$74,717
Avg. Salary
$17.00
Avg. Hourly Rate

Average additional compensation:

$8,648

Bonus

$9,000

Profit Sharing

$17,000

Commission

What am I worth?
How should I pay?

The average pay for a Social Media Director with Strategic Marketing skills is $17.00 per hour.

The average pay for a Social Media Director with Strategic Marketing skills is $74,717 per year.

$10.48
10%
$17.00
50%
$30.00
90%
MEDIAN $17.00
$40k
10%
$75k
50%
$129k
90%
MEDIAN $74,717
$40,344 - $129,125
$40K
$75K
$130K
MEDIAN: $74,717
10%
50%
90%

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$10.48 - $30.00
$10
$17
$30
MEDIAN: $17.00
10%
50%
90%

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$0$139K
Salary $40,344 - $129,125
Bonus $1,200 - $24,398
Profit Sharing $9,000
Commission $17,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,517 - $139,870
  • Country: United States
  • Currency: USD
  • Updated: 19 Jan 2019
  • Individuals Reporting: 246
Hourly Data $0$32
Hourly Rate $10.48 - $30.00
Overtime $24.00
Annual Data $0$139K
Bonus $1,200 - $24,398
Commission $17,000
Profit Sharing $9,000
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$36,517 - $139,870
  • Country: United States
  • Currency: USD
  • Updated: 19 Jan 2019
  • Individuals Reporting: 24

Job Description for Social Media Director

Companies and organizations use social media directors to help build brand loyalty, form a customer service strategy, and assist with building a larger market share and brand awareness. The social media director normally interacts with marketing, customer service, sales, and branding managers to help form a consistent and effective strategy that uses social media to help these departments execute their respective goals. Using social media platforms such as Facebook, Twitter, Instagram, and Pinterest, the social media director is expected to consistently represent the company and its brands or services in direct communications with existing and potential customers.

Read More...
Social Media Director Tasks
  • Develop and implement a comprehensive social media strategy, including projects and metrics.
  • Handle brand and image crises rapidly to preserve networks and perception.
  • Train and mentor across the organization to improve social media integration and usage.
  • Create reports and integrate internal and external data and trends to guide initiatives.
  • Lead social media projects, enforcing standards and monitoring progress.

Social Media Director Job Listings

Pay Difference by Location

62%

National Average: $73,270

Larger city markers indicate a job is popular in that location.

Key Stats for Social Media Director

Gender

Female
68 %
Male
32 %

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 50 votes.
Less than 1 year
0%
1-4 years
28%
5-9 years
47%
10-19 years
22%
20 years or more
2%

Experience Affects Social Media Director Salaries

Experienced
▲36%

▲16%

National Average
$73,000

Entry-Level
▼32%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 50 votes.

Gender

Female
68 %
Male
32 %

Years of Experience

Less than 1 year
0%
1-4 years
28%
5-9 years
47%
10-19 years
22%
20 years or more
2%

Common Health Benefits

medical benefits
Medical: 81%
dental benefits
Dental: 69%
vision benefits
Vision: 59%
no benefits
None: 17%