Internet Marketing Specialist Salary (United States)

The average salary for an Internet Marketing Specialist is $40,163 per year. Most people with this job move on to other positions after 10 years in this field. Experience has a moderate effect on income for this job.
Internet Marketing Specialist Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$30,077 - $58,901
(Median)
30K
40K
49K
59K
MEDIAN: $40,162
10%
50%
75%
90%
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Internet Marketing Specialist Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$9.99 - $24.26
(Median)
10
12
16
20
24
MEDIAN: $15.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Salary
$30,077 - $58,901  
   
Bonus
$0.00 - $5,130  
Profit Sharing
$1,356 - $3,439  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,437 - $58,681  
PayScale
Country: United States | Currency: USD | Updated: 5 Aug 2014 | Individuals Reporting: 534
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$10$20$30
Hourly Rate
$9.99 - $24.26  
   
Overtime
$13.19 - $27.78  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Bonus
$0.00 - $5,130  
   
Profit Sharing
$1,356 - $3,439  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$28,437 - $58,681  
PayScale
Country: United States | Currency: USD | Updated: 5 Aug 2014 | Individuals Reporting: 534
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Job Description for Internet Marketing Specialist

Internet marketing specialists require a skill set that is much more diverse than traditional marketing specialists. While an associate's or bachelor's degree in marketing, business, or a similar field is extremely beneficial, internet marketing specialists also need to have knowledge in the computer sciences field. Having a major in marketing and a minor in computer science is a great way to prepare for the field of internet marketing.
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Internet Marketing Specialist Tasks
  • Monitor and track utilization, performance and traffic analytics to optimize keyword and other search engine efforts.
  • Manage and track search engine analytics, document and report trends.
  • Participate in building and implementing online strategies and goals through web marketing.

Common Career Paths for Internet Marketing Specialist

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Internet Marketing Specialist Job Listings

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Popular Skills for Internet Marketing Specialist

Internet Marketing Specialist Reviews

What is it like working as an Internet Marketing Specialist?
Internet Marketing Specialist in Philadelphia:
"It's Great!"
Pros: I love working in a fast paced, ever-changing environment.
Cons: The pay in retail is not as competitive with other industries.

Related Job Salaries

Experience Affects Internet Marketing Specialist Salaries

Experienced
up arrow 37%
National Average
$40,000

Skills That Affect Internet Marketing Specialist Salaries

HTML
up arrow 8%
Web Marketing
up arrow 4%
Web Analytics
up arrow 4%
Email Marketing
up arrow 4%
Search Engine Marketing (SEM)
up arrow 1%
Web Content Management
0%
National Average
$40,000
Search Engine Optimization (SEO)
up arrow 2%
Social Media Marketing
up arrow 6%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 147 votes.

Gender

Female
48%
female alumni
 
Male
52%
male alumni

Years of Experience

Less than 1 year
6%
1-4 years
65%
5-9 years
20%
10-19 years
7%
20 years or more
1%

Common Health Benefits

medical benefits Medical: 76% dental benefits Dental: 62%
vision benefits Vision: 46% employee benefits None: 23%
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