Marketing Automation Manager Salary

The average Marketing Automation Manager in the United States earns approximately $73K annually. Geography is the biggest factor affecting pay for this group, followed by experience level. Nearly all report receiving medical coverage from their employers and most collect dental insurance. Job satisfaction is high and work is enjoyable for most Marketing Automation Managers. Women make up a slight majority of Marketing Automation Managers (56 percent) survey respondents. The data in this summary comes from the PayScale salary survey.

$48,610 - $95,643
$49K
$73K
$96K
MEDIAN: $72,531
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$33K$66K$99K
Salary
$48,610 - $95,643  
   
Bonus
$251.68 - $10,161  
Profit Sharing
$8,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,957 - $98,245  
Country: United States | Currency: USD | Updated: 25 Mar 2017 | Individuals Reporting: 209

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United States (change)

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Job Description for Marketing Automation Manager

Marketing automation managers are responsible for implementing automation marketing efforts and strategies for their companies. These managers are responsible for implementing marketing tools to increase brand loyalty and product recognition on a wider level and should have strong leadership and interpersonal abilities to communicate with existing and prospective customers.

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Marketing Automation Manager Tasks

  • Lead marketing automation strategies.
  • Develop, execute, manage, and track campaigns .
  • Develop, manage, and maintain web applications.
  • Increase demand and track and analyze sales and campaigns.

Marketing Automation Manager Job Listings

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Popular Skills for Marketing Automation Manager


Marketing Automation Managers seem to exploit a large range of skills on the job. Most notably, skills in Customer Relationship Management, Online Marketing, Eloqua, and Salesforce are correlated to pay that is above average, with boosts in pay of 12 percent. At the other end of the pay range are skills like Data Analysis, Cascading Style Sheets, and Marketing Management. Those familiar with Email Marketing also tend to know Eloqua.

Pay Difference by Location

National Average: $73,851

Larger city markers indicate a job is popular in that location.

For Marketing Automation Managers, Chicago provides a pay rate that is 29 percent greater than the national average. Marketing Automation Managers can also look forward to large paychecks in cities like Seattle (+21 percent), San Francisco (+15 percent), Austin (+10 percent), and Salt Lake City (+7 percent). Denver ranks last in the field for pay, reporting salaries 10 percent below the national average. Employers in New York and Boston also lean toward paying below-median salaries (7 percent lower and 2 percent lower, respectively).

Related Job Salaries

Key Stats for Marketing Automation Manager

Gender

Female
56 %
Male
44 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 30 votes.
Less than 1 year
2%
1-4 years
46%
5-9 years
39%
10-19 years
12%
20 years or more
1%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Marketing Automation Manager Salaries

▲21%

▲9%

National Average
$74,000

▼8%

Skills That Affect Marketing Automation Manager Salaries

Customer Relationship Management (CRM)
▲12%

▲10%

Online Marketing
▲10%

▲3%

Marketo
▼0%

Hubspot
▼0%

National Average
$74,000


▼2%

Social Media Marketing
▼2%


▼3%

Marketing Communications
▼5%

Marketing Management
▼10%

Cascading Style Sheets (CSS)
▼15%

Data Analysis
▼15%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 30 votes.

Gender

Female
56 %
Male
44 %

Years of Experience

Less than 1 year
2%
1-4 years
46%
5-9 years
39%
10-19 years
12%
20 years or more
1%

Common Health Benefits

medical benefits
Medical: 90%
dental benefits
Dental: 84%
vision benefits
Vision: 77%
no benefits
None: 8%