Promotions Manager Salary

For Promotions Managers, yearly average wages total $51K annually. Career length is the biggest factor affecting pay for this group, followed by geography. Most report receiving medical and dental coverage from their employers and a strong majority collect vision insurance. Work is enjoyable for Promotions Managers, who typically claim high levels of job satisfaction. Most Promotions Managers survey respondents are women (73 percent). This report is based on answers to PayScale's salary questionnaire.

$31,348 - $84,311
$31K
$51K
$84K
MEDIAN: $51,287
10%
50%
90%

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$12.21 - $17.81
$15
MEDIAN: $15.00
50%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$29K$58K$87K
Salary
$31,348 - $84,311  
   
Bonus
$-0.49 - $10,033  
Profit Sharing
$700  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,040 - $85,805  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 88
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$15$30$45
Hourly Rate
$15.00  
   
Overtime
$26.71  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Bonus
$-0.49 - $10,033  
   
Profit Sharing
$700  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$30,040 - $85,805  
Country: United States | Currency: USD | Updated: 4 May 2017 | Individuals Reporting: 7

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United States (change)

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Job Description for Promotions Manager

A promotions manager's main responsibility is supervising promotion programs to raise point-of-sale transactions. This is done through advertising promotional deals to encourage prospective customers to purchase products. These managers work with their organization's marketing and sales departments to develop and refine effective promotions strategies. They must ensure that all promotions and offers are sent to their target consumer on time, as well as make sure that in-store graphics are accurate and meet organizational standards. Promotions managers are also in charge of making sure that marketing campaigns are effective and make adjustments as needed. Additionally, they must ensure all marketing campaigns are within their budgets. These directors generally work full time in an office setting during regular business hours.

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Promotions Manager Tasks

  • Assist product managers with product launch plans.
  • Supervise development and launch of merchandising materials for consumers and dealers.
  • Manage development, launch and administration for an advertising program.
  • Create annual profit plan projections by program by month and report on activity.
  • Manage contracts and relationships to deliver advertising and merchandising materials.

Common Career Paths for Promotions Manager


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Advancing into a Marketing Manager role seems to be a popular career move for Promotions Managers, and folks who currently work in the latter position report a notably larger median income of $61K per year.

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Popular Skills for Promotions Manager


Promotions Managers report using a diverse set of skills on the job. Most notably, skills in Project Management, Promotions, Marketing Communications, and Marketing Management are correlated to pay that is above average. Those listing People Management as a skill should be prepared for drastically lower pay. Event Management and Event Planning also typically command lower compensation. Those with knowledge of Event Planning tend to be skilled in Promotions as well.

Pay by Experience Level for Promotions Manager

Pay by Experience for a Promotions Manager has a positive trend. An entry-level Promotions Manager with less than 5 years of experience can expect to earn an average total compensation of $45,000 based on 59 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Promotions Manager with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $51,000 based on 28 salaries. An experienced Promotions Manager which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $62,000 based on 20 salaries. A Promotions Manager with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $86,000 based on 7 salaries.

Related Job Salaries

Key Stats for Promotions Manager

Gender

Female
73 %
Male
27 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 14 votes.
Less than 1 year
2%
1-4 years
49%
5-9 years
24%
10-19 years
18%
20 years or more
6%
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Location:
Years in Fields/Career:
United States (change)

Experience Affects Promotions Manager Salaries

Late-Career
▲72%

Experienced
▲24%

▲2%

National Average
$50,000

Entry-Level
▼11%

Skills That Affect Promotions Manager Salaries

Project Management
▲17%

National Average
$50,000

▼3%

Marketing Communications
▼5%

Marketing Management
▼11%

Social Media Marketing
▼18%

Event Planning
▼27%

Event Management
▼27%

People Management
▼31%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 14 votes.

Gender

Female
73 %
Male
27 %

Years of Experience

Less than 1 year
2%
1-4 years
49%
5-9 years
24%
10-19 years
18%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 83%
dental benefits
Dental: 81%
vision benefits
Vision: 74%
no benefits
None: 11%
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