Content Marketing Manager Salary

Median pay for Content Marketing Managers in the United States is around $61K per year. Residence and tenure each impact pay for this group, with the former having the largest influence. Most Content Marketing Managers survey respondents are women (76 percent). Job satisfaction is reported as high by the vast majority of workers. A large number report receiving medical coverage from their employers and a fair number collect dental insurance. The numbers in this rundown were provided by PayScale's salary survey participants.
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$41,142 - $90,991

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$10.85 - $35.89

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National Salary Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$32K$64K$96K
Salary
$41,142 - $90,991  
   
Bonus
$0.00 - $10,156  
Profit Sharing
$1,221 - $4,913  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,316 - $95,714  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 284
National Hourly Rate Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$16$32$48
Hourly Rate
$10.85 - $35.89  
   
Overtime
$22.38 - $32.44  
National Annualized Data (?
XAll compensation data shown are gross 10th to 90th percentile ranges. Take the PayScale Survey to find out how location influences pay for this job.
)
$0$32K$64K$96K
Bonus
$0.00 - $10,156  
   
Profit Sharing
$1,221 - $4,913  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$38,316 - $95,714  
Country: United States | Currency: USD | Updated: 18 Jul 2015 | Individuals Reporting: 27
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Job Description for Content Marketing Manager

  • Manage content marketing strategy and plans, including coordinating with other teams.
  • Design and present content in appealing, intuitive ways for a variety of audiences.
  • Write, direct production of content, and collect content for portals, websites, and internal use.
  • Track metrics and indicators for data-driven decision-making and course alterations.

Content Marketing Manager Job Listings

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Popular Skills for Content Marketing Manager


Survey takers working as Content Marketing Managers report using a large range of professional skills. Most notably, facility with Media / Public Relations, Project Management, and Strategic Marketing are correlated to pay that is significantly above average, leading to increases of 63 percent, 18 percent, and 13 percent, respectively. Those listing Blogging as a skill should be prepared for drastically lower pay. Social Media Marketing and Editing also typically command lower compensation. For most people, competency in Content Management indicates knowledge of Social Media Marketing.

Pay by Experience Level for Content Marketing Manager

Median of all compensation (including tips, bonus, and overtime) by years of experience.


Content Marketing Managers generally obtain higher compensation for more plentiful past experience. Respondents with less than five years' experience take home $54K on average. In contrast, those who have been around for five to 10 years earn a noticeably higher average of $69K. Content Marketing Managers claiming one to two decades of experience make an estimated median of $79K. People who have worked for more than 20 years report a median income of $86K, which is barely higher than the median for folks with 10 to 20 years of experience.

Pay Difference by Location


With a pay rate for Content Marketing Managers that is 26 percent greater than the national average, Austin offers a comfortable salary for those in this profession. Content Marketing Managers will also find cushy salaries in San Francisco (+21 percent), Dallas (+14 percent), Los Angeles (+14 percent), and Chicago (+5 percent). Compared to the national average, Salt Lake City Content Marketing Managers have considerably lower salaries, 29 percent below the national average to be exact. Location appears to be a major driving force in pay for those in this profession. Workers in Atlanta and San Diego earn salaries that trail the national average for those in this profession (15 percent less and 12 percent less, respectively).

Related Job Salaries

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Experience Affects Content Marketing Manager Salaries

Late-Career
up arrow 40%



National Average
$61,000


Skills That Affect Content Marketing Manager Salaries

Media / Public Relations
up arrow 63%

Project Management
up arrow 18%

Strategic Marketing
up arrow 13%

Corporate Communications
up arrow 7%

Marketing Management
up arrow 5%

Copywriting
up arrow 4%

Web Content Management
up arrow 4%

Marketing Communications
up arrow 1%

Content Management
0%

National Average
$61,000

Editing
up arrow 3%


Blogging
up arrow 38%

Job Satisfaction

Highly satisfied
Rated 4 out of 5
based on 47 votes.

Gender

Female
76 %
Male
24 %

Years of Experience

Less than 1 year
2%
1-4 years
46%
5-9 years
34%
10-19 years
14%
20 years or more
4%

Common Health Benefits

medical benefits Medical: 88% dental benefits Dental: 78%
vision benefits Vision: 67% employee benefits None: 11%
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