Promotions Manager Salary

Average Promotions Managers in the United States make around $47K annually. The majority of workers are highly satisfied with their job. Medical benefits are awarded to most, and a strong majority earn dental coverage.

$28,453 - $84,977
(Median)
$28K
$47K
$85K
MEDIAN: $47,131
10%
50%
90%

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$9.93 - $20.32
(Median)
$9
$14
$20
MEDIAN: $14.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$29K$58K$87K
Salary
$28,453 - $84,977  
   
Bonus
$0.00 - $10,084  
Profit Sharing
$700  
Commission
$2,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,580 - $86,354  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 169
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$15$30$45
Hourly Rate
$9.93 - $20.32  
   
Overtime
$0.14 - $44.38  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$30K$60K$90K
Bonus
$0.00 - $10,084  
   
Commission
$2,000  
Profit Sharing
$700  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,580 - $86,354  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 26
United States (change)

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Job Description for Promotions Manager

A promotions manager's main responsibility is supervising promotion programs to raise point-of-sale transactions. This is done through advertising promotional deals to encourage prospective customers to purchase products. These managers work with their organization's marketing and sales departments to develop and refine effective promotions strategies. They must ensure that all promotions and offers are sent to their target consumer on time, as well as make sure that in-store graphics are accurate and meet organizational standards. Promotions managers are also in charge of making sure that marketing campaigns are effective and make adjustments as needed. Additionally, they must ensure all marketing campaigns are within their budgets. These directors generally work full time in an office setting during regular business hours.

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Promotions Manager Tasks

  • Assist product managers with product launch plans.
  • Supervise development and launch of merchandising materials for consumers and dealers.
  • Manage development, launch and administration for an advertising program.
  • Create annual profit plan projections by program by month and report on activity.
  • Manage contracts and relationships to deliver advertising and merchandising materials.

Common Career Paths for Promotions Manager


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Advancing into a Marketing Manager role seems to be a popular career move for Promotions Managers, and folks who currently work in the latter position report a notably larger median income of $60K per year.

Advertising / Promotions Manager Job Listings

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Survey results imply that Promotions Managers put a diverse skill set to use. Most notably, skills in Marketing Management, Promotions, Social Media Marketing, and Marketing Communications are correlated to pay that is above average. Those listing People Management as a skill should be prepared for drastically lower pay. Event Planning and Marketing Communications also typically command lower compensation. Those with knowledge of Marketing Communications tend to be skilled in Promotions as well.

Pay by Experience Level for Promotions Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


For many Promotions Managers, more experience generally translates to higher pay. The average beginner in this position makes around $40K, but folks who have been around for five to 10 years see a markedly higher median salary of $50K. Promotions Managers with one to two decades of relevant experience report an average salary of approximately $58K. Promotions Managers who have acquired more than 20 years of relevant experience earn significantly more than folks with fewer years on their resumes; the average income in this veteran group is $72K.

Related Job Salaries

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Experience Affects Promotions Manager Salaries

Late-Career
up arrow 58%

Experienced
up arrow 27%

Mid-Career
up arrow 10%

National Average
$46,000

Entry-Level
up arrow 14%

Skills That Affect Promotions Manager Salaries

National Average
$46,000

Marketing Management
up arrow 2%

Promotions
up arrow 4%

Social Media Marketing
up arrow 10%

Marketing Communications
up arrow 18%

Event Planning
up arrow 19%

People Management
up arrow 24%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 42 votes.

Gender

Female
59 %
Male
41 %

Years of Experience

Less than 1 year
2%
1-4 years
39%
5-9 years
33%
10-19 years
21%
20 years or more
6%

Common Health Benefits

medical benefits
Medical: 81%
dental benefits
Dental: 75%
medical benefits
Vision: 64%
dental benefits
None: 15%
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