Internet Marketing Specialist Salary

The average salary for an Internet Marketing Specialist is $40,271 per year. Most people with this job move on to other positions after 10 years in this field. Experience has a moderate effect on income for this job.

$29,874 - $59,598
(Median)
$30K
$40K
$60K
MEDIAN: $40,270
10%
50%
90%

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$10.09 - $24.49
(Median)
$10
$16
$24
MEDIAN: $15.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Salary
$29,874 - $59,598  
   
Bonus
$0.00 - $5,087  
Profit Sharing
$500 - $1,965  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,662 - $59,031  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 321
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$10$20$30
Hourly Rate
$10.09 - $24.49  
   
Overtime
$13.79 - $27.70  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Bonus
$0.00 - $5,087  
   
Profit Sharing
$500 - $1,965  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,662 - $59,031  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 102
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Job Description for Internet Marketing Specialist

Internet marketing specialists require a skill set that is much more diverse than traditional marketing specialists. While an associate's or bachelor's degree in marketing, business, or a similar field is extremely beneficial, internet marketing specialists also need to have knowledge in the computer sciences field. Having a major in marketing and a minor in computer science is a great way to prepare for the field of internet marketing.

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Internet Marketing Specialist Tasks

  • Monitor and track utilization, performance and traffic analytics to optimize keyword and other search engine efforts.
  • Manage and track search engine analytics, document and report trends.
  • Participate in building and implementing online strategies and goals through web marketing.

Common Career Paths for Internet Marketing Specialist


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Marketing Specialist Job Listings

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Popular Skills for Internet Marketing Specialist

Internet Marketing Specialist Reviews

What is it like working as an Internet Marketing Specialist?

Internet Marketing Specialist in Philadelphia:
"It's Great!"
Pros: I love working in a fast paced, ever-changing environment.
Cons: The pay in retail is not as competitive with other industries.

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Experience Affects Internet Marketing Specialist Salaries

Experienced
up arrow 33%


National Average
$40,000


Skills That Affect Internet Marketing Specialist Salaries

HTML
up arrow 9%

Web Content Management
up arrow 8%

Web Analytics
up arrow 6%

Web Marketing
up arrow 5%

Email Marketing
up arrow 2%

Search Engine Marketing (SEM)
up arrow 1%

National Average
$40,000

Search Engine Optimization (SEO)
up arrow 1%

Social Media Marketing
up arrow 5%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 73 votes.

Gender

Female
51 %
Male
49 %

Years of Experience

Less than 1 year
8%
1-4 years
61%
5-9 years
21%
10-19 years
9%
20 years or more
0%

Common Health Benefits

medical benefits Medical: 77% dental benefits Dental: 62%
vision benefits Vision: 48% employee benefits None: 22%
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