Associate Media Director Salary

Pay for Associate Media Directors in the United States sits in the ballpark of $89K per year. Total cash compensation to Associate Media Directors approaches anywhere from $63K on the lower end to $115K on the higher end; in exceptional cases, this can include more than $10K from bonuses and upwards of $5K from profit sharing. Geographic location and tenure each impact pay for this group, with the former having the largest influence. Associate Media Directors survey participants are largely women, dominating at 62 percent. In this profession, almost all enjoy medical and dental coverage, and a fair number have vision insurance, as well. Most Associate Media Directors like their work and job satisfaction is high. Figures cited in this summary are based on replies to PayScale's salary questionnaire.

$62,499 - $112,367
MEDIAN: $89,241

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
$62,499 - $112,367  
$0.00 - $10,423  
Profit Sharing
$496.65 - $5,034  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
$63,132 - $115,250  
Country: United States | Currency: USD | Updated: 2 Jul 2015 | Individuals Reporting: 318
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Job Description for Associate Media Director

The duties performed by an associate media director vary by employer, but these professionals generally provide support to a media director in overseeing their company's communications efforts. Typical day-to-day responsibilities of an associate media director include developing strategies and tactics for selling products in the current market, seeking new business opportunities, and developing communications materials. They must also communicate with a variety of media agencies, direct and supervise subordinates, and communicate with clients and contractors as needed. Associate media directors help oversee media/communications materials released by their employer as well, ensuring they are free of typos and attractive to the target audience These professionals generally work in an office setting, although they may be required to travel to meet with clients. This position is generally full time and takes place during office hours, although overtime may be required to meet deadlines or attend events.


Associate Media Director Tasks

  • Conduct research to determine advertising trends and the best strategies for reaching the client’s target audience.
  • Direct and coordinate the work of project teams and ensure deadlines and quality standards are met.
  • Work with clients to plan and implement media strategies, propose project ideas, and keep clients up to date with project progress.
  • Monitor, evaluate, and report advertising campaign impact and results, making changes when necessary.

Common Career Paths for Associate Media Director

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Associate Media Directors may see a hefty downturn in earnings if they take top-notch roles like Media Director. The average pay for a Media Director is $72K.

Associate Media Director Job Listings

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Popular Skills for Associate Media Director

Typical Associate Media Directors report a focused set of job skills. Most notably, skills in Media Management, Strategic Planning, Search Engine Marketing, and Media / Public Relations are correlated to pay that is above average. Skills that pay less than market rate include Media / Public Relations. Most people skilled in Media Management are similarly competent in Media / Public Relations.

Pay by Experience Level for Associate Media Director

Median of all compensation (including tips, bonus, and overtime) by years of experience.

Workers with less than five years' experience earn around $92K on average, and those who have five to 10 years under their belts see a higher median salary of $91K. The average pay reported by folks with 10 to 20 years of experience is around $89K. Old hands who claim more than two decades on the job enjoy average earnings of $92K.

Pay Difference by Location

For Associate Media Directors, Los Angeles provides a pay rate that is 8 percent greater than the national average. Associate Media Directors will also find cushy salaries in New York (+6 percent). The smallest paychecks in the market, 9 percent south of the national average, can be found in Minneapolis. Detroit and Denver are a couple other places where companies are known to pay below the median — salaries are 7 percent lower and 5 percent lower, respectively.

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Experience Affects Associate Media Director Salaries

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National Average

Skills That Affect Associate Media Director Salaries

Media Management
up arrow 1%

Strategic Planning

National Average

Search Engine Marketing (SEM)
up arrow 2%

Media / Public Relations
up arrow 7%

Job Satisfaction

Extremely satisfied
Rated 5 out of 5
based on 63 votes.


62 %
38 %

Years of Experience

1-4 years
5-9 years
10-19 years
20 years or more

Common Health Benefits

medical benefits Medical: 92% dental benefits Dental: 88%
vision benefits Vision: 71% employee benefits None: 7%