Account Director, Advertising Salary

Just below three-fifths of Advertising Account Directors in the United States have been in the field for more than 10 years. Pay can fall anywhere from $62K to $135K per year, but median earnings come to around $89K per year. Career duration and the particular city each impact pay for this group, with the former having the largest influence. Women make up the majority of Advertising Account Directors (65 percent) who completed the questionnaire. Most Advertising Account Directors like their work and job satisfaction is high. Medical benefits are awarded to almost all, and a large number earn dental coverage. The numbers in this rundown were provided by PayScale's salary survey participants.
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$60,734 - $123,880

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$60,734 - $123,880  
   
Bonus
$0.00 - $17,232  
Profit Sharing
$5,000 - $6,500  
Commission
$-0.50 - $39,732  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$62,409 - $135,041  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 235
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Job Description for Account Director, Advertising

An advertising account director serves as an intermediary between their organization's clients and the various departments involved in creating advertising products. The account director works to understand what is needed to create a successful advertising campaign for their client, conducting discussions with the client and research into the client’s competition. They help the client understand how the director's company can help them achieve success, and they may conduct some marketing, usually with the help of a marketing or sales department, to gain new accounts and exploring new markets.

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Account Director, Advertising Tasks

  • Approve project timeline and deliverables.
  • Develop sales in the designated target market by identifying new sales opportunities.
  • Contact prospective customers by cold calling, premise visits, networking and customer appointments.
  • Develop and manage customer relationships in order to retain existing revenue and attain additional business.
  • Develop department budget.

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Advertising Account Directors who responded to the survey report just a handful of professional skills. Account Management and Strategic Marketing are considered valuable skills and can increase employee pay. Skills that seem to negatively impact pay include Strategic Marketing.

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Experience Affects Account Director, Advertising Salaries

Late-Career
up arrow 33%

Experienced
up arrow 4%

National Average
$92,000

Mid-Career
up arrow 5%

Skills That Affect Account Director, Advertising Salaries

Account Management
up arrow 14%

National Average
$92,000


Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 33 votes.

Gender

Female
65 %
Male
35 %

Years of Experience

1-4 years
5%
5-9 years
37%
10-19 years
50%
20 years or more
8%

Common Health Benefits

medical benefits Medical: 91% dental benefits Dental: 85%
vision benefits Vision: 67% employee benefits None: 7%
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