Marketing & Business Development Manager Salary

The average Marketing & Business Development Manager in the United States can expect to rake in roughly $64K annually. Including potential for bonuses, profit sharing and commission — peaking near $25K, $12K, and $49K, respectively — total cash payment to Marketing & Business Development Managers can bottom out near $37K or top out at around $127K. Experience level is the biggest factor affecting pay for this group, followed by geography. Job satisfaction for Marketing & Business Development Managers is high. Medical benefits are awarded to a strong majority, and the greater part earn dental coverage. Women make up a slight majority of Marketing & Business Development Managers (58 percent) survey respondents. This report is based on responses to the PayScale salary survey.

$39,840 - $120,227
$40K
$64K
$120K
MEDIAN: $64,130
10%
50%
90%

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$14.21 - $30.82
$14
$18
$31
MEDIAN: $18.38
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$39,840 - $120,227  
   
Bonus
$506 - $24,601  
Profit Sharing
$481.77 - $12,108  
Commission
$496.65 - $48,936  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,651 - $126,539  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 638
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$25$50$75
Hourly Rate
$14.21 - $30.82  
   
Overtime
$19.50 - $50.00  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Bonus
$506 - $24,601  
   
Commission
$496.65 - $48,936  
Profit Sharing
$481.77 - $12,108  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,651 - $126,539  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 79

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United States (change)

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Job Description for Marketing & Business Development Manager

Marketing and business development managers are in charge of market research and advertising for their company. They are in charge of the "public face" of the company, which includes the website, emails to clients, and social media sites.

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Marketing & Business Development Manager Tasks

  • Research market size, market trends and statistics relative to market expansion opportunities.
  • Support new initiatives with research, analysis, writing, the development of electronic collateral and Power Point presentations.
  • Deliver high level support related to market intelligence to the sales and marketing teams.
  • Research, analyze and report on marketplace trends and competitors.

Common Career Paths for Marketing & Business Development Manager


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Marketing & Business Development Managers who advance into the role of a Business Development VP are fairly uncommon. Business Development VPs on average earn $147K per year. Business Development Directors or Marketing & Business Development Directors are common next-step roles for Marketing & Business Development Managers moving up in their careers; annual pay for Business Development Directors is $48K higher on average, and it's $28K higher for Marketing & Business Development Directors.

Business Development Manager Job Listings

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Popular Skills for Marketing & Business Development Manager


Marketing & Business Development Managers seem to wield many skills on the job. Most notably, skills in Strategic Planning, Product Marketing, Strategic Marketing, and Sales are correlated to pay that is above average, with boosts between 4 percent and 9 percent. Those listing Media / Public Relations as a skill should be prepared for drastically lower pay. Social Media Marketing and Marketing Communications also typically command lower compensation. For most people, competency in New Business Development indicates knowledge of Customer Relationship Management (CRM) and Marketing Management.

Pay by Experience Level for Marketing & Business Development Manager

Pay by Experience for a Marketing & Business Development Manager has a positive trend. An entry-level Marketing & Business Development Manager with less than 5 years of experience can expect to earn an average total compensation of $55,000 based on 302 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Marketing & Business Development Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $69,000 based on 251 salaries. An experienced Marketing & Business Development Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $86,000 based on 196 salaries. A Marketing & Business Development Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $104,000 based on 77 salaries.

Pay Difference by Location

National Average: $64,835

Larger city markers indicate a job is popular in that location.

With a pay rate for Marketing & Business Development Managers that is 53 percent greater than the national average, Houston offers a comfortable salary for those in this profession. Marketing & Business Development Managers can also look forward to large paychecks in cities like Chicago (+36 percent), San Francisco (+35 percent), Atlanta (+31 percent), and Philadelphia (+27 percent). Trailing the national average by 20 percent, Denver is the market with the smallest paychecks. Workers in Miami and Minneapolis earn salaries that trail the national average for those in this profession (19 percent less and 10 percent less, respectively).

Related Job Salaries

Key Stats for Marketing & Business Development Manager

Gender

Female
58 %
Male
42 %

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 133 votes.
Less than 1 year
3%
1-4 years
31%
5-9 years
29%
10-19 years
25%
20 years or more
12%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Marketing & Business Development Manager Salaries

▲61%

▲32%

▲7%

National Average
$65,000

▼16%

Skills That Affect Marketing & Business Development Manager Salaries

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 133 votes.

Gender

Female
58 %
Male
42 %

Years of Experience

Less than 1 year
3%
1-4 years
31%
5-9 years
29%
10-19 years
25%
20 years or more
12%

Common Health Benefits

medical benefits
Medical: 79%
dental benefits
Dental: 69%
vision benefits
Vision: 57%
no benefits
None: 20%
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