The average pay for a Content Strategist is $60,871 per year. Experience strongly influences salary for this job. Most people with this job move on to other positions after 20 years in this field.
Content Strategist Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$35,469 - $108,492
(Median)
35K
45K
61K
80K
110K
MEDIAN: $60,870
10%
25%
50%
75%
90%
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Content Strategist Total Pay (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$14.77 - $75.22
(Median)
15
22
35
50
75
MEDIAN: $35.00
10%
25%
50%
75%
90%
Add this chart to your site

National Salary Data

 (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50K$100K$150K
Salary
$35,469 - $108,492  
   
Bonus
$0.00 - $10,220  
Profit Sharing
$4,861 - $20,347  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,597 - $117,034  
PayScale
Country: United States | Currency: USD | Updated: 24 Apr 2014 | Individuals Reporting: 319
National Hourly Rate Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$50$100$150
Hourly Rate
$14.77 - $75.22  
   
Overtime
$15.32 - $117.45  
National Annualized Data (?
XAll compensation data shown are gross, national 10th to 90th percentile ranges. Pay can vary greatly by location. To view local data, take the PayScale survey.
)
$0$100K$200K$300K
Bonus
$0.00 - $10,220  
   
Profit Sharing
$4,861 - $20,347  
Total Pay (?
XTotal Pay combines base annual salary or hourly wage, bonuses, profit sharing, tips, commissions, overtime pay and other forms of cash earnings, as applicable for this job. It does not include equity (stock) compensation, cash value of retirement benefits, or the value of other non-cash benefits (e.g. healthcare).
)
$35,597 - $117,034  
PayScale
Country: United States | Currency: USD | Updated: 24 Apr 2014 | Individuals Reporting: 319
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Job Description for Content Strategist
Content strategists typically develop a plan for content and oversee how that plan is carried out. Because content strategists are responsible for creating a unified message for their organization, they must be able to work well with others to determine their company's - and individual departments' - needs. A typical day for a content strategist includes meetings with a work team to discuss ongoing and upcoming projects, outlining new content to run in the future, and working with a designer to discuss visual elements to accompany written content. Content strategists often work closely with social media strategists, marketing professionals, designers, and typesetters to create a cohesive message; these job roles may overlap, emphasizing the importance of strong communication skills in this position.
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Content Strategist Tasks
  • Set guidelines for tone, style, and content of writing and communications.
  • Strategize to ensure content is consistent and compelling across delivery streams.
  • Create specifications and appropriate content for designated audience.
  • Improve content delivery including search engine optimization and metadata management.
Popular Skills for Content Strategist
Pay Difference By Location
San Francisco
up arrow 45%
New York
up arrow 7%
Chicago
up arrow 5%
National Average
$62,000
Seattle
up arrow 1%
Los Angeles
up arrow 4%
Austin
up arrow 18%
Portland
up arrow 24%
Larger circles over a city indicate a job is popular in that location.
Related Job Salaries

Experience Affects Content Strategist Salaries

National Average
$62,000

Skills That Affect Content Strategist Salaries

National Average
$62,000
Web Content Management
up arrow 4%
Editing
up arrow 8%
Project Management
up arrow 9%
Search Engine Optimization (SEO)
up arrow 16%
Social Media Marketing
up arrow 19%
Job Satisfaction
Extremely satisfied Image
Extremely satisfied
Rated 5 out of 5 based on 70 votes.
Gender
Female
70%
female alumni
 
Male
30%
male alumni
Years of Experience
Less than 1 year
2%
1-4 years
46%
5-9 years
28%
10-19 years
22%
20 years or more
3%
Common Health Benefits
medical benefits Medical: 84% dental benefits Dental: 75%
vision benefits Vision: 62% employee benefits None: 14%
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