$95,340
Avg. Salary
$15.26
Avg. Hourly Rate

Average additional compensation:

$11,711

Bonus

$3,500

Profit Sharing

$11,478

Commission

What am I worth?
How should I pay?

The average pay for an Online Marketing Director is $15.26 per hour.

The average pay for an Online Marketing Director is $95,340 per year.

10%
$9.14
10%
$15.26
50%
$54.25
90%
90%
MEDIAN $15.26
10%
$51k
10%
$95k
50%
$145k
90%
90%
MEDIAN $95,340
$50,514 - $144,543
$51K
$95K
$140K
MEDIAN: $95,340
10%
50%
90%

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$9.14 - $54.25
$9
$15
$54
MEDIAN: $15.26
10%
50%
90%

Add this chart to your site: 640px    300px

$0$164K
Salary $50,514 - $144,543
Bonus $1,012 - $29,831
Profit Sharing $3,500
Commission $11,478
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,187 - $164,272
  • Country: United States
  • Currency: USD
  • Updated: 12 May 2019
  • Individuals Reporting: 182
Hourly Data $0$54
Hourly Rate $9.14 - $54.25
Overtime $21.75
Annual Data $0$164K
Bonus $1,012 - $29,831
Commission $11,478
Profit Sharing $3,500
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$49,187 - $164,272
  • Country: United States
  • Currency: USD
  • Updated: 12 May 2019
  • Individuals Reporting: 11

Job Description for Online Marketing Director

Online marketing directors work for large companies looking to increase their exposure to customers online. Tasks performed by these directors include designing the current campaign strategy, collaborating with other teams in meetings, and managing a team that will follow their lead on various campaigns. Online marketing directors must continuously research the market to maintain an up-to-date knowledge of industry best practices. While ad campaigns are in progress, online marketing directors must measure the success of the campaign and make adjustments as needed. They must continuously identify and implement strategies that maximize online traffic and exposure.

Read More...

Online Marketing Director Job Listings

Popular Skills for Online Marketing Director


Online Marketing Directors seem to require a rather large skill set. Most notably, facility with Web Marketing, Marketing Management, and Search Engine Marketing (SEM) are correlated to pay that is significantly above average, leading to increases of 21 percent, 8 percent, and 5 percent, respectively. Those listing Web Content Management as a skill should be prepared for drastically lower pay. Google Analytics and Web Analytics also typically command lower compensation. Most people who know Online Marketing also know Search Engine Optimization (SEO) and Email Marketing.

Pay by Experience Level for Online Marketing Director

Pay by Experience for an Online Marketing Director has a positive trend. An entry-level Online Marketing Director with less than 5 years of experience can expect to earn an average total compensation of $59,000 based on 44 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. An Online Marketing Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $98,000 based on 81 salaries. An experienced Online Marketing Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $117,000 based on 84 salaries. An Online Marketing Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $131,000 based on 8 salaries.

Pay Difference by Location

24%

7%

-4%

-19%

National Average: $98,241

Larger city markers indicate a job is popular in that location.

Home to some of the best pay for Online Marketing Directors, San Francisco offers exceptional salaries, 66 percent above the national average. Online Marketing Directors will also find cushy salaries in Los Angeles (+33 percent), New York (+26 percent), Miami (+23 percent), and Dallas (+22 percent). Scottsdale is home to the smallest salaries in the field, lagging the national average by 20 percent. Denver and Nashville are a couple other places where companies are known to pay below the median — salaries are 18 percent lower and 15 percent lower, respectively.

Online Marketing Director Advice

Q: What is it like working as an Online Marketing Director?

Online Marketing Director in Raleigh:
"Keep Learning."
Keep learning and you will do fine.

Online Marketing Director in Tampa:
"Learning is key."
Never stop the learning process especially in internet marketing.

Related Job Salaries

Key Stats for Online Marketing Director

Gender

Female
35 %
Male
64 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 20 votes.
Less than 1 year
1%
1-4 years
17%
5-9 years
26%
10-19 years
49%
20 years or more
7%

Experience Affects Online Marketing Director Salaries

▲33%

▲19%

National Average
$98,000

▼1%

▼40%

Skills That Affect Online Marketing Director Salaries

▲20%




National Average
$98,000






Web Content Management
▼28%

Google Analytics
▼28%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 20 votes.

Gender

Female
35 %
Male
64 %

Years of Experience

Less than 1 year
1%
1-4 years
17%
5-9 years
26%
10-19 years
49%
20 years or more
7%

Common Health Benefits

medical benefits
Medical: 86%
dental benefits
Dental: 73%
vision benefits
Vision: 62%
no benefits
None: 14%