Average Search Engine Optimization (SEO) Specialist Salary

$45,597
Avg. SalaryShow Hourly Rate
$1,542
Bonus
$15,000
Commission
$1,032
Profit Sharing
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The average salary for a Search Engine Optimization (SEO) Specialist is $45,597.
10%
$34k
MEDIAN
$46k
90%
$64k
Is Search Engine Optimization (SEO) Specialist your job title? Find out what you should be paid
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Salary
$34k - $64k
Bonus
$101 - $7k
Profit Sharing
$242 - $4k
Commission
$2k - $20k
Total Pay
$32k - $64k
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What Do Search Engine Optimization (SEO) Specialists Do?

Search Engine Optimization (SEO) Specialist Tasks
  • Implement SEO strategies with target goals in mind.
  • Analyze the success of SEO campaigns and communicate the results to stakeholders.
  • Conduct competitive analysis and content optimization.
  • Write web content and design online campaigns for clients.

Job Satisfaction for Search Engine Optimization (SEO) Specialist

3.6 out of 5
(163)
Highly Satisfied
22Reviews

Popular Employer Salaries for Search Engine Optimization (SEO) Specialist

The top respondents for the job title Search Engine Optimization (SEO) Specialist are from the companies TopSpot, Merkle, Inc. and Exclusive Concepts. Reported salaries are highest at Exclusive Concepts where the average pay is $60,103. Other companies that offer high salaries for this role include Merkle, Inc., earning around $43,977. Simpleview pays the lowest at around $35,000. TopSpot also pays on the lower end of the scale, paying $42,744.

Search Engine Optimization (SEO) Specialist Job Listings

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What Are Popular Skills for Search Engine Optimization (SEO) Specialists?

Skills in Search Engine Optimization (SEO), Web Content Management, Search Engine Marketing (SEM) and Web Analytics are correlated to pay that is above average. Skills that pay less than market rate include Google Analytics.

What is the Pay by Experience Level for Search Engine Optimization (SEO) Specialists?

An entry-level Search Engine Optimization (SEO) Specialist with less than 1 year experience can expect to earn an average total compensation (includes tips, bonus, and overtime pay) of $39,724 based on 84 salaries. An early career Search Engine Optimization (SEO) Specialist with 1-4 years of experience earns an average total compensation of $45,023 based on 720 salaries. A mid-career Search Engine Optimization (SEO) Specialist with 5-9 years of experience earns an average total compensation of $55,991 based on 174 salaries. An experienced Search Engine Optimization (SEO) Specialist with 10-19 years of experience earns an average total compensation of $60,728 based on 42 salaries. In their late career (20 years and higher), employees earn an average total compensation of $68,400.
Employees with Search Engine Optimization (SEO) Specialist in their job title in New York, New York earn an average of 13.4% more than the national average. These job titles also find higher than average salaries in San Diego, California (3.6% more) and Denver, Colorado (2.2% more). The lowest salaries can be found in Phoenix, Arizona (12.4% less), Houston, Texas (6.3% less) and Austin, Texas (5.1% less).

Years of Experience

This data is based on 1,025 survey responses.
Entry Level
8.2%
Early Career
70.2%
Mid Career
17.0%
Experienced
4.1%
Late Career
0.5%