Associate Media Director Salary
Earnings for Associate Media Directors in the United States come in at around $93K annually on average. Geography is the biggest factor affecting pay for this group, followed by career duration. Nearly all have medical and dental plans, and most have vision insurance. The majority of Associate Media Directors (68 percent) who took the survey are female. Most people in this profession are content with their work, and moderate levels of job satisfaction are reported. The figures in this overview were provided by individuals who took PayScale's salary questionnaire.
|Salary||$72,731 - $115,393|
|Bonus||$99.33 - $10,161|
|Total Pay (||$73,447 - $118,495|
Job Description for Associate Media Director
The duties performed by an associate media director vary by employer, but these professionals generally provide support to a media director in overseeing their company's communications efforts. Typical day-to-day responsibilities of an associate media director include developing strategies and tactics for selling products in the current market, seeking new business opportunities, and developing communications materials. They must also communicate with a variety of media agencies, direct and supervise subordinates, and communicate with clients and contractors as needed. Associate media directors help oversee media/communications materials released by their employer as well, ensuring they are free of typos and attractive to the target audience These professionals generally work in an office setting, although they may be required to travel to meet with clients. This position is generally full time and takes place during office hours, although overtime may be required to meet deadlines or attend events.Read More...
A bachelor's degree in communications, journalism, or a related field is generally required for this position, as is at least five years of related experience. Associate media directors must also have excellent communication skills, as they are required to interact with individuals inside and outside the organization on a daily basis. These directors must also have good relationship-building skills, the ability to multitask, and basic proficiency with computers.
Associate Media Director Tasks
- Work with clients to plan and implement media strategies, propose project ideas, and keep clients up to date with project progress.
- Conduct research to determine advertising trends and the best strategies for reaching the client's target audience.
- Monitor, evaluate, and report advertising campaign impact and results, making changes when necessary.
- Direct and coordinate the work of project teams and ensure deadlines and quality standards are met.
Popular Skills for Associate Media Director
Survey results suggest that Associate Media Directors use a fairly large toolkit of professional skills. Most notably, skills in Search Engine Marketing, Project Management, Social Media Marketing, and Online Marketing are correlated to pay that is above average, with boosts between 12 percent and 17 percent. Those proficient in Media Management are, more often than not, also skilled in Media / Public Relations.
Pay by Experience Level for Associate Media Director
Pay by Experience for an Associate Media Director has a positive trend. An entry-level Associate Media Director with less than 5 years of experience can expect to earn an average total compensation of $89,000 based on 32 salaries provided by anonymous users. Average total compensation includes tips, bonus, and overtime pay. An Associate Media Director with mid-career experience which includes employees with 5 to 10 years of experience can expect to earn an average total compensation of $96,000 based on 104 salaries. An experienced Associate Media Director which includes employees with 10 to 20 years of experience can expect to earn an average total compensation of $98,000 based on 76 salaries. An Associate Media Director with late-career experience which includes employees with greater than 20 years of experience can expect to earn an average total compensation of $102,000 based on 10 salaries.
Pay Difference by Location
With a pay rate for Associate Media Directors that is 27 percent greater than the national average, Boston offers a comfortable salary for those in this profession. Associate Media Directors can also look forward to large paychecks in cities like San Francisco (+18 percent), Los Angeles (+9 percent), New York (+3 percent), and Framingham (+1 percent). Location is a huge contributor to overall pay, with Associate Media Directors in Washington earning a whopping 55 percent below the national average. Dallas and Atlanta are a couple other places where companies are known to pay below the median — salaries are 20 percent lower and 13 percent lower, respectively.
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Key Stats for Associate Media Director
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