Browse Categories

Social Media Coordinator Salary

Social Media Coordinators aren't exactly in the most profitable line of business; these folks earn a belt-tightening average of $36K per year. Residence and career duration each impact pay for this group, with the former having the largest influence. Most workers in this position report high levels of job satisfaction. Not all workers are lucky enough to have benefits; in fact, nearly one in four are without coverage. Medical insurance is claimed by a majority and dental insurance is reported by more than half. Female Social Media Coordinators make up most of the survey respondents at 75 percent. The figures in this overview were provided by individuals who took PayScale's salary questionnaire.
$28,808 - $49,581
(Median)
29K
36K
43K
50K
MEDIAN: $36,151
10%
50%
75%
90%

Add this chart to your site: 640px    300px

$9.98 - $22.81
(Median)
10
12
15
18
23
MEDIAN: $14.00
10%
25%
50%
75%
90%

Add this chart to your site: 640px    300px

National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$17K$34K$51K
Salary
$28,808 - $49,581  
   
Bonus
$0.00 - $4,027  
Profit Sharing
$750 - $4,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$24,831 - $50,324  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 363
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$12$24$36
Hourly Rate
$9.98 - $22.81  
   
Overtime
$10.68 - $33.81  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$24K$48K$72K
Bonus
$0.00 - $4,027  
   
Profit Sharing
$750 - $4,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$24,831 - $50,324  
Country: United States | Currency: USD | Updated: 11 Dec 2014 | Individuals Reporting: 172
United States (change)

Job Description for Social Media Coordinator

Social media coordinators are responsible for creating effective communication and relationships between their company and customers, mainly through social media platforms such as Twitter and Facebook. They oversee client correspondence and resolve customer inquiries through social media platforms in a timely manner. Social media coordinators mobilize different teams within their organization to increase brand awareness and support, and they have a friendly attitude and strong oral and written communication skills to coordinate with others in their team. These coordinators may manage a supervisor's travel arrangements or schedule, and they may carefully plan and successfully set up company events.

Read More...

Social Media Coordinator Tasks

  • Analyze performance metrics to increase productivity of posts.
  • Imagine and create web post that nurture community interaction and conversation.
  • Manage marketing efforts across social media platforms
  • Work with marketing and other departments to develop brand and message.

Social Media Coordinator Job Listings

Search for more jobs:

Popular Skills for Social Media Coordinator


Survey results imply that Social Media Coordinators deploy a deep pool of skills on the job. Most notably, facility with Video Editing, Online Marketing, and Email Marketing are correlated to pay that is significantly above average, leading to increases of 20 percent, 8 percent, and 5 percent, respectively. Skills that pay less than market rate include Branding. Those proficient in Social Media Marketing are, more often than not, also skilled in Marketing Communications.

Pay Difference by Location


Dallas is home to an above-average pay rate for Social Media Coordinators, 34 percent higher than the national average. Social Media Coordinators will also find cushy salaries in San Francisco (+32 percent), Washington (+18 percent), New York (+14 percent), and Houston (+9 percent). In Austin, salaries are 13 percent below the national average and represent the lowest-paying market. Los Angeles and San Diego are a couple other places where companies are known to pay below the median — salaries tend to be 9 percent less than the median.

Social Media Coordinator Reviews

What is it like working as a Social Media Coordinator?

Social Media Coordinator in Myrtle Beach:
"Flexibility."
Pros: I am able to grow and develop in ways that I am interested in while positively contributing to my community.
Cons: The age of "training" is behind us. Most skills come from experience and learning as you go.

Related Job Salaries

Experience Affects Social Media Coordinator Salaries


National Average
$35,000


Skills That Affect Social Media Coordinator Salaries

Video Editing
up arrow 20%

Online Marketing
up arrow 8%

Email Marketing
up arrow 5%

Web Content Management
up arrow 4%

Blogging
up arrow 4%

Marketing Communications
up arrow 3%

Graphic Design
up arrow 3%

Social Media Optimization
up arrow 2%

Search Engine Optimization (SEO)
up arrow 2%

Social Media Marketing
up arrow 1%

Content Management
up arrow 1%

National Average
$35,000

Copywriting
up arrow 1%

Media / Public Relations
up arrow 2%

Strategic Marketing
up arrow 2%

Branding
up arrow 12%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 86 votes.

Gender

Female
75 %
Male
25 %

Years of Experience

Less than 1 year
6%
1-4 years
83%
5-9 years
10%
10-19 years
1%
20 years or more
0%

Common Health Benefits

medical benefits Medical: 70% dental benefits Dental: 60%
vision benefits Vision: 50% employee benefits None: 27%