Marketing & Business Development Manager Salary

Marketing & Business Development Managers in the United States pull down an average of $62K annually. Overall compensation packages to Marketing & Business Development Managers range from $38K on the low end to $125K on the high end; this includes bonuses that peak near $21K and profit sharing that approaches $15K, with some high rollers snagging commissions as high as $39K. Career length is the biggest factor affecting pay for this group, followed by geography. Work is enjoyable for Marketing & Business Development Managers, who typically claim high levels of job satisfaction. Women make up a slight majority of Marketing & Business Development Managers (55 percent) survey respondents. Most enjoy medical while the greater part get dental coverage. Vision coverage is also available to a little more than half. Participants in PayScale's salary questionnaire provided the particulars of this report.

$38,577 - $115,250

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$11.07 - $37.54

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$38,577 - $115,250  
   
Bonus
$0.00 - $20,960  
Profit Sharing
$389.78 - $14,848  
Commission
$0.00 - $38,630  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,590 - $125,489  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 898
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$11.07 - $37.54  
   
Overtime
$0.00 - $51.92  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$0.00 - $20,960  
   
Commission
$0.00 - $38,630  
Profit Sharing
$389.78 - $14,848  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,590 - $125,489  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 80
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Job Description for Marketing & Business Development Manager

Marketing and business development managers are in charge of market research and advertising for their company. They are in charge of the "public face" of the company, which includes the website, emails to clients, and social media sites.

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Marketing & Business Development Manager Tasks

  • Deliver high level support related to market intelligence to the sales and marketing teams.
  • Research, analyze and report on marketplace trends and competitors.
  • Research market size, market trends and statistics relative to market expansion opportunities.
  • Support new initiatives with research, analysis, writing, the development of electronic collateral and Power Point presentations.

Common Career Paths for Marketing & Business Development Manager


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While not commonly seen, Marketing & Business Development Managers who transition into a Business Development VP position may see a rise in pay. The median salary for Business Development VPs is $145K per year. A common career progression for a Marketing & Business Development Manager is to become a Business Development Director or a Marketing & Business Development Director. Compared to Marketing & Business Development Managers, the first group earns $48K more on average, and the second group earns $29K more.

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Popular Skills for Marketing & Business Development Manager


Marketing & Business Development Managers report using a deep pool of skills on the job. Most notably, skills in Strategic Marketing, Product Marketing, Strategic Planning, and Sales Management are correlated to pay that is above average, with boosts between 7 percent and 10 percent. Skills that pay less than market rate include Marketing Communications, Media / Public Relations, and Web Marketing. Most people familiar with New Business Development also know Customer Relationship Management (CRM), Marketing Management, and Marketing Communications.

Pay by Experience Level for Marketing & Business Development Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Experience seems to be a major factor in determining the incomes of Marketing & Business Development Managers. Folks who are navigating the first five years of their careers have a median salary of approximately $51K in this position. Those who have been around for five to 10 years don't get much more, though; the median salary in that group is $64K. Marketing & Business Development Managers claiming one to two decades of experience make an estimated median of $81K. Seasoned workers who boast more than two decades of relevant experience enjoy a median salary of $102K, which is substantially larger than the medians reported by folks with fewer years on their resumes.

Pay Difference by Location


For those looking to make money, Marketing & Business Development Managers in Dallas enjoy an exceptional pay rate, 33 percent above the national average. Marketing & Business Development Managers can also look forward to large paychecks in cities like Boston (+28 percent), Phoenix (+25 percent), Philadelphia (+17 percent), and New York (+11 percent). Those in the field find the lowest salaries in Atlanta, 12 percent below the national average. Two other places where employers offer below-median salaries are Miami (8 percent less) and Los Angeles (3 percent less).

Related Job Salaries

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Experience Affects Marketing & Business Development Manager Salaries




National Average
$64,000


Skills That Affect Marketing & Business Development Manager Salaries





New Business Development
up arrow 4%

Market Research
up arrow 3%

Proposal Writing
up arrow 1%

National Average
$64,000

Sales
up arrow 1%

Project Management
up arrow 4%







Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 209 votes.

Gender

Female
55 %
Male
45 %

Years of Experience

Less than 1 year
2%
1-4 years
28%
5-9 years
29%
10-19 years
28%
20 years or more
14%

Common Health Benefits

medical benefits Medical: 81% dental benefits Dental: 67%
vision benefits Vision: 54% employee benefits None: 17%
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