Promotions Manager Salary

Earnings for Promotions Managers in the United States come in at around $46K annually on average. Men are slightly outnumbered by their female counterparts who answered the questionnaire, who make up a slight majority at 58 percent. Most report receiving medical coverage from their employers and a strong majority collect dental insurance. The majority of Promotions Managers claim high levels of job satisfaction.

$27,937 - $83,299
(Median)
$28K
$46K
$83K
MEDIAN: $46,209
10%
50%
90%

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$9.96 - $20.89
(Median)
$10
$15
$21
MEDIAN: $14.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$29K$58K$87K
Salary
$27,937 - $83,299  
   
Bonus
$0.00 - $10,024  
Profit Sharing
$494.35 - $4,250  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$26,448 - $85,830  
Country: United States | Currency: USD | Updated: 2 Jul 2015 | Individuals Reporting: 159
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$15$30$45
Hourly Rate
$9.96 - $20.89  
   
Overtime
$0.30 - $43.63  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$30K$60K$90K
Bonus
$0.00 - $10,024  
   
Profit Sharing
$494.35 - $4,250  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$26,448 - $85,830  
Country: United States | Currency: USD | Updated: 2 Jul 2015 | Individuals Reporting: 27
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Job Description for Promotions Manager

A promotions manager's main responsibility is supervising promotion programs to raise point-of-sale transactions. This is done through advertising promotional deals to encourage prospective customers to purchase products. These managers work with their organization's marketing and sales departments to develop and refine effective promotions strategies. They must ensure that all promotions and offers are sent to their target consumer on time, as well as make sure that in-store graphics are accurate and meet organizational standards. Promotions managers are also in charge of making sure that marketing campaigns are effective and make adjustments as needed. Additionally, they must ensure all marketing campaigns are within their budgets. These directors generally work full time in an office setting during regular business hours.

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Promotions Manager Tasks

  • Assist product managers with product launch plans.
  • Supervise development and launch of merchandising materials for consumers and dealers.
  • Manage development, launch and administration for an advertising program.
  • Create annual profit plan projections by program by month and report on activity.
  • Manage contracts and relationships to deliver advertising and merchandising materials.

Common Career Paths for Promotions Manager


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Promotions Managers often transition into Marketing Manager positions, for which compensation tends to be much higher. On average, Marketing Managers earn $60K per year.

Advertising / Promotions Manager Job Listings

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Promotions Managers report using a wide range of professional skills. Most notably, skills in Marketing Management, Promotions, Social Media Marketing, and Marketing Communications are correlated to pay that is above average. Those listing People Management as a skill should be prepared for drastically lower pay. Event Planning and Marketing Communications also typically command lower compensation. Many workers who know Marketing Communications also know Promotions.

Pay by Experience Level for Promotions Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Promotions Managers with a rich background of experience are typically rewarded with larger paychecks. Salaries for the relatively untried average out to around $40K, but survey participants with five to 10 years of experience earn a significantly higher median of $49K. The average pay reported by folks with 10 to 20 years of experience is around $61K. Promotions Managers who have stuck around for more than two decades see earnings that are only slightly higher than those of folks who have worked for 10 to 20 years; the more senior group makes around $71K on average.

Related Job Salaries

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Experience Affects Promotions Manager Salaries

Late-Career
up arrow 57%

Experienced
up arrow 34%

Mid-Career
up arrow 9%

National Average
$45,000

Entry-Level
up arrow 12%

Skills That Affect Promotions Manager Salaries

Marketing Management
0%

National Average
$45,000

Promotions
up arrow 8%

Social Media Marketing
up arrow 10%

Marketing Communications
up arrow 17%

Event Planning
up arrow 18%

People Management
up arrow 23%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 42 votes.

Gender

Female
58 %
Male
42 %

Years of Experience

Less than 1 year
2%
1-4 years
37%
5-9 years
37%
10-19 years
20%
20 years or more
4%

Common Health Benefits

medical benefits Medical: 81% dental benefits Dental: 72%
vision benefits Vision: 58% employee benefits None: 16%
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