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Marketing Automation Manager Salary

An average Marketing Automation Manager in the United States can expect to take home roughly $73K annually. Career length is the biggest factor affecting pay for this group, followed by geography. Job satisfaction for Marketing Automation Managers is high. Medical benefits are awarded to nearly all, and most earn dental coverage. The information for this snapshot was generated by responses to the PayScale salary survey.

$52,344 - $105,310
MEDIAN: $72,952

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$52,344 - $105,310  
$685 - $10,365  
Profit Sharing
$2,916 - $7,122  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$52,527 - $109,714  
Country: United States | Currency: USD | Updated: 31 Mar 2015 | Individuals Reporting: 96

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Job Description for Marketing Automation Manager

  • Develop, manage, and maintain web applications.
  • Increase demand and track and analyze sales and campaigns.
  • Lead marketing automation strategies.
  • Develop, execute, manage, and track campaigns .

Marketing Automation Manager Job Listings

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Popular Skills for Marketing Automation Manager

Marketing Automation Managers report using a diverse set of skills on the job. Most notably, facility with Customer Relationship Management and Online Marketing are correlated to pay that is significantly above average, leading to increases of 24 percent and 16 percent, respectively. At the other end of the pay range are skills like Marketing Communications, Strategic Marketing, and Salesforce. Most people familiar with Eloqua also know Marketo.

Related Job Salaries

United States (change)

Experience Affects Marketing Automation Manager Salaries

up arrow 36%

National Average

Skills That Affect Marketing Automation Manager Salaries

Customer Relationship Management (CRM)
up arrow 24%

Online Marketing
up arrow 16%

up arrow 2%

up arrow 2%

National Average

Email Marketing
up arrow 4%

up arrow 6%

Strategic Marketing
up arrow 6%

Marketing Communications
up arrow 8%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 19 votes.


60 %
40 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 96% dental benefits Dental: 84%
vision benefits Vision: 76% employee benefits None: 3%