Regional Marketing Manager Salary (United States)

The average salary for a Regional Marketing Manager is $69,369 per year. Experience has a moderate effect on pay for this job. People in this job generally don't have more than 20 years' experience.
Regional Marketing Manager Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$45,252 - $102,458
(Median)
45K
56K
69K
85K
100K
MEDIAN: $69,368
10%
25%
50%
75%
90%
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Regional Marketing Manager Salary (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$12.16 - $42.91
(Median)
12
22
27
36
43
MEDIAN: $26.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$45,252 - $102,458  
   
Bonus
$999 - $19,825  
Profit Sharing
$144.48 - $10,304  
Commission
$7,861 - $30,521  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,341 - $116,121  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 416
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$25$50$75
Hourly Rate
$12.16 - $42.91  
   
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Bonus
$999 - $19,825  
   
Commission
$7,861 - $30,521  
Profit Sharing
$144.48 - $10,304  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$46,341 - $116,121  
Country: United States | Currency: USD | Updated: 3 Sep 2014 | Individuals Reporting: 11
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Job Description for Regional Marketing Manager

Large companies and organizations that do business with a wide variety of customers - either inside one country or internationally - are typical employers for regional marketing managers. To be effective, these companies must recognize the differing needs of consumers in different demographic and geographic areas, potentially requiring specialized approaches in making a product or service more attractive. In some large companies, regional marketing managers are needed to cater to the organization's large customer base.
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Regional Marketing Manager Tasks
  • Collaborate with product managers to implement new and modified programs and initiatives.
  • Create, recommend and implement marketing programs and campaigns for products and services of the organization.
  • Manage the selection, training and development of staff.
  • Manage and analyze results of all marketing programs and recommend changes to approach based on performance.

Common Career Paths for Regional Marketing Manager

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Regional Marketing Manager Job Listings

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Popular Skills for Regional Marketing Manager

Pay by Experience Level for Regional Marketing Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Pay Difference By Location

Chicago
up arrow 12%
Houston
up arrow 10%
Miami
up arrow 3%
Los Angeles
up arrow 2%
National Average
$74,000
Larger circles over a city indicate a job is popular in that location.

Related Job Salaries

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Experience Affects Regional Marketing Manager Salaries

Late-Career
up arrow 32%
National Average
$74,000

Skills That Affect Regional Marketing Manager Salaries

Powerpoint
up arrow 7%
Strategic Marketing
up arrow 4%
Marketing Management
up arrow 3%
National Average
$74,000
Web Marketing
up arrow 2%
Marketing Communications
up arrow 4%
Microsoft Word
up arrow 7%
Microsoft Office
up arrow 9%
Microsoft Excel
up arrow 13%
Marketing Administration
up arrow 13%

Job Satisfaction

Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 114 votes.

Gender

Female
64%
female alumni
 
Male
36%
male alumni

Years of Experience

Less than 1 year
0%
1-4 years
23%
5-9 years
32%
10-19 years
37%
20 years or more
7%

Common Health Benefits

medical benefits Medical: 87% dental benefits Dental: 81%
vision benefits Vision: 67% employee benefits None: 11%