Associate Media Director Salary

Average Associate Media Directors in the United States make around $89K annually. Including potential for bonuses and profit sharing — peaking near $10K and $5K, respectively — total cash payment to Associate Media Directors can bottom out near $63K or peak near $115K depending on individual performance. Geographic location is the biggest factor affecting pay for this group, followed by experience level. There are more female Associate Media Directors who answered the questionnaire than male, making up 63 percent. Nearly all report receiving medical and dental coverage from their employers and a strong majority collect vision insurance. The majority of Associate Media Directors claim high levels of job satisfaction. This report is based on answers to PayScale's salary questionnaire.

$62,693 - $112,501
MEDIAN: $89,225

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$62,693 - $112,501  
$0.00 - $10,423  
Profit Sharing
$507 - $5,051  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$63,268 - $115,390  
Country: United States | Currency: USD | Updated: 20 Jun 2015 | Individuals Reporting: 315
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Job Description for Associate Media Director

The duties performed by an associate media director vary by employer, but these professionals generally provide support to a media director in overseeing their company's communications efforts. Typical day-to-day responsibilities of an associate media director include developing strategies and tactics for selling products in the current market, seeking new business opportunities, and developing communications materials. They must also communicate with a variety of media agencies, direct and supervise subordinates, and communicate with clients and contractors as needed. Associate media directors help oversee media/communications materials released by their employer as well, ensuring they are free of typos and attractive to the target audience These professionals generally work in an office setting, although they may be required to travel to meet with clients. This position is generally full time and takes place during office hours, although overtime may be required to meet deadlines or attend events.


Associate Media Director Tasks

  • Conduct research to determine advertising trends and the best strategies for reaching the client’s target audience.
  • Direct and coordinate the work of project teams and ensure deadlines and quality standards are met.
  • Work with clients to plan and implement media strategies, propose project ideas, and keep clients up to date with project progress.
  • Monitor, evaluate, and report advertising campaign impact and results, making changes when necessary.

Common Career Paths for Associate Media Director

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As Associate Media Directors make advancements to positions like Media Director, salaries may go down sharply. Usually, Media Directors make $71K.

Associate Media Director Job Listings

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Popular Skills for Associate Media Director

Survey takers who work as Associate Media Directors report a focused set of job skills. Those who have experience with Media Management, Strategic Planning, and Media / Public Relations can expect to be compensated well for these skills. Skills that are correlated to lower pay, on the other hand, include Media / Public Relations. Most people familiar with Media Management also know Media / Public Relations.

Pay by Experience Level for Associate Media Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Relatively untried employees who have fewer than five years of experience earn around $92K on average. People who have worked for five to 10 years can expect a higher median salary of $91K. Associate Media Directors with one to two decades of relevant experience report an average salary of approximately $89K. Associate Media Directors who have acquired more than 20 years of relevant experience earn significantly more than folks with fewer years on their resumes; the average income in this veteran group is $92K.

Pay Difference by Location

Los Angeles offers some of the highest pay in the country for Associate Media Directors, 8 percent above the national average. Associate Media Directors will also find cushy salaries in New York (+6 percent). With compensation 9 percent below the national average, Minneapolis is not known for hefty paychecks and actually represents the lowest-paying market. Below-median salaries also turn up in Detroit and Denver (7 percent lower and 5 percent lower, respectively).

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Experience Affects Associate Media Director Salaries

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National Average

Skills That Affect Associate Media Director Salaries

Media Management
up arrow 1%

Strategic Planning

National Average

Media / Public Relations
up arrow 6%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 64 votes.


63 %
37 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 92% dental benefits Dental: 88%
vision benefits Vision: 71% employee benefits None: 7%