Median pay for Promotions Managers in the United States is around $50K per year. Residence and career duration each impact pay for this group, with the former having the largest influence. Men are in the minority of survey respondents, with female Promotions Managers making up 75 percent. A large number claim medical and dental insurance and more than half get vision coverage. Job satisfaction is high and work is enjoyable for most Promotions Managers. The data for this synopsis comes from respondents who took the PayScale salary survey.

$31,893 - $84,553
$32K
$50K
$85K
MEDIAN: $50,484
10%
50%
90%

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$12.08 - $20.50
$12
$15
$20
MEDIAN: $14.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$29K$58K$87K
Salary
$31,893 - $84,553  
   
Bonus
$0.00 - $14,149  
Profit Sharing
$3,350  
Commission
$2,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,022 - $85,363  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 103
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$15$30$45
Hourly Rate
$12.08 - $20.50  
   
Overtime
$23.85  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Bonus
$0.00 - $14,149  
   
Commission
$2,000  
Profit Sharing
$3,350  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,022 - $85,363  
Country: United States | Currency: USD | Updated: 18 Jan 2017 | Individuals Reporting: 10

Find Out Exactly What You Should Be Paid

United States (change)

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Job Description for Promotions Manager

A promotions manager's main responsibility is supervising promotion programs to raise point-of-sale transactions. This is done through advertising promotional deals to encourage prospective customers to purchase products. These managers work with their organization's marketing and sales departments to develop and refine effective promotions strategies. They must ensure that all promotions and offers are sent to their target consumer on time, as well as make sure that in-store graphics are accurate and meet organizational standards. Promotions managers are also in charge of making sure that marketing campaigns are effective and make adjustments as needed. Additionally, they must ensure all marketing campaigns are within their budgets. These directors generally work full time in an office setting during regular business hours.

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Promotions Manager Tasks

  • Create annual profit plan projections by program by month and report on activity.
  • Manage contracts and relationships to deliver advertising and merchandising materials.
  • Manage development, launch and administration for an advertising program.
  • Assist product managers with product launch plans.
  • Supervise development and launch of merchandising materials for consumers and dealers.

Common Career Paths for Promotions Manager


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Promotions Managers might see a strong upturn in salary after transitioning into upper-level roles such as Marketing Manager, a seemingly popular career choice. People currently working in the latter position report a noticeably higher median income of $61K per year.

Advertising / Promotions Manager Job Listings

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Popular Skills for Promotions Manager


Overall, survey participants reported applying a fair number of skills to their work. Fortunate workers who know Project Management command much higher paychecks, scoring salaries 31 percent above average. Those listing People Management as a skill should be prepared for drastically lower pay. Event Planning and Social Media Marketing also typically command lower compensation. Aptitude in Event Planning tends to also indicate an understanding of Promotions.

Pay by Experience Level for Promotions Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For Promotions Managers, level of experience appears to be a somewhat less important part of the salary calculation — more experience does not correlate to noticeably higher pay. The average inexperienced worker's salary is approximately $45K, and people with five to 10 years of experience bring in more at around $52K on average. Promotions Managers claiming one to two decades of experience make an estimated median of $60K. Individuals who report more than two decades of experience seem to make only slightly more than folks in the 10-to-20 year range; the more senior group sees median earnings in the comparatively modest ballpark of $64K.

Related Job Salaries

Key Stats for Promotions Manager

Gender

Female
75 %
Male
25 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 21 votes.
Less than 1 year
1%
1-4 years
45%
5-9 years
26%
10-19 years
19%
20 years or more
9%
Location:
Years in Fields/Career:
United States (change)

Experience Affects Promotions Manager Salaries

Late-Career
up arrow 27%

Experienced
up arrow 20%

Mid-Career
up arrow 3%

National Average
$50,000

Entry-Level
up arrow 10%

Skills That Affect Promotions Manager Salaries

Project Management
up arrow 31%

National Average
$50,000


Marketing Communications
up arrow 4%

Marketing Management
up arrow 10%

Event Management
up arrow 16%

Social Media Marketing
up arrow 17%

Event Planning
up arrow 26%

People Management
up arrow 30%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 21 votes.

Gender

Female
75 %
Male
25 %

Years of Experience

Less than 1 year
1%
1-4 years
45%
5-9 years
26%
10-19 years
19%
20 years or more
9%

Common Health Benefits

medical benefits
Medical: 84%
dental benefits
Dental: 80%
vision benefits
Vision: 70%
dental benefits
None: 12%
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