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Marketing Automation Manager Salary

Marketing Automation Managers in the United States can expect to earn an average of $72K annually. Career length is the biggest factor affecting pay for this group, followed by geography. Most workers in this position report high levels of job satisfaction. Women account for the majority of Marketing Automation Managers who responded to the questionnaire — 61 percent to be exact. Nearly all report receiving medical coverage from their employers and most collect dental insurance. The data in this summary comes from the PayScale salary survey.

$53,112 - $103,818
MEDIAN: $72,034

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$53,112 - $103,818  
$695 - $10,326  
Profit Sharing
$2,916 - $7,122  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$53,789 - $108,597  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 102

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Marketing Automation Manager

  • Develop, manage, and maintain web applications.
  • Increase demand and track and analyze sales and campaigns.
  • Lead marketing automation strategies.
  • Develop, execute, manage, and track campaigns .

Marketing Automation Manager Job Listings

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Popular Skills for Marketing Automation Manager

Survey results imply that Marketing Automation Managers put a diverse skill set to use. Most notably, facility with Customer Relationship Management, Online Marketing, and Eloqua are correlated to pay that is significantly above average, leading to increases of 25 percent, 12 percent, and 4 percent, respectively. Skills that pay less than market rate include Salesforce, Marketing Communications, and Strategic Marketing. The majority of those who know Eloqua also know Marketo.

Related Job Salaries

United States (change)

Experience Affects Marketing Automation Manager Salaries

up arrow 37%

National Average

Skills That Affect Marketing Automation Manager Salaries

Customer Relationship Management (CRM)
up arrow 25%

Online Marketing
up arrow 12%

up arrow 4%

National Average

up arrow 4%

Email Marketing
up arrow 5%

Strategic Marketing
up arrow 6%

Marketing Communications
up arrow 7%

up arrow 9%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 19 votes.


61 %
39 %

Years of Experience

Less than 1 year
1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 96% dental benefits Dental: 85%
vision benefits Vision: 77% employee benefits None: 3%