The average Manager of Marketing & Business Development in the United States can expect to rake in roughly $65K per year. Location and experience level each impact pay for this group, with the former having the largest influence. The majority of workers are highly satisfied with their job. A large number enjoy medical while the larger part get dental coverage. Vision coverage is also available to more than half. The majority of Managers of Marketing & Business Development (61 percent) who took the survey are female. The data in this summary comes from the PayScale salary survey.

$39,539 - $113,486
(Median)
$40K
$65K
$110K
MEDIAN: $65,142
10%
50%
90%

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$13.28 - $34.25
(Median)
$13
$19
$34
MEDIAN: $19.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$39,539 - $113,486  
   
Bonus
$776 - $25,342  
Profit Sharing
$6,000  
Commission
$3,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$39,138 - $117,447  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 130
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$13.28 - $34.25  
   
Overtime
$22.50  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$776 - $25,342  
   
Commission
$3,000  
Profit Sharing
$6,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$39,138 - $117,447  
Country: United States | Currency: USD | Updated: 28 Oct 2016 | Individuals Reporting: 12
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Job Description for Manager, Marketing & Business Development

The marketing and business develop manager oversees strategies and staff working in marketing and business development. There are many types of marketing, and a few of the most common categories are direct marketing, network marketing, and Internet marketing; each involves communication with prospective and current clients, as well as developing strategies to successfully sell their product and advance the company's goals. The duties of the manager of marketing and business development include developing strategic marketing plans and analyses; collaborating with others to design, develop, and publish content online; and establishing communication with potential clients. Business development-related duties may include the creation of development strategies, educating staff on those strategies, and developing solutions to business development-related issues within their organization.

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Manager, Marketing & Business Development Tasks

  • Deliver high level support related to market intelligence to the sales and marketing teams.
  • Research, analyze and report on marketplace trends and competitors.
  • Research market size, market trends and statistics relative to market expansion opportunities.
  • Support new initiatives with research, analysis, writing, the development of electronic collateral and Power Point presentations.

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Popular Skills for Manager, Marketing & Business Development


Managers of Marketing & Business Development seem to wield many skills on the job. Most notably, facility with Strategic Planning, Sales Management, and Project Management are correlated to pay that is significantly above average, leading to increases of 41 percent, 24 percent, and 8 percent, respectively. Skills that are correlated to lower pay, on the other hand, include Marketing Communications, Social Media Marketing, and Customer Relationship Management. Those proficient in Customer Relationship Management are, more often than not, also skilled in Microsoft Office.

Pay by Experience Level for Manager, Marketing & Business Development

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Workers with less than five years' experience earn around $61K on average, and those who have five to 10 years under their belts see a higher median salary of $68K. For Managers of Marketing & Business Development, 10 to 20 years of experience on the job amounts to an average salary of $68K. Seasoned workers who boast more than two decades of relevant experience enjoy a median salary of $91K, which is substantially larger than the medians reported by folks with fewer years on their resumes.

Related Job Salaries

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Experience Affects Manager, Marketing & Business Development Salaries




National Average
$67,000


Skills That Affect Manager, Marketing & Business Development Salaries

Strategic Planning
up arrow 41%

Sales Management
up arrow 24%

Project Management
up arrow 8%


Business Development
up arrow 7%

Strategic Marketing
up arrow 4%

Marketing Management
0%

New Business Development
0%

National Average
$67,000


Social Media Marketing
up arrow 6%

Marketing Communications
up arrow 7%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 30 votes.

Gender

Female
61 %
Male
39 %

Years of Experience

Less than 1 year
1%
1-4 years
30%
5-9 years
30%
10-19 years
25%
20 years or more
13%

Common Health Benefits

medical benefits
Medical: 83%
dental benefits
Dental: 69%
medical benefits
Vision: 56%
dental benefits
None: 16%
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