Associate Media Director Salary

Associate Media Directors in the United States pull down an average of $90K per year. Total cash compensation to Associate Media Directors bottoms out near $64K and approaches $115K on the high end; the biggest paychecks include approximately $13K from bonuses and almost $5K from profit sharing. Geographic location and tenure each impact pay for this group, with the former having the largest influence. Job satisfaction for Associate Media Directors is high. Almost all claim medical and dental insurance and a fair number get vision coverage. Female Associate Media Directors are more common than men among those who completed the survey; more than half (64 percent) are women. This report is based on responses to the PayScale salary survey.

$63,816 - $111,981
MEDIAN: $90,253

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
$63,816 - $111,981  
$0.00 - $13,000  
Profit Sharing
$496.65 - $5,034  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$64,372 - $115,139  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 333
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Job Description for Associate Media Director

The duties performed by an associate media director vary by employer, but these professionals generally provide support to a media director in overseeing their company's communications efforts. Typical day-to-day responsibilities of an associate media director include developing strategies and tactics for selling products in the current market, seeking new business opportunities, and developing communications materials. They must also communicate with a variety of media agencies, direct and supervise subordinates, and communicate with clients and contractors as needed. Associate media directors help oversee media/communications materials released by their employer as well, ensuring they are free of typos and attractive to the target audience These professionals generally work in an office setting, although they may be required to travel to meet with clients. This position is generally full time and takes place during office hours, although overtime may be required to meet deadlines or attend events.


Associate Media Director Tasks

  • Conduct research to determine advertising trends and the best strategies for reaching the client’s target audience.
  • Direct and coordinate the work of project teams and ensure deadlines and quality standards are met.
  • Work with clients to plan and implement media strategies, propose project ideas, and keep clients up to date with project progress.
  • Monitor, evaluate, and report advertising campaign impact and results, making changes when necessary.

Common Career Paths for Associate Media Director

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Associate Media Directors may experience a deep cut in pay as they move into an upper-level role like Media Director. That position usually brings in $72K.

Associate Media Director Job Listings

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Popular Skills for Associate Media Director

Survey takers who work as Associate Media Directors typically report just a few professional skills. Most notably, skills in Media Management, Strategic Planning, Search Engine Marketing, and Media / Public Relations are correlated to pay that is above average. Skills that seem to negatively impact pay include Media / Public Relations and Search Engine Marketing. It is often found that people who know Media Management are also skilled in Media / Public Relations.

Pay by Experience Level for Associate Media Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Relatively untried employees who have fewer than five years of experience earn around $95K on average. People who have worked for five to 10 years can expect a higher median salary of $93K. People with 10 to 20 years of experience make an average of about $90K in this role. Seasoned workers who boast more than two decades of relevant experience enjoy a median salary of $91K, which is substantially larger than the medians reported by folks with fewer years on their resumes.

Pay Difference by Location

National Average: $91,524

Larger city markers indicate a job is popular in that location.

For Associate Media Directors, busy Los Angeles offers a higher-than-average pay rate, 9 percent above the national average. Associate Media Directors will also find cushy salaries in New York (+6 percent) and Boston (+3 percent). With compensation 8 percent below the national average, Detroit is not known for hefty paychecks and actually represents the lowest-paying market. Below-median salaries also turn up in Minneapolis and Denver (7 percent lower and 5 percent lower, respectively).

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Experience Affects Associate Media Director Salaries

up arrow 4%


National Average

Skills That Affect Associate Media Director Salaries

Strategic Planning
up arrow 1%

Media Management
up arrow 1%

National Average

Search Engine Marketing (SEM)
up arrow 3%

Media / Public Relations
up arrow 5%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 55 votes.


64 %
36 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits
Medical: 91%
dental benefits
Dental: 88%
medical benefits
Vision: 74%
dental benefits
None: 7%