Promotions Manager Salary

Promotions Managers in the United States pull down an average of $47K annually. Medical benefits are awarded to most, and a strong majority earn dental coverage. The majority of Promotions Managers claim high levels of job satisfaction. Women Promotions Managers who took the survey just slightly outnumber men. The numbers in this rundown were provided by PayScale's salary survey participants.

$28,978 - $83,390
(Median)
$29K
$47K
$83K
MEDIAN: $46,864
10%
50%
90%

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$9.96 - $20.89
(Median)
$10
$15
$21
MEDIAN: $14.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$29K$58K$87K
Salary
$28,978 - $83,390  
   
Bonus
$0.00 - $10,024  
Profit Sharing
$494.35 - $4,250  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,321 - $85,914  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 158
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$9.96 - $20.89  
   
Overtime
$0.30 - $43.63  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$0.00 - $10,024  
   
Profit Sharing
$494.35 - $4,250  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$27,321 - $85,914  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 27
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Job Description for Promotions Manager

A promotions manager's main responsibility is supervising promotion programs to raise point-of-sale transactions. This is done through advertising promotional deals to encourage prospective customers to purchase products. These managers work with their organization's marketing and sales departments to develop and refine effective promotions strategies. They must ensure that all promotions and offers are sent to their target consumer on time, as well as make sure that in-store graphics are accurate and meet organizational standards. Promotions managers are also in charge of making sure that marketing campaigns are effective and make adjustments as needed. Additionally, they must ensure all marketing campaigns are within their budgets. These directors generally work full time in an office setting during regular business hours.

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Promotions Manager Tasks

  • Assist product managers with product launch plans.
  • Supervise development and launch of merchandising materials for consumers and dealers.
  • Manage development, launch and administration for an advertising program.
  • Create annual profit plan projections by program by month and report on activity.
  • Manage contracts and relationships to deliver advertising and merchandising materials.

Common Career Paths for Promotions Manager


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Promotions Managers who move on to become Marketing Managers may enjoy significant pay raises, as Marketing Managers get paid an average of $60K per year.

Advertising / Promotions Manager Job Listings

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Survey results suggest that Promotions Managers put a wide range of professional skills to use. Most notably, skills in Marketing Management, Promotions, Social Media Marketing, and Marketing Communications are correlated to pay that is above average. Those listing People Management as a skill should be prepared for drastically lower pay. Event Planning and Marketing Communications also typically command lower compensation. Those with knowledge of Marketing Communications tend to be skilled in Promotions as well.

Pay by Experience Level for Promotions Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


In general, experience and pay appear to be strongly linked; those with more experience usually bring in higher incomes. Those in the early stages of their career can expect to make around $40K; however, individuals with five to 10 years of experience bring in $50K on average — a distinctly larger sum. For Promotions Managers, 10 to 20 years of experience on the job amounts to an average salary of $61K. Veterans who have surpassed the 20-year mark may make only slightly more than those who are navigating the mid-career stage; the more senior group reports median earnings of around $71K.

Related Job Salaries

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Experience Affects Promotions Manager Salaries

Late-Career
up arrow 55%

Experienced
up arrow 32%

Mid-Career
up arrow 8%

National Average
$46,000

Entry-Level
up arrow 12%

Skills That Affect Promotions Manager Salaries

National Average
$46,000

Marketing Management
up arrow 2%

Promotions
up arrow 6%

Social Media Marketing
up arrow 10%

Marketing Communications
up arrow 18%

Event Planning
up arrow 19%

People Management
up arrow 24%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 42 votes.

Gender

Female
59 %
Male
41 %

Years of Experience

Less than 1 year
2%
1-4 years
36%
5-9 years
37%
10-19 years
20%
20 years or more
4%

Common Health Benefits

medical benefits Medical: 83% dental benefits Dental: 73%
vision benefits Vision: 59% employee benefits None: 15%
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