Search Engine Optimization (SEO) Specialist Salary (United States)

The average pay for a Search Engine Optimization (SEO) Specialist is $40,118 per year. People in this job generally don't have more than 10 years' experience. Experience strongly influences income for this job.
Search Engine Optimization (SEO) Specialist Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$28,957 - $59,551
(Median)
29K
34K
40K
49K
60K
MEDIAN: $40,117
10%
25%
50%
75%
90%
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Search Engine Optimization (SEO) Specialist Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$10.13 - $20.65
(Median)
10
12
15
18
21
MEDIAN: $14.00
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$20K$40K$60K
Salary
$28,957 - $59,551  
   
Bonus
$0.00 - $6,760  
Profit Sharing
$100.67 - $10,137  
Commission
$1,944 - $3,084  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,341 - $59,532  
PayScale
Country: United States | Currency: USD | Updated: 11 Jun 2014 | Individuals Reporting: 589
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$11$22$33
Hourly Rate
$10.13 - $20.65  
   
Overtime
$14.83 - $31.21  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$22K$44K$66K
Bonus
$0.00 - $6,760  
   
Commission
$1,944 - $3,084  
Profit Sharing
$100.67 - $10,137  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$25,341 - $59,532  
PayScale
Country: United States | Currency: USD | Updated: 11 Jun 2014 | Individuals Reporting: 589
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Job Description for Search Engine Optimization (SEO) Specialist
Search engine optimization (SEO) specialists are experts whose roles are to increase the visibility of a website. Their task is to develop web contents and conduct online campaigns that are in line with a client's strategies. They are also responsible for content optimization and for analysis of the results of these SEO campaigns. SEO specialists usually works for large organization or business entities with substantial investment and presence on the Internet. They are usually hired by (and report to) an SEO manager or an IT (information technology) manager. They typically collaborate with the development and QA teams as well as the marketing department in order to ensure that SEO best practices, guidelines and targets are met. SEO specialists work in company offices together with the other members of the SEO team as well as the rest of the technology personnel. The bulk of their work days may consist of meetings, telephone conferences and desk work, which may involve coding, generating and analyzing reports, and writing documentations. SEO specialists generally maintain normal work hours but as with any job in the technology industry. To work as an SEO specialist requires a bachelor's degree in a technical field such as computer science and significant work experience in search engine optimization. Completion of a certificate course in SEO will be very helpful for those with no work background in SEO.
Search Engine Optimization (SEO) Specialist Tasks
  • Conduct competitive analysis and content optimization.
  • Write web content and design online campaigns for clients.
  • Implement SEO strategies with target goals in mind.
  • Analyze the success of SEO campaigns and communicate the results to stakeholders.

Search Engine Optimization (SEO) Specialist Job Listings

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Popular Skills for Search Engine Optimization (SEO) Specialist
Pay Difference By Location
Chicago
up arrow 30%
San Francisco
up arrow 25%
Seattle
up arrow 19%
up arrow 17%
Los Angeles
up arrow 6%
Atlanta
up arrow 4%
Boston
up arrow 2%
National Average
$39,000
Minneapolis
up arrow 5%
Tampa
up arrow 17%
Orlando
up arrow 30%
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Search Engine Optimization (SEO) Specialist Salaries

Experienced
up arrow 75%
National Average
$39,000

Skills That Affect Search Engine Optimization (SEO) Specialist Salaries

Search Engine Optimization (SEO)
0%
Web Analytics
0%
National Average
$39,000
HTML
up arrow 2%
Search Engine Marketing (SEM)
up arrow 3%
Social Media Marketing
up arrow 4%
Web Marketing
up arrow 9%
Job Satisfaction
Highly satisfied Image
Highly satisfied
Rated 4 out of 5 based on 142 votes.
Gender
Female
37%
female alumni
 
Male
63%
male alumni
Years of Experience
Less than 1 year
8%
1-4 years
72%
5-9 years
17%
10-19 years
3%
Common Health Benefits
medical benefits Medical: 73% dental benefits Dental: 57%
vision benefits Vision: 41% employee benefits None: 25%
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