Marketing & Business Development Manager Salary

Marketing & Business Development Managers in the United States can expect wages of $63K annually on average. In the world of Marketing & Business Development Managers, total cash compensation ranges from $38K on the lower end to $127K on the higher end; this includes bonuses that reach $21K and profit sharing that approaches $15K in rare cases, with some high rollers snagging commissions as high as $35K. Experience level is the biggest factor affecting pay for this group, followed by geography. Most enjoy medical while the larger part get dental coverage. Vision coverage is also available to a majority. Women make up a slight majority of Marketing & Business Development Managers (58 percent) survey respondents. Most Marketing & Business Development Managers like their work and job satisfaction is high. The numbers in this rundown were provided by PayScale's salary survey participants.

$38,772 - $117,879
(Median)
$39K
$63K
$120K
MEDIAN: $63,207
10%
50%
90%

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$10.48 - $32.77
(Median)
$10
$20
$33
MEDIAN: $19.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$38,772 - $117,879  
   
Bonus
$0.00 - $20,792  
Profit Sharing
$253.42 - $14,795  
Commission
$0.00 - $35,101  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,561 - $126,630  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 852
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$10.48 - $32.77  
   
Hourly Tips
$1.25  
Overtime
$0.00 - $38.08  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $20,792  
   
Commission
$0.00 - $35,101  
Profit Sharing
$253.42 - $14,795  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,561 - $126,630  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 74
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Job Description for Marketing & Business Development Manager

Marketing and business development managers are in charge of market research and advertising for their company. They are in charge of the "public face" of the company, which includes the website, emails to clients, and social media sites.

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Marketing & Business Development Manager Tasks

  • Deliver high level support related to market intelligence to the sales and marketing teams.
  • Research, analyze and report on marketplace trends and competitors.
  • Research market size, market trends and statistics relative to market expansion opportunities.
  • Support new initiatives with research, analysis, writing, the development of electronic collateral and Power Point presentations.

Common Career Paths for Marketing & Business Development Manager


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While not commonly seen, Marketing & Business Development Managers who transition into a Business Development VP position may see a rise in pay. The median salary for Business Development VPs is $147K per year. It is quite typical for Marketing & Business Development Managers to transition into roles as Business Development Directors or Marketing & Business Development Directors, where reported median earnings are $48K and $29K higher per year.

Business Development Manager Job Listings

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Popular Skills for Marketing & Business Development Manager


Marketing & Business Development Managers seem to wield many skills on the job. Most notably, skills in Strategic Planning, Strategic Marketing, New Business Development, and Sales Management are correlated to pay that is above average, with boosts between 5 percent and 9 percent. Those listing Media / Public Relations as a skill should be prepared for drastically lower pay. Marketing Communications and Web Marketing also typically command lower compensation. Those familiar with New Business Development also tend to know Customer Relationship Management (CRM), Marketing Management, and Marketing Communications.

Pay by Experience Level for Marketing & Business Development Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience seems to be a major factor in determining the incomes of Marketing & Business Development Managers. Survey participants with less than five years' experience report a median income of $53K, and earnings aren't much higher for respondents who have five to 10 years under their belts; respondents in the latter group report a median of just $65K. Marketing & Business Development Managers see a median salary of $81K after reaching one to two decades on the job. More than 20 years of experience seem related to solid financial gains; veterans in this group report earning a median of $103K.

Pay Difference by Location

National Average: $64,377

Larger city markers indicate a job is popular in that location.

Home to some of the best pay for Marketing & Business Development Managers, Phoenix offers exceptional salaries, 24 percent above the national average. Marketing & Business Development Managers can also look forward to large paychecks in cities like Boston (+15 percent), Seattle (+11 percent), Minneapolis (+10 percent), and Washington (+10 percent). Trailing the national average by 18 percent, Miami is the market with the smallest paychecks. Employers in Atlanta and Denver also lean toward paying below-median salaries (8 percent lower and 3 percent lower, respectively).

Related Job Salaries

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Experience Affects Marketing & Business Development Manager Salaries




National Average
$64,000


Skills That Affect Marketing & Business Development Manager Salaries





Market Research
up arrow 1%

Sales
up arrow 1%

Proposal Writing
0%

Product Marketing
0%

National Average
$64,000

Project Management
up arrow 3%

Marketing Management
up arrow 4%

Microsoft Office
up arrow 4%





Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 162 votes.

Gender

Female
58 %
Male
42 %

Years of Experience

Less than 1 year
2%
1-4 years
28%
5-9 years
31%
10-19 years
27%
20 years or more
13%

Common Health Benefits

medical benefits
Medical: 82%
dental benefits
Dental: 69%
medical benefits
Vision: 56%
dental benefits
None: 17%
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