Associate Media Director Salary

The average Associate Media Director in the United States can expect to rake in roughly $90K per year. Total cash earnings of Associate Media Directors range from $64K on the low end to $115K on the high end; the final amount can include bonuses and profit sharing proceeds that occasionally exceed $13K and $5K, respectively. Location and career length each impact pay for this group, with the former having the largest influence. For the most part, Associate Media Directors enjoy their work and report high levels of job satisfaction. Associate Media Directors survey participants are largely women, dominating at 64 percent. Almost all enjoy medical and dental coverage in this occupation, and a fair number get vision benefits. The information for this rundown comes from respondents who completed PayScale's salary questionnaire.

$63,816 - $111,981
(Median)
$64K
$90K
$110K
MEDIAN: $90,253
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$50K$100K$150K
Salary
$63,816 - $111,981  
   
Bonus
$0.00 - $13,000  
Profit Sharing
$496.65 - $5,034  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$64,372 - $115,139  
Country: United States | Currency: USD | Updated: 12 Jan 2016 | Individuals Reporting: 333
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Job Description for Associate Media Director

The duties performed by an associate media director vary by employer, but these professionals generally provide support to a media director in overseeing their company's communications efforts. Typical day-to-day responsibilities of an associate media director include developing strategies and tactics for selling products in the current market, seeking new business opportunities, and developing communications materials. They must also communicate with a variety of media agencies, direct and supervise subordinates, and communicate with clients and contractors as needed. Associate media directors help oversee media/communications materials released by their employer as well, ensuring they are free of typos and attractive to the target audience These professionals generally work in an office setting, although they may be required to travel to meet with clients. This position is generally full time and takes place during office hours, although overtime may be required to meet deadlines or attend events.

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Associate Media Director Tasks

  • Conduct research to determine advertising trends and the best strategies for reaching the client’s target audience.
  • Direct and coordinate the work of project teams and ensure deadlines and quality standards are met.
  • Work with clients to plan and implement media strategies, propose project ideas, and keep clients up to date with project progress.
  • Monitor, evaluate, and report advertising campaign impact and results, making changes when necessary.

Common Career Paths for Associate Media Director


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Associate Media Directors who move into a Media Director role may often bring in a much lower salary. On average, Media Directors earn $72K.

Associate Media Director Job Listings

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Popular Skills for Associate Media Director


Associate Media Directors note just a narrow range of job skills. Most notably, skills in Media Management, Strategic Planning, Search Engine Marketing, and Media / Public Relations are correlated to pay that is above average. Skills that are correlated to lower pay, on the other hand, include Media / Public Relations and Search Engine Marketing. The majority of those who know Media Management also know Media / Public Relations.

Pay by Experience Level for Associate Media Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Folks with fewer than five years of experience take home $95K on average, and those who have worked for five to 10 years see a bigger median salary of $93K. Associate Media Directors bring in $90K after working for 10 to 20 years. Old hands who claim more than two decades on the job enjoy average earnings of $91K.

Pay Difference by Location

National Average: $91,524

Larger city markers indicate a job is popular in that location.

For Associate Media Directors, busy Los Angeles offers a higher-than-average pay rate, 9 percent above the national average. Associate Media Directors will also find cushy salaries in New York (+6 percent) and Boston (+3 percent). Trailing the national average by 8 percent, Detroit is the market with the smallest paychecks. Two other places where employers offer below-median salaries are Minneapolis (7 percent less) and Denver (5 percent less).

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Experience Affects Associate Media Director Salaries

Entry-Level
up arrow 4%


Late-Career
0%

National Average
$92,000


Skills That Affect Associate Media Director Salaries

Strategic Planning
up arrow 1%

Media Management
up arrow 1%

National Average
$92,000

Search Engine Marketing (SEM)
up arrow 3%

Media / Public Relations
up arrow 5%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 55 votes.

Gender

Female
64 %
Male
36 %

Years of Experience

1-4 years
6%
5-9 years
54%
10-19 years
34%
20 years or more
7%

Common Health Benefits

medical benefits
Medical: 91%
dental benefits
Dental: 88%
medical benefits
Vision: 74%
dental benefits
None: 7%
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