A Chief Marketing Officer (CMO) earns an average salary of $154,153 per year. The highest paying skills associated with this job are Branding, Marketing Management, and Product Marketing. Most people in this job have more than five years' experience in related jobs. Experience has a moderate effect on income for this job.
Chief Marketing Officer (CMO) Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$79,371 - $245,551
(Median)
79K
120K
150K
200K
250K
MEDIAN: $154,152
10%
25%
50%
75%
90%
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National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$110K$220K$330K
Salary
$79,371 - $245,551  
   
Bonus
$4,175 - $88,769  
Profit Sharing
$5,500 - $40,000  
Commission
$17,500 - $45,000  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$82,108 - $306,260  
PayScale
Country: United States | Currency: USD | Updated: 16 Apr 2014 | Individuals Reporting: 521
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Job Description for Chief Marketing Officer (CMO)
The chief marketing officer is responsible for creating and ensuring the execution of a company's marketing and sales groups' vision. Being able to think ahead and innovate in terms of direction for marketing and sales is a must. Of equal importance is the ability to communicate what the direction is and how it will be achieved. While the CMO must inspire their sales and marketing employees in this way, they must also be able to communicate the excitement and vision of the company to the media and clients through the use of myriad marketing channels. In all of these duties, the chief marketing officer must demonstrate exceptional leadership skills. A CMO will also develop and review quantitative analysis measures for corporate marketing and sales. In addition, a CMO will concretely lay out goals and provide direction for members of the sales and marketing teams on ways to measure progress towards the goals. The CMO must also be able to assess new hires and other employees in the sales and marketing teams as necessary while handling the other varied responsibilities of the position.
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Chief Marketing Officer (CMO) Tasks
  • Analyze and interpret data on customers, buying practices and competitors.
  • Manage and build contacts and relationship base, including handing problems.
  • Lead branding efforts for all organization products, across all forms of media.
Popular Skills for Chief Marketing Officer (CMO)
Pay by Experience Level for Chief Marketing Officer (CMO)
Median of all compensation (including tips, bonus, and overtime) by years of experience.
Pay Difference By Location
up arrow 40%
up arrow 24%
Miami
up arrow 15%
Boston
up arrow 14%
Atlanta
up arrow 10%
Austin
up arrow 6%
Dallas
0%
National Average
$177,000
Seattle
up arrow 9%
Washington
up arrow 12%
Denver
up arrow 22%
Philadelphia
up arrow 29%
Orlando
up arrow 38%
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Chief Marketing Officer (CMO) Salaries

National Average
$177,000
Entry-Level
up arrow 44%

Skills That Affect Chief Marketing Officer (CMO) Salaries

up arrow 12%
Product Marketing
up arrow 12%
National Average
$177,000
Business Development
up arrow 2%
Marketing Communications
up arrow 2%
Job Satisfaction
Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 101 votes.
Gender
Female
33%
female alumni
 
Male
67%
male alumni
Years of Experience
Less than 1 year
1%
1-4 years
5%
5-9 years
8%
10-19 years
41%
20 years or more
45%
Common Health Benefits
medical benefits Medical: 89% dental benefits Dental: 80%
vision benefits Vision: 67% employee benefits None: 8%
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