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Content Marketing Manager Salary

Total annual pay for Content Marketing Managers is approximately $61K, and commissions account for a significant portion of this final number — just under two-thirds on average. Career length is the biggest factor affecting pay for this group, followed by geography. Most Content Marketing Managers survey respondents are women (75 percent). Most report receiving medical coverage from their employers and a strong majority collect dental insurance. Work is enjoyable for Content Marketing Managers, who typically claim high levels of job satisfaction. This report is based on answers to PayScale's salary questionnaire.
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$41,096 - $90,177
(Median)
$41K
$61K
$90K
MEDIAN: $60,935
10%
50%
90%

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$10.48 - $37.50
(Median)
$10
$18
$38
MEDIAN: $18.00
10%
50%
90%

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National Salary Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$31K$62K$93K
Salary
$41,096 - $90,177  
   
Bonus
$0.00 - $10,147  
Profit Sharing
$1,221 - $4,913  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,915 - $92,100  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 233
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$16$32$48
Hourly Rate
$10.48 - $37.50  
   
Overtime
$22.00 - $33.00  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$32K$64K$96K
Bonus
$0.00 - $10,147  
   
Profit Sharing
$1,221 - $4,913  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$37,915 - $92,100  
Country: United States | Currency: USD | Updated: 2 May 2015 | Individuals Reporting: 24

Find Out Exactly What You Should Be Paid

United States (change)


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Job Description for Content Marketing Manager

  • Manage content marketing strategy and plans, including coordinating with other teams.
  • Design and present content in appealing, intuitive ways for a variety of audiences.
  • Write, direct production of content, and collect content for portals, websites, and internal use.
  • Track metrics and indicators for data-driven decision-making and course alterations.

Content Marketing Manager Job Listings

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Popular Skills for Content Marketing Manager


Content Marketing Managers seem to require a rather large skill set. Most notably, facility with Media / Public Relations, Project Management, and Strategic Marketing are correlated to pay that is significantly above average, leading to increases of 61 percent, 19 percent, and 12 percent, respectively. Those listing Blogging as a skill should be prepared for drastically lower pay. Copywriting and Social Media Marketing also typically command lower compensation. Most people who know Content Management also know Social Media Marketing.

Pay by Experience Level for Content Marketing Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Content Marketing Managers with a lot of experience tend to enjoy higher earnings. The average worker who claims fewer than five years of experience earns around $54K. In contrast, however, individuals who report five to 10 years in this occupation see a much larger median of $69K. Content Marketing Managers see a median salary of $80K after reaching one to two decades on the job. Respondents who claim more than 20 years of experience may encounter pay that doesn't quite reflect their extensive experience; these veterans report a median income of around $89K.

Pay Difference by Location


San Francisco is home to an above-average pay rate for Content Marketing Managers, 16 percent higher than the national average. Content Marketing Managers can also look forward to large paychecks in cities like Los Angeles (+15 percent), Seattle (+8 percent), Chicago (+8 percent), and New York (+1 percent). Location is a huge contributor to overall pay, with Content Marketing Managers in Salt Lake City earning a whopping 29 percent below the national average. Employers in San Diego and Atlanta also lean toward paying below-median salaries (12 percent lower and 10 percent lower, respectively).

Related Job Salaries

United States (change)

Experience Affects Content Marketing Manager Salaries

Late-Career
up arrow 45%



National Average
$61,000


Skills That Affect Content Marketing Manager Salaries

Media / Public Relations
up arrow 61%

Project Management
up arrow 19%

Strategic Marketing
up arrow 12%

Web Content Management
up arrow 8%

Corporate Communications
up arrow 2%

Marketing Management
up arrow 1%

National Average
$61,000

Content Management
up arrow 1%

Marketing Communications
up arrow 1%

Editing
up arrow 2%


Copywriting
up arrow 9%

Blogging
up arrow 35%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 42 votes.

Gender

Female
75 %
Male
25 %

Years of Experience

Less than 1 year
2%
1-4 years
45%
5-9 years
34%
10-19 years
14%
20 years or more
5%

Common Health Benefits

medical benefits Medical: 89% dental benefits Dental: 79%
vision benefits Vision: 67% employee benefits None: 10%
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