Search Engine Optimization (SEO) Specialist Salary

The average pay for a Search Engine Optimization (SEO) Specialist is $40,955 per year. Most people move on to other jobs if they have more than 10 years' experience in this field.
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$29,441 - $60,242

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$10.67 - $24.86

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$21K$42K$63K
Salary
$29,441 - $60,242  
   
Bonus
$0.00 - $5,106  
Profit Sharing
$807 - $10,323  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$26,086 - $60,000  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 452
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$12$24$36
Hourly Rate
$10.67 - $24.86  
   
Overtime
$16.15 - $34.73  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$24K$48K$72K
Bonus
$0.00 - $5,106  
   
Profit Sharing
$807 - $10,323  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$26,086 - $60,000  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 153
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Job Description for Search Engine Optimization (SEO) Specialist

Search engine optimization (SEO) specialists help develop and/or implement an SEO strategy for their organization. They ensure their company appears early in the search results for relevant keywords within a wide variety of search engines. This may happen, for example, through the use of important keywords throughout their company's website, including paragraphs that the viewer reads and the "meta tags" within the website's "head tags"; cross-linking between a website's pages is another SEO strategy. SEO specialists may focus on one or more types of searches, such as image, video, academic and local searches. These specialists must continuously stay up to date on new and improved methods of improving their company's online visibility, integrating improvements into their company's strategy as needed. They also need to collaborate with other professionals within their company related to the design and content of their company's website to ensure SEO strategies are used effectively.

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Search Engine Optimization (SEO) Specialist Tasks

  • Conduct competitive analysis and content optimization.
  • Write web content and design online campaigns for clients.
  • Implement SEO strategies with target goals in mind.
  • Analyze the success of SEO campaigns and communicate the results to stakeholders.

Common Career Paths for Search Engine Optimization (SEO) Specialist


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Popular Skills for Search Engine Optimization (SEO) Specialist

Pay Difference by Location

Search Engine Optimization (SEO) Specialist Reviews

What is it like working as a Search Engine Optimization (SEO) Specialist?

Search Engine Optimization (SEO) Specialist in Scottsdale:
"Constantly Changing."
Pros: SEO is just good knowledge to have. If you want to start a business, having a solid SEO background can give you a leg up on the competition. IT's a constantly changing environment, so you have to be adept to change which make it interesting. You have to think creatively.
Cons: SEO is a lot of hard work. What you do this year could be outdated the next.

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Experience Affects Search Engine Optimization (SEO) Specialist Salaries



National Average
$39,000


Skills That Affect Search Engine Optimization (SEO) Specialist Salaries

Web Analytics
up arrow 1%

Search Engine Optimization (SEO)
0%

National Average
$39,000

Search Engine Marketing (SEM)
up arrow 1%

HTML
up arrow 2%

Web Marketing
up arrow 2%


Google Analytics
up arrow 12%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 85 votes.

Gender

Female
40 %
Male
60 %

Years of Experience

Less than 1 year
8%
1-4 years
73%
5-9 years
15%
10-19 years
3%

Common Health Benefits

medical benefits Medical: 75% dental benefits Dental: 59%
vision benefits Vision: 46% employee benefits None: 23%
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