A Regional Marketing Director earns an average salary of $80,329 per year. A skill in Strategic Marketing is associated with high pay for this job.
|Salary||$46,059 - $137,582|
|Bonus||$1,812 - $38,853|
|Total Pay (|
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).)
|$46,465 - $156,548|
Job Description for Regional Marketing Director
Regional marketing directors are generally responsible for leading a company's communication and marketing endeavors. This oversight may encompass several offices or locations and the marketing or communication teams within them.Read More...
Typical responsibilities include oversight and coordination of the company’s communication and marketing plans in areas such as advertising, public relations, event-planning, and more. Good performance depends upon establishing and maintaining positive working relationships with other marketing and communication staff, as well as other department managers within the company. This can also extend to people outside of the company - other agencies, members of the media, and, occasionally, members of the public.
Regional marketing directors must be creative and capable of thinking on their feet, and able to create and implement effective strategies to accomplish tasks. Many years of work experience are often required to fulfill the duties of this position. Many candidates will possess at least a Bachelor’s degree in Advertising, Journalism, Marketing, or a related field. Strong written and verbal communication skills are a must, as communication and coordination are necessary functions of the position. Public speaking and presenting are often required, as well.
Depending on the location, regional marketing directors can expect to travel somewhat often for work purposes. It will also be necessary for these people to be proficient in word processing and presentation software, as well as basic internet use and e-mail at the very least. The effective use of technology is essential. (Copyright 2018 PayScale.com)
Regional Marketing Director Tasks
- Develop and deliver marketing plans for regional products.
- Analyze data, create recommendations, write reports and present to executive leadership.
- Set metrics, benchmarks, schedules and goals for sales and marketing.
Regional Marketing Director Job Listings
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Pay by Experience Level for Regional Marketing Director
Pay by Experience for a Regional Marketing Director has a positive trend. An entry-level Regional Marketing Director with less than 5 years of experience can expect to earn an average total compensation of $59,000 based on 22 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. A Regional Marketing Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $78,000 based on 24 salaries. An experienced Regional Marketing Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $107,000 based on 32 salaries. A Regional Marketing Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $109,000 based on 18 salaries.
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