have more than 10 years' experience. Experience has a moderate effect on income for this job.

$31,975 - $63,826
(Median)
$32K
$43K
$64K
MEDIAN: $42,791
10%
50%
90%

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$12.09 - $25.02
(Median)
$12
$16
$25
MEDIAN: $16.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$22K$44K$66K
Salary
$31,975 - $63,826  
   
Bonus
$225.00 - $6,240  
Profit Sharing
$2,100  
Commission
$12,500  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,033 - $62,306  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 178
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$15$30$45
Hourly Rate
$12.09 - $25.02  
   
Overtime
$11.63 - $44.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Bonus
$225.00 - $6,240  
   
Commission
$12,500  
Profit Sharing
$2,100  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$31,033 - $62,306  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 59
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Job Description for Internet Marketing Specialist

Internet marketing specialists require a skill set that is much more diverse than traditional marketing specialists. While an associate's or bachelor's degree in marketing, business, or a similar field is extremely beneficial, internet marketing specialists also need to have knowledge in the computer sciences field. Having a major in marketing and a minor in computer science is a great way to prepare for the field of internet marketing.

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Internet Marketing Specialist Tasks

  • Monitor and track utilization, performance and traffic analytics to optimize keyword and other search engine efforts.
  • Manage and track search engine analytics, document and report trends.
  • Participate in building and implementing online strategies and goals through web marketing.

Common Career Paths for Internet Marketing Specialist


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Marketing Specialist Job Listings

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Popular Skills for Internet Marketing Specialist

Internet Marketing Specialist Reviews

What is it like working as an Internet Marketing Specialist?

Internet Marketing Specialist in Philadelphia:
"It's Great!"
Pros: I love working in a fast paced, ever-changing environment.
Cons: The pay in retail is not as competitive with other industries.

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Experience Affects Internet Marketing Specialist Salaries



National Average
$41,000


Skills That Affect Internet Marketing Specialist Salaries

Google Ad Words
up arrow 16%

Web Analytics
up arrow 8%

HTML
up arrow 7%

Web Marketing
up arrow 5%

Web Content Management
up arrow 1%

Web Design
up arrow 1%

National Average
$41,000

Search Engine Marketing (SEM)
up arrow 1%

Email Marketing
up arrow 1%



Graphic Design
up arrow 12%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 27 votes.

Gender

Female
47 %
Male
53 %

Years of Experience

Less than 1 year
5%
1-4 years
60%
5-9 years
25%
10-19 years
9%

Common Health Benefits

medical benefits
Medical: 75%
dental benefits
Dental: 60%
medical benefits
Vision: 47%
dental benefits
None: 22%
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